1. Emerging Trends
Keynote Session
Peter Coffee
VP of Strategic
Research
Peter Schwartz
Futurist
Bruce Richardson
Chief Enterprise
Strategist
Daniel Debow
SVP, Emerging
Technology
Charlie Isaacs
CTO, Customer
Connection
Karthik Chakkarapani
Director, Salesforce Services
Salesforce.com

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3. Karthik Chakkarapani
Director, Salesforce Services
@kchakkarapani
in/chakraj

4. Emerging Trends Track @ Dreamforce – 60 Plus Sessions
Digital Enterprise Future of Work

5. Emerging Trends Track @ Dreamforce – 60 Plus Sessions
Open Innovation Social Supply Chain

6. Emerging Trends Track @ Dreamforce – 60 Plus Sessions
Wearables
Internet of Connected
Products (IoCP)

7. Emerging Trends Track @ Dreamforce – 60 Plus Sessions
Social Customer
Engagement Center
Gamification

8. Keynote Sessions
Peter Coffee
VP of Strategic
Research
Salesforce.com
Daniel Debow
SVP. Emerging Technologies
Salesforce.com
Charlie Isaacs
CTO, Customer Connection
Salesforce.com
Internet of Connected Products (IoCP) Keynote
Peter Coffee, VP of Strategic Research, Salesforce.com
Monday, October 13th, 10:30 – 11:10 AM, Hilton San Francisco Union Square,
Grand Ballroom B
Salesforce Wear Keynote: The Dawn of Wearables in Business
Daniel Debow, SVP, Emerging Technologies, Salesforce.com
Monday, October 13th, 12 – 12:40 PM, Palace Hotel, Ralston Ballroom
Gamification Keynote: The Future of Engagement
Gabe Zichermann, William Giammona, Bunchball, Badgeville, LevelEleven, Hoopla
Tuesday, October 14th, 12 – 12:40 PM, Century Theater, Theater 5
Internet of Connected Products (IoCP): Hype or Reality Panel
Peter Coffee, Charlie Isaacs, Deloitte, Libelium, Thingworx, Digi Etherios,
Bosch Software Innovation
Wednesday, October 15th, 9:15 – 9:55 AM, Palace Hotel, Gold Ballroom
Gabe Zichermann
Founder & CEO
Gamification.co

9. #DF14 Emerging Trends – Session Highlights
Peter Schwartz
Futurist, Salesforce.com
Bruce Richardson
Chief Enterprise Strategist
Salesforce.com
The Evolution of Technology
Peter Schwartz, Futurist, Salesforce.com
How-to Guide to Building The Real-Time/3D Supply Chain
Bruce Richardson, Chief Enterprise Strategist, Salesforce.com
Next-Gen Digital Engagement: Success Stories & Techniques
to Add Customer Value
Dion Hinchcliffe, Chief Strategy Office, Adjuvi
Dion Hinchcliffe
Chief Strategy Officer
Adjuvi
Bill Briggs
CTO
Deloitte
Tech Trends Transforming Business, Government and Society
into a Connected World
Bill Briggs, CTO, Deloitte
Humalogy-based Selling: Building a Modern Digital Revenue
Engine
Scott Klososky, Partner, FPOV.com
Scott Klososky
Partner, FPOV.om

10. #DF14 Emerging Trends – Session Highlights
Transform Customer Service to a Customer Engagement Center
Employee Communities: The Exciting Future of HR
Tony Colon, Senior Director, Service Cloud Practice Lead, Salesforce.com Tony Colon
Senior Director, Service Cloud
Practice Lead, Salesforce.com
12 Habits of Highly Collaborative Organizations
Jacob Morgan, Principal & Co-Founder, Chess Media Group
What’s Next In Social Business?
Alan Lepofsky, VP & Principal Analyst, Constellation Research
Alan Lepofsky
VP and Principal Analyst
Constellation Research
Jacob Morgan
Principal & Co-Founder
Chess Media Group
Open Innovation: Leveraging Your Community to Solve Big Ideas
& Innovation and the Sharing Economy
James Tantaro, Innovation Executive, Salesforce.com
James Tantaro
Innovation Executive
Salesforce.com
Gamifying the Salesforce University Instructor Community
William Giammona, Sr. Manager of Gamification, Salesforce.com University
James Tantaro
Sr Manager
Salesforce.com

11. #DF14Emerging

12. Peter Coffee
VP of Strategic Research
Salesforce.com

13. By definition:
“Emergence”
means surprise
Digital
+ Mobile
+ Social
+ Gamification
+ IoCP
= ?

14. Customers are leading
Communities don’t wait
for vendors’ permission
Competitors show up
suddenly, from anywhere

15. Opportunity > Threat
Communities turn fickle
customers into loyal fans
Collaboration wins the
war for talent
Connected products
replace guesswork with data-driven insights

16. “Cloud” keeps the basic
stuff simple…
…so you can think
about the stuff that
needs to be special
Power Doesn’t Need to be Complex
Trusted. Productive. At Scale.

