Anzsog social media_slides

1. ANZSoG Social Media Type: Executive Summary Report Date: 9/7/2011 Time Zone in which Dates/Times Appear: (UTC+10:00) Canberra, Melbourne, Sydney Total number of responses collected: 29 Created using Vovici

2. Understanding of social media: How well do you feel you personally understand social media? Created using Vovici

3. Social media position: Which of these statements best describes your council's position on social media? Created using Vovici

4. Driver: Where did the initial drive for your councils use of social media come from? Pick the MAIN driver Created using Vovici

5. Driver: Where did the initial drive for your councils use of social media come from? Pick the MAIN driver Ownership: Who "owns" social media within your organisation? Please pick one Communication IT department Web team Library Other Total s The community Count 0 0 0 0 0 0 % by 0.0% 0.0% 0.0% 0.0% 0.0% 100.0% Row Elected Count 1 0 0 0 1 2 representatives % by 50.0% 0.0% 0.0% 0.0% 50.0% 100.0% Row Communication Count 6 0 0 0 1 7 s staff % by 85.7% 0.0% 0.0% 0.0% 14.3% 100.0% Row IT/Web staff Count 1 0 1 0 0 2 % by 50.0% 0.0% 50.0% 0.0% 0.0% 100.0% Row Other staff Count 2 0 0 1 1 4 % by 50.0% 0.0% 0.0% 25.0% 25.0% 100.0% Row Continued on Next Slide Created using Vovici

6. Driver: Where did the initial drive for your councils use of social media come from? Pick the MAIN driver Continued From Previous Slide Ownership: Who "owns" social media within your organisation? Please pick one Communication IT department Web team Library Other Total s GM/CEO Count 4 0 0 0 0 4 % by 100.0% 0.0% 0.0% 0.0% 0.0% 100.0% Row Other Count 0 0 0 0 1 1 % by 0.0% 0.0% 0.0% 0.0% 100.0% 100.0% Row Total Count 14 0 1 1 4 20 % by 70.0% 0.0% 5.0% 5.0% 20.0% 100.0% Row Created using Vovici

7. Ownership: Who "owns" social media within your organisation? Please pick one Created using Vovici

8. Understanding of social media: How well do you feel you personally understand social media? Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Twitte Faceb Linke Flickr Youtu Slide Extra Googl Wikis Blogg Onlin Other r ook dIn be share net e+ (Not ing e Wike forum dpedi s like a) Googl e or Yaho o group s Very well Count 1 2 1 0 1 0 0 1 0 1 1 0 % by 50.0% 100.0 50.0% 0.0% 50.0% 0.0% 0.0% 50.0% 0.0% 50.0% 50.0% 0.0% Row % Quite well Count 4 4 1 1 2 0 0 2 0 2 0 0 % by 100.0 100.0 25.0% 25.0% 50.0% 0.0% 0.0% 50.0% 0.0% 50.0% 0.0% 0.0% Row % % Somewhat Count 10 11 4 5 7 0 0 1 2 3 1 3 % by 90.9% 100.0 36.4% 45.5% 63.6% 0.0% 0.0% 9.1% 18.2% 27.3% 9.1% 27.3% Row % Not very well Count 2 2 1 1 0 0 1 1 0 1 0 0 % by 66.7% 66.7% 33.3% 33.3% 0.0% 0.0% 33.3% 33.3% 0.0% 33.3% 0.0% 0.0% Row Continued on Next Slide Not at all well Created using Vovici Count 0 0 0 0 0 0 0 0 0 0 0 0 % by 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0%

9. Understanding of social media: How well do you feel you personally understand social media? Continued From Previous Slide Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Twitte Faceb Linke Flickr Youtu Slide Extra Googl Wikis Blogg Onlin Other r ook dIn be share net e+ (Not ing e Wike forum dpedi s like a) Googl e or Yaho o group s Total Count 17 19 7 7 10 0 1 5 2 7 2 3 % by 21.3% 23.8% 8.8% 8.8% 12.5% 0.0% 1.3% 6.3% 2.5% 8.8% 2.5% 3.8% Row Created using Vovici

10. Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Understanding of social media: How well do you feel you personally understand social media? Very well Quite well Somewhat Not very well Not at all well Total Twitter Count 1 4 10 2 0 17 % by 5.9% 23.5% 58.8% 11.8% 0.0% 100.0% Row Facebook Count 2 4 11 2 0 19 % by 10.5% 21.1% 57.9% 10.5% 0.0% 100.0% Row LinkedIn Count 1 1 4 1 0 7 % by 14.3% 14.3% 57.1% 14.3% 0.0% 100.0% Row Flickr Count 0 1 5 1 0 7 % by 0.0% 14.3% 71.4% 14.3% 0.0% 100.0% Row Youtube Count 1 2 7 0 0 10 % by 10.0% 20.0% 70.0% 0.0% 0.0% 100.0% Row Continued on Next Slide Created using Vovici

11. Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Continued From Previous Slide Understanding of social media: How well do you feel you personally understand social media? Very well Quite well Somewhat Not very well Not at all well Total Slideshare Count 0 0 0 0 0 0 % by 0.0% 0.0% 0.0% 0.0% 0.0% 100.0% Row Extranet Count 0 0 0 1 0 1 % by 0.0% 0.0% 0.0% 100.0% 0.0% 100.0% Row Google+ Count 1 2 1 1 0 5 % by 20.0% 40.0% 20.0% 20.0% 0.0% 100.0% Row Wikis (Not Count 0 0 2 0 0 2 Wikedpedia) % by 0.0% 0.0% 100.0% 0.0% 0.0% 100.0% Row Blogging Count 1 2 3 1 0 7 % by 14.3% 28.6% 42.9% 14.3% 0.0% 100.0% Row Continued on Next Slide Created using Vovici

12. Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Continued From Previous Slide Understanding of social media: How well do you feel you personally understand social media? Very well Quite well Somewhat Not very well Not at all well Online forums like Count 1 0 1 0 0 Google or Yahoo groups % by Row 50.0% 0.0% 50.0% 0.0% 0.0% Other Count 0 0 3 0 0 % by Row 0.0% 0.0% 100.0% 0.0% 0.0% Created using Vovici

13. Understanding of social media: How well do you feel you personally understand social media? No correlations are significant at p < 0.05. Count Mean Question Created using Vovici

14. Usefulness: You said you used the following tools - please rank them in terms of effectiveness to your organisation - which ones work best for you? Created using Vovici

15. Use of social media: Using the following scale, where1 = all communication via social media is controlled/,managed by one ar…ou used the following tools - please rank them in terms of effectiveness to your organisation - which ones work best for you? Question Gap Mean Count Usefulness - 26 825955248.0 77 Use of social media (Councils use of social media is...) 82595525.23 - 26 1 666460441.0 34 Created using Vovici

16. Use of social media: Using the following scale, where1 = all communication via social media is controlled/,managed by one ar… with the public, as they see fithow does your council manage social media use? Just click the cursor on the scale to respond Created using Vovici

18. Social media policy 1: Does your council have, or are you developing a social media policy? Created using Vovici

19. Social media policy 2: Which of these statements best describes your council's social media policy position? Created using Vovici

20. Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Created using Vovici

22. Training - staff: Do you provide social media training for your your staff? Created using Vovici

23. Councillor training: Do you provide social media training for your councillors? Created using Vovici

24. 1: Thinking about the opportunities for social media use in councils, where do you think social media sits on the following …5 = Social media is most useful as a community engagement tool, to develop a dialogue with the community on a range of topics Created using Vovici

25. Personal use: Which, if any, social media tools do you use personally (not for work)? Created using Vovici

26. ANZSoG Social Media Type: Executive Summary Report Date: 9/7/2011 Time Zone in which Dates/Times Appear: (UTC+10:00) Canberra, Melbourne, Sydney Total number of responses collected: 29 Created using Vovici

28. Social media position: Which of these statements best describes your council's position on social media? Created using Vovici

29. Driver: Where did the initial drive for your councils use of social media come from? Pick the MAIN driver Created using Vovici

30. Driver: Where did the initial drive for your councils use of social media come from? Pick the MAIN driver Ownership: Who "owns" social media within your organisation? Please pick one Communication IT department Web team Library Other Total s The community Count 0 0 0 0 0 0 % by 0.0% 0.0% 0.0% 0.0% 0.0% 100.0% Row Elected Count 1 0 0 0 1 2 representatives % by 50.0% 0.0% 0.0% 0.0% 50.0% 100.0% Row Communication Count 6 0 0 0 1 7 s staff % by 85.7% 0.0% 0.0% 0.0% 14.3% 100.0% Row IT/Web staff Count 1 0 1 0 0 2 % by 50.0% 0.0% 50.0% 0.0% 0.0% 100.0% Row Other staff Count 2 0 0 1 1 4 % by 50.0% 0.0% 0.0% 25.0% 25.0% 100.0% Row Continued on Next Slide Created using Vovici

31. Driver: Where did the initial drive for your councils use of social media come from? Pick the MAIN driver Continued From Previous Slide Ownership: Who "owns" social media within your organisation? Please pick one Communication IT department Web team Library Other Total s GM/CEO Count 4 0 0 0 0 4 % by 100.0% 0.0% 0.0% 0.0% 0.0% 100.0% Row Other Count 0 0 0 0 1 1 % by 0.0% 0.0% 0.0% 0.0% 100.0% 100.0% Row Total Count 14 0 1 1 4 20 % by 70.0% 0.0% 5.0% 5.0% 20.0% 100.0% Row Created using Vovici

