The document discusses iPhone user profiles and statistics. Some key points: - 75% of iPhone users are male, mostly between ages 18-44. 93% have used data services. - iPhone owners are twice as likely to be comfortable with ads in apps and complete financial transactions on their phone monthly compared to other smartphone owners. - 93% of iPhone owners have downloaded apps versus 66% of other smartphone owners. 33% use maps/GPS over 10 times a month compared to 13% of other owners. - 88% of iPhone users earn over $25,000 annually. - The iPhone is available in over 80 countries and iPhone sales are growing double compared to the previous year's

1. by K3Phone

2. iPhone statistics
by K3Phone

3. User profile

4. User profile

5. User profile
Some more...
* 75% male
* of those men most are
between 18-44.
* 93% of iPhone users
have used data services
(2008 nov)

6. User profile

7. User profile
iPhone owners are twice as likely as other Smartphone
owners to be comfortable with advertising within the
applications on their device.

8. User profile
iPhone owners are twice as likely as other Smartphone
owners to be comfortable with advertising within the
applications on their device.
Almost twice as many iPhone owners than Smartphone users
complete at least one financial transaction on their
mobile device each month.

9. User profile
iPhone owners are twice as likely as other Smartphone
owners to be comfortable with advertising within the
applications on their device.
Almost twice as many iPhone owners than Smartphone users
complete at least one financial transaction on their
mobile device each month.
93 percent of iPhone owners have added an application
versus only 66 percent of Smartphone owners.

10. User profile
iPhone owners are twice as likely as other Smartphone
owners to be comfortable with advertising within the
applications on their device.
Almost twice as many iPhone owners than Smartphone users
complete at least one financial transaction on their
mobile device each month.
93 percent of iPhone owners have added an application
versus only 66 percent of Smartphone owners.
33 percent of iPhone owners use maps and GPS more
than ten times a month, compared to 13 percent of
Smartphone owners.

11. iPhone User Income

12. iPhone User Income
iPhone user income (2008 oct)
12% 12%
2%
36%
37%
Under $25,000 $25,000 to $49,999
$50,000 to $74,999 $75,000 to $99,999
$100,000 or more

13. iPhone User Income
iPhone user income (2008 oct)
12% 12%
2% = 88% earn more
than 25 000$
annually!
36%
37%
Under $25,000 $25,000 to $49,999
$50,000 to $74,999 $75,000 to $99,999
$100,000 or more

14. iPhone availability
world wide

15. iPhone availability
world wide

16. iPhone availability
world wide
Available in more then 80 countries
and growing

17. iPhone sales

18. iPhone sales

19. iPhone sales
Sales are growing to
double
compared to previous
(~4m)
years same quarter!
(~2m)

20. iPhone platform

21. iPhone platform
It’s more than just iPhone.
iPhone + iPod touch = over 37 million
mobile devices sold.

22. Appstore Travel apps

23. Appstore Travel apps
iPhone Appstore Category travel
1200
900
600
300
0
Payed Apps Free Apps

24. Appstore travel apps
iPhone travel apps by language
1500
1125
750
375
0
English French German
Italian Portugese Russian
Spanish unspecified (english)

26. 20M

29. 20M 0.93 19M

30. 20M 0.93 19M
+ 20M iPod touch