SlideShare une entreprise Scribd logo
1  sur  18
Télécharger pour lire hors ligne
To “Spin” or Not
to “Spin” – Your
Content
Read the original article here!
What is Article Spinning?
“Article spinning is a SEO
technique of generating
multiple variants of one
original article”
What is Article Spinner?
“Article spinners are tools
that are used to generate
multiple variants of one
original article”
What’s wrong in
“Article Spinning”?
1. The reader gets ZERO
value from the hundred
versions of that one article
This is exactly how Spun Content looks like
– crowded to the extent of being eerie
2. The aim of the
new contextual SEO
also gets beat from
this purpose
3. In many cases, it’s unethical
as well, because many people
spin content off their
competitors’ websites to create
their own.
Not good, lazy
marketers, not good!
4. It most definitely
contributes to all the content
clutter that’s already there in
the web junkyard, as these
articles lack any thought
leadership.
5. You are doing it only for the bots, not for
humans.
And this goes against Google’s definition of
quality content.
6. Won’t really work, especially with all the
content directories like Ezine, Hubpages etc.
Already penalized by Panda
Should you use Article
Spinning, even for Ethical
Reasons??????????
Advice
Advice!!!
Read the original article here!
1. Have your in-house
team work on different
variants of the original
article manually.
2. Use Freelancers
3. Do it Yourself
(DIY),if you have time!
4. Use Article Spinning,
but with human
intervention.
Few tools for Article Spinning
a)Chimp Rewriter
b)Content Professor
c)Spin Bot
*Use it only if required
With LeadSquared,
capture, manage & engage your leads till they convert
Enjoyed reading? Share it with others
Sign up for LeadSquared Trial
blog.leadsquared.com

Contenu connexe

Plus de LeadSquared

10 Trends and Tips to Get Better at Digital Marketing in 2017
10 Trends and Tips to Get Better at Digital Marketing in 201710 Trends and Tips to Get Better at Digital Marketing in 2017
10 Trends and Tips to Get Better at Digital Marketing in 2017LeadSquared
 
8 Effective B2B Sales Techniques
8 Effective B2B Sales Techniques8 Effective B2B Sales Techniques
8 Effective B2B Sales TechniquesLeadSquared
 
5 Spying Strategies to Stay Ahead of Your Competition
5 Spying Strategies to Stay Ahead of Your Competition5 Spying Strategies to Stay Ahead of Your Competition
5 Spying Strategies to Stay Ahead of Your CompetitionLeadSquared
 
Product Marketing Lessons from a Pro
Product Marketing Lessons from a ProProduct Marketing Lessons from a Pro
Product Marketing Lessons from a ProLeadSquared
 
21 best stock image sites for your content marketing
21 best stock image sites for your content marketing21 best stock image sites for your content marketing
21 best stock image sites for your content marketingLeadSquared
 
10 Hacks to Improve Traffic, Leads & Revenue for Your Website
10 Hacks to Improve Traffic, Leads & Revenue for Your Website10 Hacks to Improve Traffic, Leads & Revenue for Your Website
10 Hacks to Improve Traffic, Leads & Revenue for Your WebsiteLeadSquared
 
Social Media for Lead Generation
Social Media for Lead GenerationSocial Media for Lead Generation
Social Media for Lead GenerationLeadSquared
 
Evolution & AMPlification of Mobile Search Marketing [Driving Traffic & Conve...
Evolution & AMPlification of Mobile Search Marketing [Driving Traffic & Conve...Evolution & AMPlification of Mobile Search Marketing [Driving Traffic & Conve...
Evolution & AMPlification of Mobile Search Marketing [Driving Traffic & Conve...LeadSquared
 
LeadSquared Overview for Education Industry
LeadSquared Overview for Education IndustryLeadSquared Overview for Education Industry
LeadSquared Overview for Education IndustryLeadSquared
 
Design Hacks for Marketers
Design Hacks for MarketersDesign Hacks for Marketers
Design Hacks for MarketersLeadSquared
 
The most entertaining google adwords guide you will ever read
The most entertaining google adwords guide you will ever readThe most entertaining google adwords guide you will ever read
The most entertaining google adwords guide you will ever readLeadSquared
 
16 Creative Real Estate Marketing Ideas
16 Creative Real Estate Marketing Ideas16 Creative Real Estate Marketing Ideas
16 Creative Real Estate Marketing IdeasLeadSquared
 
LeadSquared Overview for Education
LeadSquared Overview for EducationLeadSquared Overview for Education
LeadSquared Overview for EducationLeadSquared
 
