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Coordinating Your Social Media Platforms for Maximum Effectiveness ,[object Object],[object Object],[object Object],[object Object]
About Lee Aase (@LeeAase) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Mayo Clinic’s Origin http://tinyurl.com/32xbjx
Sources of Information Influencing Preference for Mayo Clinic
Mayo Clinic Medical Edge News Media Syndications News Media Syndications
First Foray in New Media ,[object Object],[object Object]
Step 2: More, Longer Podcasts
 
 
 
 
Total Cost for Mayo Clinic Facebook, YouTube and Twitter $0.00
Key Tool: Flip Video Camera* ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Cost for a Standard Definition Flip Video Camera $150.00 HD available for an additional $80
podcasts.mayoclinic.org
newsblog.mayoclinic.org
Sharing Mayo Clinic Sharing Mayo Clinic ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
sharing.mayoclinic.org
Where  Sharing Mayo Clinic  Fits ,[object Object],[object Object],[object Object]
Other Blogs... ,[object Object],[object Object],[object Object],[object Object]
Yearly Cost for a  Customized Blog Customized Blog $75.00
Tying Platforms Together ,[object Object],[object Object],[object Object],[object Object]
Sharing Mayo Clinic  post
...Tweeted and posted to Facebook
Enabling user sharing...
Tweets in Blog Sidebar
Connecting with MayoClinic.org
 
Opportunities for Improvement ,[object Object],[object Object],[object Object]
 
Visit Mayo Clinic Social Media Sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Become a SMUGgle ,[object Object],[object Object]
 

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Notes de l'éditeur

  1. 1863 William Worrall Mayo arrives in Rochester 1883 Tornado leads to building of St. Marys Hospital 1892 Mayo brothers (Will and Charlie) invite others to join family practice • 1905 Frozen section for surgical diagnosis • 1907 Unified medical record • 1919 Mayo brothers place assets in Foundation • 1939 Mayo brothers die • 1950 Nobel prize for cortisone • 1955 Mayo team pioneers heart surgery with perfected bypass machine