1. Ngô Kỳ Lam Born Oct 9th 1984
ngokylam@gmail.com
0125 6789084
About Me Very good in analytical skills, systems thinking, problem identification, analysis
and solving.
• High standard of personal ethics
• Strong leadership and managing ability
• Attention to detail, commitment to accurate delivery
• Very good knowledge of how Internet works technically.
My goal is to become a C-level manager in an innovative and ambitious com-
pany that has great social impact.
Education University of Heidelberg 2004–2011
MSc. of Economics
Gifted High School of Hanoi University of Pedagogy 1999–2003
Specialized mathematical high school
Work DECA.vn Jan. 2014–Jan. 2016
Head of Product
• Manage a product team of 6 team members
• Compose product roadmap and strategy and align them with the project’s
overall goals
• Oversee user interface and user experience design efforts. User behavior
metrics are an order of magnitude higher than Google Analytics benchmark
• Oversee SEO efforts. Search engine traffic grows 250% in the 2015 period
• Implement online payment flow and integrate with online payment gateways
like Smartlink-Banknet and OnePay
• Implement the analytic infrastructure with Google Analytics and Google Tag
Manager
24H Online Advertising JSC Jan. 2012–Dec. 2013
CEO Assistant
• Execute market research and analysis to determine the direction of the
DECA.vn project
• Prepare the project for launching from conceptual ideas to actual website with
running operation
• Design, develop and implement the project’s order processing process. The
number of transaction grows 300% in the 2015 period
• Coined the name DECA. ”Deca-” derived from the Greek term deka, meaning
the number ten

2. Skills Product Management
• User Interface
• User Experience
• Copywriting
• Google Analytics
Search Engine Optimization
• Keywords Research
• On-site Optimization
• Link Building
• Landing Page Optimization
Technical
• System Administration
• Frontend Development
• Ruby on Rails
• Networking
Business
• Online Payment
• Online Publishing
• Ecommerce
• Organzation Skills
Certification Effective Management Skills Course 2013
Dale Carnegie & Associates, Inc.
Project Management Course 2009
Career Service, University of Heidelberg
Languages Vietnamese native
German professional working proficiency
English professional working proficiency