1. Winning in
business
By Mr. Somethearith Din,
Co-founder,
The Frangipani Villa Hotel Group
The Plumeria Spa
Phnom Penh, Dec 01st 2012

2. Somethearith Din, born in Phnom Penh
- 1992-99: Ba. of Architecture, RUFA, PP
- 1994-98: Worked at architecture firm, part time, IKH
- 1998-00: Worked with UN-Habitat, intern and technical assistant
- 2001-02: M.Sc. Urban Management, AIT, BKK
- 2002-07: Consultant for WB, Cities Alliance, ADB, JICA, DANIDA,
UN-Habitat, UNDP, UNESCAP, etc.
- 2003-11: Part time lecturer, Norton University, Architecture Dept.
- 2007-10: Country Manager, UN-Habitat
- 2007: Started part time business
- 2010: Stopped work for others, Financial Freedom
- 2010- Present: Entrepreneur

4. The Plumeria Spa
1st branch, 2011 2st branch, 2012 3rd branch, 2012
4th branch, 2012 5th branch, 2012

5. Contents
I. Entrepreneur mentality
1.1 Passion
1.2 Imagination
1.3 Courage and determination
1.4 Mindset (Positive thinking)
1.5 Think big (don’t be average and be the champion)
1.6 No short cut
1.7 Smart move
1.8 Business is a team work (solidarity and sharing)
1.9 No excuse (don’t lay the blame)
1.10 Ability to solve problem and serving more people
1.11 Networking and Ability to deal with people
1.12 Be focus
1.13 Branding
1.14 Little thing that matter
II. Business Requirement
III. Issues to be considered in Business

6. I. Entrepreneur mentality
1.1 Passion

7. 1.2 Imagination
"The truth of a theory is in your
mind, not in your eyes"
Albert Einstein
"Imagination is more important
than knowledge" Albert
Einstein

8. Let’s try this

9. Some stories:
- Bill Gates' in-law joke story
- Chao Chak Smok

10. 1.3 Courage, determination, and
never give up
"You can have anything you want if you will give up
the belief that you can't have it." Robert Anthony

11. 1.3 Courage and determination (cont)

12. 1.4 Mindset (Positive thinking)
If you want to change the
fruit you have to
change the roots

13. 1.4 Mindset (Positive thinking)- cont

14. 1.5 Think Big (don’t be average and be the champion)

15. First prize

16. Second prize

17. Third prize
You are fired !

18. 1.5 Think Big (don’t be average and be the champion)

19. Nature of Career/ Business, so
don’t be average
Blue Ocean
(10%- 20%)
Red Ocean
(80%-90%%)

20. 1.6 No short cut

21. 1.7 Smart move

22. 1.8 Business is a team work (solidarity and
sharing)

23. 1.9 No excuse (don’t lay the blame) and never give up

24. - 7 up story
- Thomas Edison
- Henry Ford

25. - Donald Trump
(used to owed bank $9,000,000.00)
- Robert Kiyosaki
- (used to be homeless)

26. - Richest man in Babylon
- Honda
- Bill Gate

28. 1.10 Ability to solve problem and serving more people

29. 1.10 Ability to solve problem and serving more people (cont)

30. 1.11 Networking and ability to deal with people
- Relationship makes you have capital
- Relationship makes you have more alliances
- Relationship make you have a lot of experts
- Relationship will give you chance to learn from other
- The most successful person in the world are those
who can deal with people

31. 1.12 Be focus
"The sun's rays do
not burn until brought
to a focus"
Alexander Graham Bell

32. 1.13 Branding
- You, your staffs, and your products are what your
brand is
- Interpersonal and intrapersonal
- Brand will lead you to success or failure

33. 1.14 Little thing that matter
Business prisoner:
- I must do everything by myself
Business owner:
- I must find someone to help me to do that
. Ex1: Everyone can fly (Air Asia)
. Ex2: User paid (Tune Hotel)
. Ex3: No MSG food, Healthy Food, (Park Cafe,
City Suki, etc.)
. Ex4: Touch screen telephone and I pad
. Ex5: Ly Hour or Huy Kaing Exchange

34. II. Business Requirement
Technique
(Knowho
w)
Management Entrepreneurship

35. III. Issues to be considered in Business
Expertise
- Products (Processes)
- Legal
- System
- Networking/ sell
- Cash flow
General knowledge
- Leadership
- Team
- Vision

36. Thank you very much for your attention!
Good luck and be courage!
Cambodia We Deserve!
For further communication
sometheareach@yahoo.com, 092 222 180
www.frangipanihotel.com
www.frangipanivillahotel.com
www.frangipanipalacehotel.com
www.frangipanilivingarts.com