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Innovation projects: facing
                  intrinsic and
          knowledge-related complexity
                Session TRN04


Livio Paradiso


                         “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                         ©2010 Permission is granted to PMI for PMI® Marketplace use only
Introduction

•  Innovation projects are dealing with complexity by nature
•  Complexity management in projects is an emerging topic: a
  proper understanding of complexity principles is useful


•  Knowledge in innovation projects: a key success element
•  Knowledge management as a means for reducing
  complexity and fostering innovation




                                 “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                 ©2010 Permission is granted to PMI for PMI® Marketplace use only           2
What will we speak about?

•  Innovation projects: classification and complexities
•  Complexity sources and complexity management
•  Knowledge management as a key factor in innovation and
  in complexity management


•  Knowledge acquisition processes
•  Knowledge integration issues




                                  “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                  ©2010 Permission is granted to PMI for PMI® Marketplace use only           3
Innovation projects: an example of
              complex projects
•  Complexity comes form different sources, such as
   –  High number of stakeholders
   –  Multiple relationships among stakeholders
   –  Highly dynamic environment
•  Innovation projects often involve new knowledge and
  are associated with risk (opportunities and threats) and
  uncertainty
•  Managing innovation is managing a complex project!



                               “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                               ©2010 Permission is granted to PMI for PMI® Marketplace use only           4
Innovation sources and path
                                                    Innovation not only a matter of
  •  Technology push                                ideas, also a matter of :
                                                    analysis, decision making,
  •  Market pull                                    complexity evaluation, change
                                                    and project management
  •  Design driven




Source: Accenture


                                   “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                   ©2010 Permission is granted to PMI for PMI® Marketplace use only           5
Incremental innovation

•  “The knowledge required to offer a product builds on existing
  knowledge – competence enhancing” (organizational view)
•  “Innovation still allows existing products to stay
  competitive” (economic view)
                                                                 Source: innovaders




•  Preserving existing assets by adding features and services
•  Less risks than radical innovation
•  Cost effective and simpler change management


                                    “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                    ©2010 Permission is granted to PMI for PMI® Marketplace use only           6
Radical innovation

•  “Results in a product that is so superior that existing
  products are rendered noncompetitive” (economic view)
•  “Existing knowledge will be obsolete - competence
  destroying” (organization view)
                                                              Source: innovaders




•  Requires new assets and knowledge
•  Requires strong change management
•  High risks about benefits and success


                                 “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                 ©2010 Permission is granted to PMI for PMI® Marketplace use only           7
Innovation impacts
                        + effectiveness                       + complexity
                        + duration                            + knowledge
                        + success                             + assets
                                                              + risks



Time to start radical




                           “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                           ©2010 Permission is granted to PMI for PMI® Marketplace use only           8
Some examples
•  Radical innovation
   –  SAP introduction into a company: all processes has
      to be revised, external experts necessary
   –  Redesigning the phone market by creating an open
      environment for developers and by creating a new
      revenues model for selling application (Apple)
   –  Introducing cloud computing services and application
      in a company which works with custom software
•  Incremental innovation
   –  Centralizing a key application as a cloud service on
      an existing central infrastructure

                                “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                ©2010 Permission is granted to PMI for PMI® Marketplace use only           9
Complexity and uncertainty

•  Is measuring complexity a myth? From math and physics

       Entropy is the degree of disorder (uncertainty)


         Entropy (uncertainty) at a time T0 is a mix of
         casual events and structural complexity

       Structural complexity (excess entropy rate) can be known only at
       the end of a process ( after the project is completed) because
       unknown events are in the past and are therefore known.




                                    “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                    ©2010 Permission is granted to PMI for PMI® Marketplace use only         10
Intrinsic & perceived complexity



                                              Intrinsic
                        Charter & scope      complexity
                        Uncertainty
                        Tech. Uncertainty
                        Lack knowledge
                        Lack information


                           Perceived complexity

Perceived complexity is the one
to be managed by the project !!!

                                     “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                     ©2010 Permission is granted to PMI for PMI® Marketplace use only         11
Primary sources of complexity
•  Relationships
   with other                                                                        •  Processes
   products,                                                                         •  Tech.
                                  Knowledge
   services,                                                                         •  Relations
   stakeholders
                                  of external
   etc.               Relations   and internal
                                  factors



                       Scope     Environme
                     uncertainty     nt
   •  Lack of                    uncertainty                                          •  Market
      requirements                                                                       changes
                                                                                      •  New tech.


                                  “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                  ©2010 Permission is granted to PMI for PMI® Marketplace use only         12
Facing complexity

•  Complexity sources will generate change occurrences
•  Decision making becomes the critical process


•  Correct and fast decision making is possible with
   –  A proper stakeholders management
   –  A proper project management approach
   –  A proper risk management methodology
   –  A proper knowledge management


                                 “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                 ©2010 Permission is granted to PMI for PMI® Marketplace use only         13
Facing complexity (ex.1)

•  Iterative approaches (Agile)
   –  Small multidisciplinary teams
   –  Continuous adaptation by segmenting deliverables




                                  “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                  ©2010 Permission is granted to PMI for PMI® Marketplace use only         14
Facing complexity (ex.2)

•  Systemic approach
  (Varanini, Ginevri,
  Paradiso & al.)
   –  Deeply
      understanding and
      monitor environment
   –  High level
      governance and
      continuous decision
      making
   –  Specific systemic
      tools


                                  “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                  ©2010 Permission is granted to PMI for PMI® Marketplace use only         15
Influence of knowledge in complexity
                  management
•  Environment awareness and knowledge are key factors in
  understanding addressing and reducing overall complexity
•  Innovation projects are often managed in uncertain
  environments and the team knowledge itself is challenged


•  Knowledge enhancements help reducing perceived (to be
  managed) complexity




                                 “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                 ©2010 Permission is granted to PMI for PMI® Marketplace use only         16
Which Knowledge?

