21 actions to boldly blog where no one's blogged before!

1. 21 actions to boldly blog
where no one’s blogged before!
2013 ©Valérie Leroyer & Faith Attaguile

2. Your blog inspires
awe by showing
expertise and
leadership in
your industry.

3. To write a blog that matters,
you must remain true
to your business goals and ideals --
and prove you care.

4. Blog from your heart.
No fake. No copy.

5. Be sincere.
Do not pretend.

6. You practice the business
blogger’s secret:
engage … engage … engage

7. Engage and build your
audience, one reader at
a time.

8. You believe in the saying,
“No pain, no gain.”
Because blogging … isn’t … easy! It takes time
and skills to find the right topic, then research
… and finally write posts.

9. You care about the problems, desires, hopes
and needs of your audience.
You research and identify them.
Then you write
about them.

10. Your business blog builds a thriving
community with shared interests.

11. You respect
other bloggers.
You respect your
competition.

12. You make it easy for your
readers to connect with you
and share your posts.

13. Build a strong presence on social media.
Be mobile-friendly!

14. You search for and surround yourself
with people who have great ideas.
That’s how you write epic content!

15. You do not write fluff!

16. You increase your business blog traffic
in an ethical manner.

17. You follow great bloggers you admire.
You study every word they write.
That’s how business blogs reach greatness!

18. You write and write … and write.
This is why you’re a successful blogger!

19. The voice you use in your blog posts shows
your company’s heart to the world.

20. You don’t blog for the sake of blogging.
You create. Imagine. Engage!

21. Blogging requires patience … as
success doesn’t happen overnight.

22. Be respectful.
Keep focused.
Interact … and
share.

23. Photographs from Australia, North America
and Hawaï, kindly provided by:
Jacqueline Bonneau.
Merci!

24. We wrote this Manifesto for you to
share with everyone.
But please,
don’t sell it or
change it!

25. About the authors
Valérie Leroyer is a freelance blogger for the Great Outdoors
and Kayaking industries. She’s been trained in business blogging by
Corbett Barr (Think Traffic), Michael Stelzner, founder of Social
Media Examiner, and Danny Iny from Firepole Marketing.
Follow her on Twitter,
Facebook, YouTube and LinkedIn.

26. Faith Attaguile spends most of her time at
FrontlineCopy.com copywriting, blogging and providing
empowerment marketing services
for eco-businesses working for a
greener world.
On some days, you may also find
her over at LetsBuildYourBlog.com.
Connect with her on Twitter,
Facebook, Google+ and LinkedIn.

27. What people are saying about the authors
"Valérie has been writing for Exvana “I'm always impressed by Faith's copy.
for some months now, covering a She knows how to tap into the wants,
variety of outdoor topics. Working needs, desires and problems that a
with Val has been pleasure, as we are prospect is experiencing, then position
always confident we will receive a well the product as the solution in a natural,
written in-depth article ahead of easy-flowing manner.“ —Jay White
schedule. She provides us with all of
AutoresponderApprentice
the titling, tags, content and pictures
necessary to post with no editing
needed." – Brian Wolf, Exvana
Faith: “You're now part of a very elite
Community Manager group of SEO copywriters who have
spent the time to gain Certification and
showcase their expertise. And now,
"I really appreciate the way that you'll be able to confidently go forth
and create top-positioning content that
Valérie takes the time to dig deep into converts like crazy for your clients….”
her topic, develops a thorough —Heather Lloyd-Martin Owner,
understanding of it all, and translates SuccessWorks Founder , SEO
it into clear, direct and efficient Certification Program
message for the right audience. She's a
capable writer and focused blogger who
meets deadlines and is easy to work
with." -Danny Iny, Firepole Marketing