Fundraising professionals face several obstacles in their fundraising efforts. This slide deck uncovers some of the issues and solutions.

1. Phonathon
&
Tele-­‐fundraising
Mee#ng
the
Challenges

2. Impact
of
2013
Payroll
Tax
Increase
One
in
Five
Americans
will
reduce
their
charitable
giving
by
an
average
of
29%

3. 21%
Will
Not
Give
to
Charity
at
All

4. 54%
Will
ConJnue
to
Donate
at
the
Same
Level
as
2012

5. 6%
Will
Increase
Giving

6. 2012
Economic
Survey
of
Nonprofits
• GIFTS.
On
average
in
2012,
giSs
from
contributors
were
smaller
• DONORS.
There
were
fewer
individual
donors
• DEMAND.
However,
demand
for
nonprofit
services
increased.
• BUDGETS.
This
resulted
in
budget
cuts,
which
were
typically
dealt
with
via
salary
freezes.

7. How
to
Overcome
Phonathon
&
Tele-­‐fundraising
Challenges?
The
right
tools
can
make
all
the
difference
in
campaign
execu#on!

8. Phonathon
SoSware
Should
Be
Donor-­‐Centric
• It’s
all
about
donor
acquisiJon
and
donor
renewals
• It’s
also
about
improved
producJvity
and
increased
efficiencies
Ensure
your
soSware
has
these
Features
for
Success
.
.
.
.

9. Progressive
Phone
Dialing
Progressive
phone
dialing
can
increase
your
donor
contact
rates
by
as
much
as
20
to
40
%
versus
manual
dialing.
This
acJon
alone
can
give
a
significant
boost
but
when
combined
with
next-­‐best
donor
logic
(determinaJon
of
the
ideal
donor
to
call
next),
the
results
are
even
be`er.

10. Next-­‐Best
Donor
Logic,
or
“ideal
donor,”
uJlizes
the
insJtuJon’s
knowledge
and
historical
donor
data,
which
is
applied
to
the
rouJng
order
of
donor
calls
to
be
made.

11. On-­‐Board
Messaging,
or
scripJng,
means
that
on
each
and
every
call
the
fundraiser
is
prompted
with
a
reminder
of
the
goal,
the
“ask,”
and
is
prepared
with
tools
to
overcome
objecJons.

12. Integrated
e-­‐mail
ensures
that
each
and
every
fundraiser
is
uJlizing
the
same
template,
the
same
processes
and
that
each
and
every
donor
communicaJon
is
recorded
and
reflected
within
the
call
history.

13. Performance
Dashboard
provides
managers
real-­‐
Jme
access
into
campaign
performance
and
caller
stats.

14. Unlike
a
stand-­‐alone
recording
system,
intelligent
call
recording
marries
the
recorded
call
to
the
contact
record.
Great
for
training
and
QA.

15. These
Are
Just
a
Few
of
the
Features
that
Can
Increase
ProducJvity
&
Results
Today,
all
non-­‐profits
have
the
same
access
to
these
amazing
tools
through
Tele-­‐Fundraising
SoSware,
neatly
tailored
to
their
non-­‐profit
campaign
needs.
Take
a
look.
You
will
be
surprised
how
the
world
has
changed.
Take
a
Free
Trial
of
VanillaSoS
Tele-­‐Fundraising
SoSware
Today!