2. A SWOT Analysis of Regional
Tourist Destinations
Because of the diversity of cultural and
political scenarios in the Philippines, it is
essential to first determine the value of each
place in terms of attractiveness, safety and
accessibility before choosing to visit it or to
develop it as a tourist destination.
A useful tool in this sort of study is the SWOT
Analysis, which helps determine not only the
desirability of an area as tourist spot but also
its marketability and potential.
3. Region III Central Luzon
STRENGTHS WEAKNESSES OPPORTUNITIES THREATS
• Proximity to the
NCR.
•There are very
few areas develop
for tourism.
•Government is
planning to
improve the
infrastructure
between Clark and
Subic.
•Mt. Pinatubo is
still active and
may erupt again.
•The presence of
Clark field
International
Airport.
5. Region IV-A CALABARZON
“Southern Tagalog Region
STRENGTHS WEAKNESSES OPPORTUNITIES THREATS
•Proximity to the
NCR
•Traffic problems
in many
developing areas.
•Major national
highways and
network are being
improved.
•The presence of a
number of active
volcanoes
•Has numerous
well-known
attractions.
•Many areas are
already
industrialized
7. Region IV-B MIMAROPA
STRENGTHS WEAKNESSES OPPORTUNITIES THREATS
•Seaports andAirports. Poor health facilities and
hospitals.
MIMAROPA has the great
opportunity to be promoted
to one of the candidates for
Ecotourism Capital of the
Philippines.
Dams at the interior
Marinduque that would
brng huge floods to Boac
and Mogpog.
•Lots of tourist spots such
as waterfalls, white sand
beaches , caves,
underground river s,
century-old houses and
churches.
•Lack of rooms , school and
facilities.
•Modern and efficient
infrastructure and transport
support services.
Marinduque is still
dependent from its
neighbouring provinces.
9. Region V
STRENGTHS WEAKNESSES OPPORTUNITIES THREATS
•Has numerous
natural and
cultural
attractions
•Many roads and
highways are in
poor condition.
•The Quirino
Highway, which
was built a few
years ago, has
shortened the
travel time from
Manila to
Camarines Sur by
almost two hours.
•The presence of a
number of active
volcanoes.
•Camarines Sur
has established
itself as a major
destination whale
sharks of Donsol
11. Region VI
STRENGTHS WEAKNESSES OPPORTUNITIES THREATS
•Has a number of
outstanding
natural
attractions,
including Boracay
Island.
•Travel from
Luzon to the
region is
expensive.
•Boracay is
constantly being
to maintain its
status as a top
tourist destination
•Environmentally
impacts of
tourism in
Boracay.