Professional Japanese translation will help your business make the most of the Tokyo Olympics in 2020.

1. Why did Tokyo win the 2020 Olympic Games?
The honour of hosting the Olympic Games
is one of the most prestigious which can
happen to a city. Tokyo recently won this
this honour again and will host the games in
2020. Tokyo also hosted the 1964 Games,
which makes it the first Asian city to host
the Olympics twice. Tokyo has been
selected over fellow candidate cities
Istanbul and Madrid.
Why did Tokyo win the 2020
Olympic Games?
Tokyo bills itself as a safe pair of hands in uncertain times; clearly, what the Olympic
Committee wanted this time around. Even concerns over radiation spikes and fresh toxic
water leaks at the Fukushima nuclear power plant could not derail Japan’s bid. Having
hosted the Olympics before, the city is certainly up to the task.
Tokyo is clean, it’s safe and most of all, it has the efficiency and infrastructure to take on the
logistical hurdles of running one of the most spectacular sporting events in the world.
Instead of building entirely new venues, they plan to reuse existing structures by renovating
them. All these existing venues are situated in the “Heritage Zone”, which celebrates the
1964 Games. The new landmark National Stadium will be built in the same zone. Japan
already has one the most efficient public transport systems in the world, so there won’t be
much need for new train and bus lines.
Language will be a key component of the Olympics
When the Tokyo Games begin more than 25 sports will be played by competitors from more
than 200 countries. As well as the athletes, trainers and supporters, the world’s media will
also descend on Japan. Getting all these different cultures and languages to the right place
at the right time as well as showing Tokyo off in the best light possible will mean that
language will be a key component to ensuring the Tokyo Olympics run smoothly.
The Olympics in London and the upcoming games in Brazil have sparked huge investment in
both countries’ economies, and the Tokyo games will be no different. Unlike London and

2. Brazil, Tokyo presents a much higher linguistic and cultural challenge for businesses looking
to make the most of the Olympics. It really won’t be good enough to push translation to the
side lines as Japanese is so different from western languages in structure. If you’re looking
to make the most of the Tokyo Olympics for your businesses you really need to use
professional linguists, and of course Global Lingo are more than happy to help you.
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