This document discusses how to build "street cred" as a technical woman in order to prove you can do the job. It defines street cred as one's reputation and personal brand. The agenda includes why street cred is important, 5 examples of building street cred such as with simple metrics, by association, with win-win solutions, through the wisdom of others, and by staying relevant. The document concludes with a question and answer section and breakout session where attendees can practice building and talking about their street cred.

1. FEMGINEER FORUM
Building your Street Cred:
How to Prove You Can Do the Job
...
Karen Catlin
Sponsored by: Wealthfront
Oct 22, 2013
karen@femgineer.com
@kecatlin
#femgineerforum
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2. About Karen
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3. What is Street Cred?
What others think of you.
Your reputation.
Your personal brand.
Street cred can help convince someone
to take a risk on you.
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4. Building Your Street Cred
Goal for tonight
2-3 ways to build your street cred & stay relevant
Agenda
Why street cred is important for technical women
5 examples of street cred
Strategies for staying relevant
Break out session
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5. Street Cred - with simple metrics
Photos: www.cntraveler.com and fineartamerica.com
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6. Street Cred - with simple metrics
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7. Street Cred - by association
Photo: USA Today
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8. Street Cred - by association
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9. Street Cred - with win-win solutions
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10. Street Cred - with win-win solutions
Volunteer Image courtesy of sixninepixels / FreeDigitalPhotos.net
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11. Street Cred - through the wisdom of others
Photos: Huffington Post
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12. Street Cred - through the wisdom of others
Syndication Image: Amanatee; Women leading code review image from http://www.klocwork.com
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13. Street Cred - by staying relevant
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14. Review
5 ways to build your street cred
With simple metrics
By association
With win-win solutions
Through the wisdom of others
By staying relevant
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15. Q&A
What is your favorite kind of street cred?
Did you get new ideas for building your cred?
What do you do to stay relevant?
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16. Want to host a Femgineer Forum at
your company?
Contact: justin@femgineer.com
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17. Break Out Session
Practice your street cred (30 minutes)
In groups of about 5:
1. Introduce yourself to the group.
2. Describe one way you want to build your street cred
3. Imagine you’re in an interview; talk about your street cred
4. Get feedback & refine your story.
Practice public speaking (remaining time)
Volunteers to share their story with everyone
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