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Steve Langrick, Customer & Exchequer Services Social Media Roadshow: Managing crisis communications! 21 January 2011
Crisis Communication? Reacting – with the right response – quickly Severe weather Local disaster Health pandemic Loss of supply Appeal for help
Why use Social Media? News breaks quickly Folks react quickly – behaviour Twitter update Facebook status Set up quickly (relatively) ‘Many hands make light work’ Increasingly mobile – in the thick of it
Social Media dimension Good
Social Media dimension Caution!
Kirklees then…
What the people say? jenonevoice @KirkleesWinter thank you for sending your gritter! By the power of twitter!! :)   bob__b My #ff is a must if you live in Kirklees @KirkleesWinter great service guys   dbamforth @KirkleesWinter I'm impressed with the state of the roads today. Well done gritting teams. Keep up the good work Nicola_M_ @KirkleesWinter wow-impressive! ewanpeters Follow @kirkleeswinter for some top gritting facts   marinatedmusing Enjoyed the recent gritter myths from @KirkleesWinter
What the people say? mrsfudgecrumpet gem  I am following @kirkleesschools to kick winter in the nuts....educationally dughallDughall McCormick  Can I just say how impressed I am with @kirkleesschools Good work! grasslotgirl Louisa Nardini @kirkleesschools Thanks for this twitter feed, its much appreciated frosticus Marcus Frost  @KirkleesWinter and @kirkleesschools have been an excellent resource this winter. Keep up the good work! CabbageDanCabbageDan I think @kirkleesschools is a great resource. Although I wish they weren't closing all the bloody schools.
Obvious really….but
Questions

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Crisis communication

  • 1. Steve Langrick, Customer & Exchequer Services Social Media Roadshow: Managing crisis communications! 21 January 2011
  • 2. Crisis Communication? Reacting – with the right response – quickly Severe weather Local disaster Health pandemic Loss of supply Appeal for help
  • 3. Why use Social Media? News breaks quickly Folks react quickly – behaviour Twitter update Facebook status Set up quickly (relatively) ‘Many hands make light work’ Increasingly mobile – in the thick of it
  • 7.
  • 8.
  • 9. What the people say? jenonevoice @KirkleesWinter thank you for sending your gritter! By the power of twitter!! :)   bob__b My #ff is a must if you live in Kirklees @KirkleesWinter great service guys   dbamforth @KirkleesWinter I'm impressed with the state of the roads today. Well done gritting teams. Keep up the good work Nicola_M_ @KirkleesWinter wow-impressive! ewanpeters Follow @kirkleeswinter for some top gritting facts   marinatedmusing Enjoyed the recent gritter myths from @KirkleesWinter
  • 10.
  • 11. What the people say? mrsfudgecrumpet gem I am following @kirkleesschools to kick winter in the nuts....educationally dughallDughall McCormick Can I just say how impressed I am with @kirkleesschools Good work! grasslotgirl Louisa Nardini @kirkleesschools Thanks for this twitter feed, its much appreciated frosticus Marcus Frost @KirkleesWinter and @kirkleesschools have been an excellent resource this winter. Keep up the good work! CabbageDanCabbageDan I think @kirkleesschools is a great resource. Although I wish they weren't closing all the bloody schools.