1. How To Prepare Y Home for
our
Real Estate Photography
by Lance Selgo, Unique Exposure Photography
2. How To Prepare Your Home for Real EstateCount
Make The First Impression Photography
Lorem ipsum dolor sit amet, ligula suspendisse nulla pretium, Tortor vitae tortor eros wisi facilisis. Consectetuer arcu ipsum
rhoncus tempor placerat fermentum, enim integer ad vestibulum ornare pellentesque vehicula, in vehicula diam, ornare magna
volutpat. Nisl rhoncus turpis est, vel elit, congue wisi enim nunc erat felis wisi a risus. Justo fermentum id. Malesuada eleifend, tor-
ultricies sit, magna tincidunt. Maecenas aliquam maecenas ligula tor molestie, a fusce a vel et. Mauris at suspendisse, neque ali-
nostra, accumsan taciti. Sociis mauris in integer, a dolor netus quam faucibus adipiscing, vivamus in. Wisi mattis leo suscipit
non dui aliquet, sagittis felis sodales, dolor sociis mauris, vel eu nec amet, nisl fermentum tempor ac a, augue in eleifend in ip-
est libero cras. Interdum at. Eget habitasse elementum est, ip- sum venenatis, cras sit id in vestibulum felis in, sed ligula. In so-
sum purus pede porttitor class, ut lorem adipiscing, aliquet sed dales suspendisse mauris quam etiam erat, quia tellus convallis
auctor, imperdiet arcu per diam dapibus libero duis. Enim eros in eros rhoncus diam orci, porta lectus esse adipiscing posuere et,
vel, volutpat nec pellentesque leo, temporibus scelerisque nec. nisl arcu vitae laoreet. Morbi integer molestie, amet suspendisse
morbi, amet maecenas, a maecenas mauris neque proin nisl mol-
Ac dolor ac adipiscing amet bibendum nullam, massa lacus moles-
lis. Suscipit nec nec ligula ipsum orci nulla, in lorem ipsum posu-
The ut libero nec, diamhome buyers startfeugiat ullamcor-
tie
majority of vitae. Mauris sodales eget, aliquet, lectus
per id tempor eget id
et, pharetra
pretium eget
ere ut quis ultrices, lectus eget primis vehicula velit hasellus lec-
tus, vestibulum orci laoreet inceptos vitae, at consectetuer amet
their search online, so it is libero senectus pulvinar.
tincidunt. Porttitor mollis imperdiet
et consectetuer. Congue porta scelerisque praesent at, lacus vesti-
Etiam molestie mauris ligula eget laoreet, vehicula eleifend. Re-
important to make the first sollicitudin amet
pellat orci eget erat et, sem cum, ultricies
bulum et at dignissim cras urna, ante convallis turpis duis lectus
sed aliquet, at tempus et ultricies. Eros sociis cursus nec hame-
impression count! Follow these tips natoque
eleifend dolor nullam erat, malesuada est leo ac. Varius
naeos dignissimos imperdiet, luctus ac eros sed dolor est sed
turpis elementum est. Duis montes, tellus lobortis lacus amet
toarcu et. In vitae vel, wisi at, id for the best libero faucibus
prepare your home praesent bibendum massa vestibulum, lobortis adipiscing praesent. Nec eros eu ridi-
culus libero felis.
real estate photos possible. fermentum placerat tem-
porta egestas, quisque praesent ipsum
por. Curabi- tur auctor, erat mollis sed Donec arcu risus diam amet sit. Congue tortor cursus risus vesti-
fusce, tur- pis vivamus a dictumst bulum commodo nisl, luctus augue amet quis aenean maecenas
congue magnis. Aliquam amet ullam- sit, donec velit iusto, morbi felis elit et nibh. Vestibulum volutpat
corper dig- nissim molestie, sed mollis. dui lacus consectetuer, mauris at suspendisse, eu wisi rhoncus
i
3. Section 1
General
Tips for all areas in the home
• Thoroughly clean whole house (vacuum car-
pet, mop hard floors, clean countertops, clean
windows)
• Turn all overhead lights and lamps ON
• Replace all burned out light bulbs
• Use bulbs of the same temperature (ALL in-
candescent or ALL compact fluorescent)
• Turn all ceiling fans OFF
• Turn all TVs OFF
• Turn all computer screens OFF
• Open blinds/window treatments to let in out-
side light
• Remove personal photographs (or replace
with general landscape/object photographs)
• Make all beds
• Remove small floor rugs to reveal actual
flooring
• Place all shoes/jackets in closets
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 2
4. Section 2
Front Exterior
Online “curb appeal” - the front exterior is usually the first photo buyers see
• Close garage doors
• Remove cars from driveway and front of
home
• Clean up landscaping (mow, trim shrubs,
clear leaves)
• Remove visible water hoses
• Remove toys, sports balls, etc.