17. Patterns in big data
emerge from
Networks of interaction
enabled by
Continuous connection
(Imagine the next steps)
Emergence from Convergence

18. Peter Schwartz
Futurist
Salesforce.com

19. Third Wave of Computing:
“Internet of Things”
Adds intelligence everywhere
LAN/WAN
Client
Server
Millions
SNA
Mainframe
Terminal
Thousands
LTE
Cloud
50 Billion Connected“Things”
Mobile . Social . Cloud . Connected. Intelligent

20. Mobile Device as a Powerful Personal Hub

21. Leads
Prospects
Customers
Social Proof & Relationship Science: the Future of CRM

22. From Personal to Intimate Computing
• Advancements in NLP, smart data, & neurobiology will evolve AI
systems
• Powered with instant knowledge, these personal management hubs/
assistants will
• Prioritize & optimize
• Prompt as well as respond

24. Conclusion
• Cloud will be everywhere, high & low
• Sensors and things will be universally connected
• Smartphone will become the hub of personal networks
• Voice will become an increasingly used User Interface
• Contextual Intelligence and analytics will drive intimate computing
• We will all have personal assistants for both work and home
• Collaborative communities will be common

25. Bruce Richardson
Chief Enterprise Strategist
Salesforce.com

26. All Business Processes Are Social
Business Planning
Supply Chain
Sourcing/
Procurement
Logistics
Product Development
Brand Management
Risk Management
Recruiting
S&OP

27. Convergence of structured and unstructured data
Closed-loop “system of engagement” – capture
all “events,” commitments, decisions … audit
trail
#Orders, Shipments, Payments, Forecasts,
Inventory, Shortages in near real-time
Buy Cloud: Other side of the buy-sell
transaction/relationship
Social Supply Chain Defined

28. The Buy Cloud
Supplier Management Collaboration Rich Spend Analytics

29. DF15: New Supply Chain Visibility Apps?

30. Daniel Debow
SVP, Emerging Technology
Salesforce.com

31. 1T
connected
sensors
58%
faster
deployment
Cloud
4.5Baggregated
users
Social 5Bsmartphones
by 2017
Mobile
75B
connected
products
Connected
Why Now? Customers are more connected than ever
before…
Customers are more connected than ever before

32. faster growth than
smartphone revolution
Growth Rate (%)
Smartphones Wearables
100% 100%
108%
5X
Wearable Growth Rate - BI Intelligence Estimates, IMS Research, ABI Research
Smartphone Growth Rate - http://en.wikipedia.org/wiki/Smartphone#Historical_sales_figures_.28in_millions_of_units.29
Year 1
Year 2
Year 3
Wearables are the next wave of the mobile revolution

33. Amazing experiences that drive productivity

34. Salesforce Wear Initiative
Accelerate wearables in business
• SF Wear Developer Pack
• Designed for Leading Devices
• Innovative Apps
• Salesforce1 Platform

35. Designed for leading devices
Pebble Samsung Gear Google Glass Moto360 Myo Nymi
Epson Glass Jawbone UP Vuzix m100 Meta Oculus

36. Innovative apps from Salesforce ecosystem

37. Charlie Isaacs
CTO, Customer Connection
Salesforce.com

38. What is the Internet of Connected Products?

39. Customer Success — Which Companies Connected Products?

40. The Business Engine that Drives the Internet of Connected Products

41. Build CustomerApps To Extend Your Business Processes with Force.com
NativeHTML5 Hybrid
Visualforce1
APIs
Mobile
Services
Social
APIs
Analytics
APIs
Bulk APIsREST APIs Metadata
APIs
SOAP APIs
Private App
Exchange
Custom
Actions
Identity
Mobile
Notifications
Tooling
APIs
Developer
Mobile Packs
Mobile SDK Offline Support
Streaming
APIs
Geolocation
ET API

42. What’s going on with IoCP at Dreamforce this year? – A LOT!
• Peter Coffee’s keynote: Up next, stay here!
• 20 IoCP specific sessions over 4 days
• Come see us in the Devzone IoCP Lab – Get Hands On!
• Incredible Partners
• Great companies talking about their success
connecting their products