Kelly Rigotti discusses social networking and how it has evolved networking from face-to-face interactions to online communities. Social networking allows people to build online communities similar to offline communities like family, friends, and work. Facebook is useful for finding long lost friends and staying aware of basic information but has changing privacy policies and potential unwanted contacts. LinkedIn brings professional networks online and allows transferring between personal and professional networks but has spam issues. Twitter is useful for accessing contacts, finding resources, and establishing an online reputation but can be overwhelming with large lists and spam.

1. FromFace-to-Face to Facebook Kelly Rigotti American Chamber of Commerce Grenoble Ecole de Management 3 June, 2010

2. Facebook, LinkedIn & Twitter taking networking to a whole new level.

3. ? Whatisnetworking?

4. To me, itis not this.

5. To me thisisnetworking: Giving Getting Givingagain

6. In otherwords, building community

7. Social networkingis building community- online.

8. Just likeyou have different offline communities: family friends work

9. You also have differentcommunities online.

10. Facebook

13. Facebook Useful for Finding long lostfriends- that kid from grade schoolcouldbe a good contact Keepingaware of the basics- less time spentgossiping Drawbacks Everchangingprivacypolicies Whowants a personalized web anyway? Finding long lostenemies- youdidn’tlikethemthen, youwon’tlikethemnow.

14. LinkedIn & Viadéo

16. LinkedIn &tc: Making the Personal Professional

20. LinkedIn Useful for Bringingprofessional networks online Transferringpersonal networks to professional networks and vice versa Drawbacks Lots of SPAM, especially in groups Need to decide and enforce a consistent policyre: contacts

21. Twitter

26. Twitter Useful for Gettingaccess Making contacts Findingresources Establishing a name and reputation for yourself Drawbacks Can beoverwhelming Can be hard to followbiglists Lots of SPAM Potential time suck

27. Google

29. Helpful Tools

30. Google

31. HootSuite

32. Social Mention

33. TweetDeck

34. kellyrigotti@gmail.com http://kellyrigotti.com @kellyrigotti http://fr.linkedin.com/in/kellyrigotti Thanks for your time!