This document discusses key trends impacting managed service providers (MSPs) and opportunities for MSPs to grow revenue and profits. It identifies two main needs of customers as having a trusted advisor to understand their environment and help guide them, as well as someone to call if they have a problem. MSPs are positioned to meet these needs as infrastructure support becomes commoditized. The document advocates that MSPs focus on becoming trusted advisors and providing new annuity revenue streams through cloud, managed, and application services to continue growing. It outlines CodeBlue's approach and processes for onboarding new customers and cultivating long-term relationships through roadmaps, reviews, and focus on the first three months.

1. The MSP of the Future:
Key Trends and Opportunities
for Growing Your Revenue and
Profits

2. 5 Key Trends Impacting MSPs
Customer environments are becoming more complex not less, and
customer (user) expectations are increasing – our challenge!
In the future customers will need two things more than ever
1) a “trusted advisor” - someone who understands their
environment and can help guide them going forward
2) someone to call if they have a problem (who can organise the
fix for them)
MSPs are getting stronger (at the expense of break/fix traditional
resellers)
Infrastructure support is becoming commoditized – need for new
annuity revenue streams (good news!)
User self help is the holy grail

3. The CodeBlue team doing some
charity work

4. Some key philosophies
(and lessons learnt)
 “Trusted Advisor”
 The CodeBlue Way

6. New Customer On Boarding Process

7. “A Culture of Discipline”

8. Some key philosophies
(and lessons learnt)
 “Trusted Advisor”
 The CodeBlue Way
 Roadmaps/Quarterly Reviews worth
the effort
 1st 3 months v important
 Customer information and Kbase

9. Stairway to MSP Heaven
Infrastructure
Services
•Patching & Security
•Backups
•Virtualisation
•HaaS
Managed
Services
•Service Desk
•Live Agent
•RMM/Automation
•SDM
Cloud Services
•Infrastructure (IaaS)
•Software (SaaS)
•Desktop (DaaS)
•MDM
•Disaster Recovery
(DRaaS)
•Security (SECaaS)
Application
Services
•Architecture (vCIO)
•General Contractor
•Maintenance &
Support
Our focus
today …

10. Stairway to MSP Heaven
Cloud Services
 “Cloud Broker” services
 Infrastructure as a Service (VPS)
 Software as a Service
Office365, others
 Desktop as a Service
 Mobile Device Management
 Backup / DR as a Service
DRS (Basic, Advanced, Premium)
 Security as a Service

11. Application Services … the Straw-Man
1. Consulting (CIO Services)
 Defining requirements
 Selection process
 Architecture requirements
2. General Contractor
 Data Integration
 Application Assembly
3. Support & Maintenance
 Level 1.5 service desk
 Minor Upgrades
 Test environments
Stairway to MSP Heaven

12. Questions ?