1. The image is the
same image of the
album cover their
promoting so people
know they’re
instinctively
promoting which
album without
having to read the
text.
The image sexualises
Rihanna through the
male gaze, as she’s
wearing heavy make up
and accessories thus
selling her music through
her sex appeal.
Rihanna’s brand of
‘R’ is on display to
promote Rihanna as
she’s a
brand/product of
her record company.
The name of the
album is display in
white font against
black to make it
visible.
The word ‘Rihanna’ is the
biggest text on the page
giving a connation of her
being the more
important the album.
The red font
clashes with the
black and white
making it eye
catching .
The singles are a big
feature on the poster,
making the audience
know what the rest of
the album could be like.