LeadSquared Overview for Real Estate
LeadSquared Overview for Real EstateLeadSquared Overview for Real Estate
LeadSquared Overview for Real EstateLeadSquared
 
LeadSquared Marketing Software Overview
LeadSquared Marketing Software OverviewLeadSquared Marketing Software Overview
LeadSquared Marketing Software OverviewLeadSquared
 
Getting started guide for marketing users
Getting started guide for marketing usersGetting started guide for marketing users
Getting started guide for marketing usersLeadSquared
 
Creating responsive landing pages using LeadSquared
Creating responsive landing pages using LeadSquaredCreating responsive landing pages using LeadSquared
Creating responsive landing pages using LeadSquaredLeadSquared
 
6 things a great landing page should have
6 things a great landing page should have6 things a great landing page should have
6 things a great landing page should haveLeadSquared
 
11 Lead Generation Offers and their Best Practices
11 Lead Generation Offers and their Best Practices11 Lead Generation Offers and their Best Practices
11 Lead Generation Offers and their Best PracticesLeadSquared
 
[E-Book] New Habits of Creating Conversion Optimized Landing Pages
[E-Book] New Habits of Creating Conversion Optimized Landing Pages[E-Book] New Habits of Creating Conversion Optimized Landing Pages
[E-Book] New Habits of Creating Conversion Optimized Landing PagesLeadSquared
 

Plus de LeadSquared (20)

10 Trends and Tips to Get Better at Digital Marketing in 2017
10 Trends and Tips to Get Better at Digital Marketing in 201710 Trends and Tips to Get Better at Digital Marketing in 2017
10 Trends and Tips to Get Better at Digital Marketing in 2017
 
8 Effective B2B Sales Techniques
8 Effective B2B Sales Techniques8 Effective B2B Sales Techniques
8 Effective B2B Sales Techniques
 
5 Spying Strategies to Stay Ahead of Your Competition
5 Spying Strategies to Stay Ahead of Your Competition5 Spying Strategies to Stay Ahead of Your Competition
5 Spying Strategies to Stay Ahead of Your Competition
 
Product Marketing Lessons from a Pro
Product Marketing Lessons from a ProProduct Marketing Lessons from a Pro
Product Marketing Lessons from a Pro
 
21 best stock image sites for your content marketing
21 best stock image sites for your content marketing21 best stock image sites for your content marketing
21 best stock image sites for your content marketing
 
10 Hacks to Improve Traffic, Leads & Revenue for Your Website
10 Hacks to Improve Traffic, Leads & Revenue for Your Website10 Hacks to Improve Traffic, Leads & Revenue for Your Website
10 Hacks to Improve Traffic, Leads & Revenue for Your Website
 
Social Media for Lead Generation
Social Media for Lead GenerationSocial Media for Lead Generation
Social Media for Lead Generation
 
Evolution & AMPlification of Mobile Search Marketing [Driving Traffic & Conve...
Evolution & AMPlification of Mobile Search Marketing [Driving Traffic & Conve...Evolution & AMPlification of Mobile Search Marketing [Driving Traffic & Conve...
Evolution & AMPlification of Mobile Search Marketing [Driving Traffic & Conve...
 
LeadSquared Overview for Education Industry
LeadSquared Overview for Education IndustryLeadSquared Overview for Education Industry
LeadSquared Overview for Education Industry
 
Design Hacks for Marketers
Design Hacks for MarketersDesign Hacks for Marketers
Design Hacks for Marketers
 
The most entertaining google adwords guide you will ever read
The most entertaining google adwords guide you will ever readThe most entertaining google adwords guide you will ever read
The most entertaining google adwords guide you will ever read
 
16 Creative Real Estate Marketing Ideas
16 Creative Real Estate Marketing Ideas16 Creative Real Estate Marketing Ideas
16 Creative Real Estate Marketing Ideas
 
LeadSquared Overview for Education
LeadSquared Overview for EducationLeadSquared Overview for Education
LeadSquared Overview for Education
 
LeadSquared Overview for Real Estate
LeadSquared Overview for Real EstateLeadSquared Overview for Real Estate
LeadSquared Overview for Real Estate
 
LeadSquared Marketing Software Overview
LeadSquared Marketing Software OverviewLeadSquared Marketing Software Overview
LeadSquared Marketing Software Overview
 
Getting started guide for marketing users
Getting started guide for marketing usersGetting started guide for marketing users
Getting started guide for marketing users
 