32. Ownership: Who "owns" social media within your organisation? Please pick one Created using Vovici

33. Understanding of social media: How well do you feel you personally understand social media? Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Twitte Faceb Linke Flickr Youtu Slide Extra Googl Wikis Blogg Onlin Other r ook dIn be share net e+ (Not ing e Wike forum dpedi s like a) Googl e or Yaho o group s Very well Count 1 2 1 0 1 0 0 1 0 1 1 0 % by 50.0% 100.0 50.0% 0.0% 50.0% 0.0% 0.0% 50.0% 0.0% 50.0% 50.0% 0.0% Row % Quite well Count 4 4 1 1 2 0 0 2 0 2 0 0 % by 100.0 100.0 25.0% 25.0% 50.0% 0.0% 0.0% 50.0% 0.0% 50.0% 0.0% 0.0% Row % % Somewhat Count 10 11 4 5 7 0 0 1 2 3 1 3 % by 90.9% 100.0 36.4% 45.5% 63.6% 0.0% 0.0% 9.1% 18.2% 27.3% 9.1% 27.3% Row % Not very well Count 2 2 1 1 0 0 1 1 0 1 0 0 % by 66.7% 66.7% 33.3% 33.3% 0.0% 0.0% 33.3% 33.3% 0.0% 33.3% 0.0% 0.0% Row Continued on Next Slide Not at all well Created using Vovici Count 0 0 0 0 0 0 0 0 0 0 0 0 % by 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0%

34. Understanding of social media: How well do you feel you personally understand social media? Continued From Previous Slide Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Twitte Faceb Linke Flickr Youtu Slide Extra Googl Wikis Blogg Onlin Other r ook dIn be share net e+ (Not ing e Wike forum dpedi s like a) Googl e or Yaho o group s Total Count 17 19 7 7 10 0 1 5 2 7 2 3 % by 21.3% 23.8% 8.8% 8.8% 12.5% 0.0% 1.3% 6.3% 2.5% 8.8% 2.5% 3.8% Row Created using Vovici

35. Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Understanding of social media: How well do you feel you personally understand social media? Very well Quite well Somewhat Not very well Not at all well Total Twitter Count 1 4 10 2 0 17 % by 5.9% 23.5% 58.8% 11.8% 0.0% 100.0% Row Facebook Count 2 4 11 2 0 19 % by 10.5% 21.1% 57.9% 10.5% 0.0% 100.0% Row LinkedIn Count 1 1 4 1 0 7 % by 14.3% 14.3% 57.1% 14.3% 0.0% 100.0% Row Flickr Count 0 1 5 1 0 7 % by 0.0% 14.3% 71.4% 14.3% 0.0% 100.0% Row Youtube Count 1 2 7 0 0 10 % by 10.0% 20.0% 70.0% 0.0% 0.0% 100.0% Row Continued on Next Slide Created using Vovici

36. Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Continued From Previous Slide Understanding of social media: How well do you feel you personally understand social media? Very well Quite well Somewhat Not very well Not at all well Total Slideshare Count 0 0 0 0 0 0 % by 0.0% 0.0% 0.0% 0.0% 0.0% 100.0% Row Extranet Count 0 0 0 1 0 1 % by 0.0% 0.0% 0.0% 100.0% 0.0% 100.0% Row Google+ Count 1 2 1 1 0 5 % by 20.0% 40.0% 20.0% 20.0% 0.0% 100.0% Row Wikis (Not Count 0 0 2 0 0 2 Wikedpedia) % by 0.0% 0.0% 100.0% 0.0% 0.0% 100.0% Row Blogging Count 1 2 3 1 0 7 % by 14.3% 28.6% 42.9% 14.3% 0.0% 100.0% Row Continued on Next Slide Created using Vovici

37. Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Continued From Previous Slide Understanding of social media: How well do you feel you personally understand social media? Very well Quite well Somewhat Not very well Not at all well Online forums like Count 1 0 1 0 0 Google or Yahoo groups % by Row 50.0% 0.0% 50.0% 0.0% 0.0% Other Count 0 0 3 0 0 % by Row 0.0% 0.0% 100.0% 0.0% 0.0% Created using Vovici

38. Understanding of social media: How well do you feel you personally understand social media? No correlations are significant at p < 0.05. Count Mean Question Created using Vovici

40. Use of social media: Using the following scale, where1 = all communication via social media is controlled/,managed by one ar…ou used the following tools - please rank them in terms of effectiveness to your organisation - which ones work best for you? Question Gap Mean Count Usefulness - 26 825955248.0 77 Use of social media (Councils use of social media is...) 82595525.23 - 26 1 666460441.0 34 Created using Vovici

41. Use of social media: Using the following scale, where1 = all communication via social media is controlled/,managed by one ar… with the public, as they see fithow does your council manage social media use? Just click the cursor on the scale to respond Created using Vovici

43. Social media policy 1: Does your council have, or are you developing a social media policy? Created using Vovici

44. Social media policy 2: Which of these statements best describes your council's social media policy position? Created using Vovici

45. Tools used: Which of the following social media tools does your council formally use? Tick as many as apply Created using Vovici

47. Training - staff: Do you provide social media training for your your staff? Created using Vovici

48. Councillor training: Do you provide social media training for your councillors? Created using Vovici

49. 1: Thinking about the opportunities for social media use in councils, where do you think social media sits on the following …5 = Social media is most useful as a community engagement tool, to develop a dialogue with the community on a range of topics Created using Vovici

50. Personal use: Which, if any, social media tools do you use personally (not for work)? Created using Vovici

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