LCSW Business Breakfast 201015 Rich Keith Green TV What is Bristol Doing for COP21

1. Rich Keith, MD
@rjkeith
The green video network

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Who are we for?

5. Super greens
18%
16%
All US adults. Mainstream Green report 2011, Ogilvy Mather
Green rejectors
Upper middle greens
Lower middle greens
33%
33%
Mainstream green

6. Where can I watch?

7. Who do we work with?

8. Gender
Female
Male
Age
0%
7.5%
15%
22.5%
30%
Under 17 18-24 25-34 35-44 45-54 55-64 Over 65
Country viewed from
%
United States
United Kingdom
Mexico
Germany
India
Australia
Italy
Canada
Argentina
Singapore
0% 7.5% 15% 22.5% 30%
Device watched on
0%
15%
30%
45%
60%
Computer Mobile phone Tablet TV Unknown Game console
Who’s watching?

9. COP21
COP21
channel
Explain and
influence
New channel
partners
Team at the
conference
Reach a wide
audience

10. COP21 - video examples
https://www.youtube.com/watch?v=CJH2eUQVYwI
https://www.youtube.com/watch?v=KzYhUK19emg

11. Why video?
25% 60% 15%
Very successful Somewhat successful Not succesful
Video Marketing Strategy Survey, Sep 2015
How successful has video marketing been to your campaign objectives?

12. Why video?

13. Commission
Our team can make
your COP21 video
Distribute
Add your videos or be
part of the network
Sponsor
Have you brand or
message on Green.TV
Get involved

14. Rich Keith, MD
@rjkeith
rich.keith@green.tv
The green video network