Creating responsive landing pages using LeadSquared
Creating responsive landing pages using LeadSquaredCreating responsive landing pages using LeadSquared
Creating responsive landing pages using LeadSquared
 
6 things a great landing page should have
6 things a great landing page should have6 things a great landing page should have
6 things a great landing page should have
 
11 Lead Generation Offers and their Best Practices
11 Lead Generation Offers and their Best Practices11 Lead Generation Offers and their Best Practices
11 Lead Generation Offers and their Best Practices
 
[E-Book] New Habits of Creating Conversion Optimized Landing Pages
[E-Book] New Habits of Creating Conversion Optimized Landing Pages[E-Book] New Habits of Creating Conversion Optimized Landing Pages
[E-Book] New Habits of Creating Conversion Optimized Landing Pages
 

Dernier

Product Demo: HubSpot's Coolest AI Tools for B2B Tech Companies
Product Demo: HubSpot's Coolest AI Tools for B2B Tech CompaniesProduct Demo: HubSpot's Coolest AI Tools for B2B Tech Companies
Product Demo: HubSpot's Coolest AI Tools for B2B Tech CompaniesKiwi Creative
 
The 2024 Next Gen Attention Study - www.livewire.group
The 2024 Next Gen Attention Study - www.livewire.groupThe 2024 Next Gen Attention Study - www.livewire.group
The 2024 Next Gen Attention Study - www.livewire.groupLivewire
 
Converting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CROConverting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CROVWO
 
Dhanuka Agritech Limited - Sales and Marketing Intern
Dhanuka Agritech Limited - Sales and Marketing InternDhanuka Agritech Limited - Sales and Marketing Intern
Dhanuka Agritech Limited - Sales and Marketing Internrisabhpandeyconnect
 
Digital Marketing Services like SEO, SMM, SEM
Digital Marketing Services like SEO, SMM, SEMDigital Marketing Services like SEO, SMM, SEM
Digital Marketing Services like SEO, SMM, SEMNazal Digital
 
Crafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing PagesCrafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing PagesVWO
 
Fashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdfFashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdfUttara University
 
Voltas turnaround strategy management case
Voltas turnaround strategy management caseVoltas turnaround strategy management case
Voltas turnaround strategy management caseAnkit Sarkar
 
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxFriends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxGregory Edwards
 
Marketing Team of 1, A Framework To Win!
Marketing Team of 1, A Framework To Win!Marketing Team of 1, A Framework To Win!
Marketing Team of 1, A Framework To Win!Joseph Skibbie
 
Increase Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads WebinarIncrease Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads WebinarSEO Optimizers
 
SEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedSEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedMumbai Pixels
 
Digital Gravity - Full-Scale SEO Services Preview
Digital Gravity - Full-Scale SEO Services PreviewDigital Gravity - Full-Scale SEO Services Preview
Digital Gravity - Full-Scale SEO Services PreviewDigital Gravity
 
Imposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneImposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneHerd
 
Top 15 Emerging Technologies for the Modern World
Top 15 Emerging Technologies for the Modern WorldTop 15 Emerging Technologies for the Modern World
Top 15 Emerging Technologies for the Modern WorldD Cloud Solutions
 
Friends of Search Future Proof Accounts.pptx
Friends of Search Future Proof Accounts.pptxFriends of Search Future Proof Accounts.pptx
Friends of Search Future Proof Accounts.pptxNavah Hopkins
 
Amazon Seller New Product Launch Guide - 2024.pptx
Amazon Seller New Product Launch Guide - 2024.pptxAmazon Seller New Product Launch Guide - 2024.pptx
Amazon Seller New Product Launch Guide - 2024.pptxWill Haire
 
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch DeckPodvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch DeckNedko Nedkov
 
SVETLANA YONCHEVA Evolution of digital marketing.pdf
SVETLANA YONCHEVA Evolution of digital marketing.pdfSVETLANA YONCHEVA Evolution of digital marketing.pdf
SVETLANA YONCHEVA Evolution of digital marketing.pdfvikrs213
 
Run more experiments with fewer resources
Run more experiments with fewer resourcesRun more experiments with fewer resources
Run more experiments with fewer resourcesVWO
 

Dernier (20)

Product Demo: HubSpot's Coolest AI Tools for B2B Tech Companies
Product Demo: HubSpot's Coolest AI Tools for B2B Tech CompaniesProduct Demo: HubSpot's Coolest AI Tools for B2B Tech Companies
Product Demo: HubSpot's Coolest AI Tools for B2B Tech Companies
 