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 3
5. Section 3
Back Yard
The back yard should be an oasis to relax
• Clean porch, tidy up outdoor tables/chairs/
cushions
• Clear out kids toys, balls, frisbees, etc.
• Clean pool
• Remove pool vacuum/cleaner hose
• Hide pool cleaning supplies
• Turn on pool fountains/water features
• Remove visible water hoses
• Remove trash cans
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 4
6. Section 4
Kitchen
Sometimes the focal point, the kitchen deserves attention to detail
• Clear countertops completely. No knife
blocks, baking supplies, mail, etc.
• Leave out max of one small appliance (ex.
coffee maker)
• Clear outside of refrigerator of magnets,
papers, etc.
• Hide garbage cans in pantry or closet
• Remove dishes from sink, place in
dishwasher
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 5
7. Section 5
Dining Room / Table
Allow buyers to imagine a nice family meal
• Clear table
• Use decorative place setting if available
• Feature one center-piece such as a bouquet
of flowers
• Straighten all chairs and space them evenly
• Remove child seats/booster chairs
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 6
8. Section 6
Living / Family Room
The space to enjoy conversation and spend quality time with family
• Remove stacks of magazines, papers, mail,
etc.
• De-clutter fireplace mantel/hearth
• Fluff and arrange furniture pillows
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 7
9. Section 7
Master Bedroom
A good nights rest recharges the body and mind
• Make bed, including decorative pillows/
shams if available
• Clear nightstands of all personal items
• Store away phone/tablet charging cables
• Remove all clutter from top of dressers
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 8
10. Section 8
Bathrooms
To be spa-like, the bathroom must be clear of all personal items
• Clear countertops completely. No soap,
toothbrushes, medications, deodorant, etc.
• Put toilet seats down
• Close closet doors
• Remove shampoo, soap, luffas, etc. from
showers and tubs
• Remove dirty towels - only leave out new,
unused towels
• Remove floor mats
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 9
12. Section 10
Pets
Pets are loving, but their presence should be minimized
• Place food and water bowls in pantry or
closet
• Place pet beds/toys in pantry or closet
• Use lint roller on furniture to remove pet
hair
• Contain pets in hidden crate or outside
• Clear back yard of pet waste/toys
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 11
13. Section 11
Need Help?
Staging helps provide top dollar and a quick sale
Selling your home is like selling a prod-
uct - it must be marketed correctly to reach a
specific buyer. Although your furnishings and
decor are great for your lifestyle, it’s impor-
tant to optimize your home for the future
buyer.
All of the tips suggested in the previous sec-
tions were approved by professional home
stagers from the Real Estate Staging Associa-
tion (RESA) - Dallas Chapter.
A professional home stager can provide you
with a consultation to help you prepare your
home for sale and make sure your home shows
at its best online through the photographs.
To find a RESA professional stager in your
area, visit their website:
http://www.RESADallas.org
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 12
14. Section 12
What to Expect During the Photo Shoot
The house should be shoot-ready when I arrive
Hi I’m Lance Selgo, owner and photographer of Unique Exposure Photography. I look forward to taking photos of your home!
I want the photos of your home to be the best they can be. This requires teamwork and cooperation that will result in an outstanding
online presence when your home goes LIVE on the market.
Although I would love to help you style/design your home, I unfortunately do not have the skill set required to do so. When I arrive
to take photos of your property, I ask that all staging and cleaning be done prior to my arrival. To efficiently maintain my busy
schedule and deliver the level of service my clients expect, I can not spend unnecessary time at the home waiting for it to be cleaned,
dusted, de-cluttered, etc.
Please review the previous sections for tips on preparing your home for real estate photography, and note that I am
not responsible and will not partake in any of the following duties while photographing your home:
I DO NOT:
• Move or re-arrange furniture
• Make beds, clean, dust or de-clutter
• Pick up toys or yard items
• “Photoshop” vehicles, walls, damaged walls, power lines, wall pictures, cords, etc.
• Touch personal bathroom supplies (shampoo, toothbrushes, deodorant, towels)
Lance Selgo ・ http://www.UniqueExposurePhotography.com ・ (682) 710-1683 13