"The Crucial Importance of Strategic Planning" Caption: The ability to lead a business requires a strategic plan designed to take a business from where it is today and lead it to where the leader wants it to be in the future. A strategic business plan will help the business leader to focus attention on working "on" the business and not just "in" the business.

1. Next Level Leadership
The Critical Importance
of Strategic Planning
Techniques To Align Resources And
Lead People To Higher Levels Of
Performance

2. What is Strategic Planning?
• The process of determining the future of the
organization and what organizational
resources will be needed to achieve
organizational goals.
• The Road Map to SUCCESS as you define it!
• The single most important thing that you will
do for your business!

3. YOU = The Most Critical Ingredient
All the planning in the world will not be effective
if:
– It is not what you want
– You don’t believe it is possible
– It involves doing something you don’t really want
to do
Your commitment to success is a key ingredient

4. Creating a Vision
The #1 Responsibility of Business Owner
• To create a vision which creates excitement
and commitment.
• To define the core values of the organization
to lay the foundation for decision making and
behavior.

5. Approaches to Planning
Past Present
Reactive Planning Inactive Planning
Result: Recreate the Past Result: Maintain Status Quo
Predict Create
Preactive Planning Interactive Planning
Result: Forecast the Future Result: Create and Control
Your Destiny

6. 5 Stages of Strategic Planning

7. External Assessment
• Market Analysis
• Competitive Analysis
• Trend Analysis

8. Internal Appraisal
• Structure
• Resources
• Strengths, Limitations, Opportunities and
Threats (S.L.O.T.)

9. Stage 3 - Convert to a Business Plan
• Mission – the means towards the end
• Critical Goal Categories
– The Critical Success Factors
• Business Planning Goals – SMART

10. “Leadership is the art of getting someone else to
do something you want done because he (she)
wants to do it”
Dwight Eisenhower

11. Summary
Leadership Involves:
Positive Attitude
Effective Goal Setting
Skills and Knowledge
Improving Results
For yourself and for those who look to you
for Leadership