The 2024 Next Gen Attention Study - www.livewire.group
The 2024 Next Gen Attention Study - www.livewire.groupThe 2024 Next Gen Attention Study - www.livewire.group
The 2024 Next Gen Attention Study - www.livewire.group
 
Converting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CROConverting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CRO
 
Dhanuka Agritech Limited - Sales and Marketing Intern
Dhanuka Agritech Limited - Sales and Marketing InternDhanuka Agritech Limited - Sales and Marketing Intern
Dhanuka Agritech Limited - Sales and Marketing Intern
 
Digital Marketing Services like SEO, SMM, SEM
Digital Marketing Services like SEO, SMM, SEMDigital Marketing Services like SEO, SMM, SEM
Digital Marketing Services like SEO, SMM, SEM
 
Crafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing PagesCrafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing Pages
 
Fashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdfFashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdf
 
Voltas turnaround strategy management case
Voltas turnaround strategy management caseVoltas turnaround strategy management case
Voltas turnaround strategy management case
 
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxFriends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
 
Marketing Team of 1, A Framework To Win!
Marketing Team of 1, A Framework To Win!Marketing Team of 1, A Framework To Win!
Marketing Team of 1, A Framework To Win!
 
Increase Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads WebinarIncrease Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads Webinar
 
SEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedSEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to Succeed
 
Digital Gravity - Full-Scale SEO Services Preview
Digital Gravity - Full-Scale SEO Services PreviewDigital Gravity - Full-Scale SEO Services Preview
Digital Gravity - Full-Scale SEO Services Preview
 
Imposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneImposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not Alone
 
Top 15 Emerging Technologies for the Modern World
Top 15 Emerging Technologies for the Modern WorldTop 15 Emerging Technologies for the Modern World
Top 15 Emerging Technologies for the Modern World
 
Friends of Search Future Proof Accounts.pptx
Friends of Search Future Proof Accounts.pptxFriends of Search Future Proof Accounts.pptx
Friends of Search Future Proof Accounts.pptx
 
Amazon Seller New Product Launch Guide - 2024.pptx
Amazon Seller New Product Launch Guide - 2024.pptxAmazon Seller New Product Launch Guide - 2024.pptx
Amazon Seller New Product Launch Guide - 2024.pptx
 
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch DeckPodvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck
 
SVETLANA YONCHEVA Evolution of digital marketing.pdf
SVETLANA YONCHEVA Evolution of digital marketing.pdfSVETLANA YONCHEVA Evolution of digital marketing.pdf
SVETLANA YONCHEVA Evolution of digital marketing.pdf
 
Run more experiments with fewer resources
Run more experiments with fewer resourcesRun more experiments with fewer resources
Run more experiments with fewer resources
 

To spin or not to spin, your content

  • 1. To “Spin” or Not to “Spin” – Your Content Read the original article here!
  • 2. What is Article Spinning? “Article spinning is a SEO technique of generating multiple variants of one original article”
  • 3. What is Article Spinner? “Article spinners are tools that are used to generate multiple variants of one original article”
  • 4. What’s wrong in “Article Spinning”? 1. The reader gets ZERO value from the hundred versions of that one article
  • 5. This is exactly how Spun Content looks like – crowded to the extent of being eerie
  • 6. 2. The aim of the new contextual SEO also gets beat from this purpose
  • 7. 3. In many cases, it’s unethical as well, because many people spin content off their competitors’ websites to create their own. Not good, lazy marketers, not good!
  • 8. 4. It most definitely contributes to all the content clutter that’s already there in the web junkyard, as these articles lack any thought leadership.
  • 9. 5. You are doing it only for the bots, not for humans. And this goes against Google’s definition of quality content.
  • 10. 6. Won’t really work, especially with all the content directories like Ezine, Hubpages etc. Already penalized by Panda
  • 11. Should you use Article Spinning, even for Ethical Reasons??????????
  • 13. 1. Have your in-house team work on different variants of the original article manually.
  • 15. 3. Do it Yourself (DIY),if you have time!
  • 16. 4. Use Article Spinning, but with human intervention.
  • 17. Few tools for Article Spinning a)Chimp Rewriter b)Content Professor c)Spin Bot *Use it only if required
  • 18. With LeadSquared, capture, manage & engage your leads till they convert Enjoyed reading? Share it with others Sign up for LeadSquared Trial blog.leadsquared.com