•  Personal know-how: inside or outside work environment
•  Team knowledge: project team takes advantage of
  personal know-how
•  Collective knowledge: the entire organization uses the
  results of the acquired knowledge




                                 “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                 ©2010 Permission is granted to PMI for PMI® Marketplace use only         17
Influence of knowledge in complexity
                  management
•  New knowledge is effective
   –  When integrated in project                          Complexity mitigation
      processes
   –  When team’s people other than
      the owner use it


 Searching                Acquiring                                                 Integrating
 knowledge               knowledge                                                  knowledge




                                   “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                   ©2010 Permission is granted to PMI for PMI® Marketplace use only         18
Acquiring knowledge: a known model

•  Model suitable for planned knowledge acquisition




                                “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                ©2010 Permission is granted to PMI for PMI® Marketplace use only         19
Acquiring knowledge: critical factors

•  Time in complexity management
   –  fast decision making
   –  understanding environment in a finite timeframe at each
      decision gate
•  Integration
   –  Externally hired experts must have time to understand
      project environment and team/company habits
   –  Internal team members know environment, don’t have
      the knowledge



                                “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                ©2010 Permission is granted to PMI for PMI® Marketplace use only         20
Acquiring knowledge: an evolved model

•  Difference between internal and external sources
•  Deeply understand internal sources before externally hiring




                                 “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                 ©2010 Permission is granted to PMI for PMI® Marketplace use only         21
Acquiring knowledge: suggestions

•  Deeply understand internal sources before externally hiring


•  Best practice: to have an effective curricula database in the
  company for fast search
•  Best practice: focus on team and collective engagement
  before going on a knowledge management system




                                  “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                  ©2010 Permission is granted to PMI for PMI® Marketplace use only         22
Acquiring knowledge: a recent case
•  An advanced private network for an
  energy supplier requires an unpredicted
  activity

                                                                                    The person
                                                                                    joined the
                                     Request to
                                     have the                                       project team
                                     person in the
  Knowledge     From project manager project team
  need          informal network: a  issued
  identified    collegue was found

                        •  Time to acquisition: 5 days
                        •  Standard external hiring: 1 month

                                    “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                    ©2010 Permission is granted to PMI for PMI® Marketplace use only         23
Sharing knowledge: a recent case

  •  A web 2.0 knowledge management system was developed
     in a company to let users
      –  Share best practices for project success
      –  Identifying needed process which are yet unaddressed

                                     •  Many potential contributors
            Contributors	
  Users	
   have some new knowledge
                                        to share
Poten.al	
      88	
         110	
   •  They prefer use email and
                                        collective knowledge was
  Real	
         4	
          40	
      lost

                                    “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                    ©2010 Permission is granted to PMI for PMI® Marketplace use only         24
Sharing knowledge: a recent case (cont.)

•  KMS are faced by people with different attitudes

  Sharing	
  is	
     Sharing	
  is	
                            Sharing	
  is	
  
   useful	
           dangerous	
                              uncomfortable	
  
•  Technologies support, don’t create the will to share
•  Sharing knowledge and incrementing collective knowledge is
  a matter of personal relationships and attitude
•  Attitudes can be modified by creating a comfortable relation
  environment: project managers abilities do matter!


                                          “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                          ©2010 Permission is granted to PMI for PMI® Marketplace use only         25
Knowledge and innovation: cloud computing

•  New knowledge involved
   –  Technical skills: cloud infrastructures requires experts in
      virtualization, specific software and infrastructure
      management
   –  User habits: applications are the same or similar, but
      reachability is different
   –  Management knowledge: new economical model for IT
      services




                                  “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                  ©2010 Permission is granted to PMI for PMI® Marketplace use only         26
Knowledge and innovation: cloud computing

•  More radical
•  More complex change management
•  More risks
•  More advanteges                                           SaaS
                       PaaS
                                     •  More standardization

          IaaS                       •  User habit change
                                     •  Larger project scope
                                     •  New knowledge required


                                    “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                    ©2010 Permission is granted to PMI for PMI® Marketplace use only         27
Conclusions
•  Innovation projects: an example of complex projects
•  Complexity sources: known, not exactly measurable
•  Perceived and managed complexity are related to knowledge


•  Innovation: strictly related to knowledge management
•  Knowledge acquisition and integration: strategic processes in
  innovation and complexity management
•  Knowledge acquisition process: internally first
•  Externally acquired knowledge has to be integrated

                                    “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                                    ©2010 Permission is granted to PMI for PMI® Marketplace use only         28
Questions




      “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
      ©2010 Permission is granted to PMI for PMI® Marketplace use only         29
Contact Information

Livio Paradiso
l.paradiso@spazioidea.net


                 Session TRN04




                            “PMI” is a registered trade and service mark of the Project Management Institute, Inc.
                            ©2010Permission is granted to PMI for PMI® Marketplace use only

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Trn04 projects, complexity, innovation and knowledge. A possible link

  • 1. Innovation projects: facing intrinsic and knowledge-related complexity Session TRN04 Livio Paradiso “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only
  • 2. Introduction •  Innovation projects are dealing with complexity by nature •  Complexity management in projects is an emerging topic: a proper understanding of complexity principles is useful •  Knowledge in innovation projects: a key success element •  Knowledge management as a means for reducing complexity and fostering innovation “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 2
  • 3. What will we speak about? •  Innovation projects: classification and complexities •  Complexity sources and complexity management •  Knowledge management as a key factor in innovation and in complexity management •  Knowledge acquisition processes •  Knowledge integration issues “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 3
  • 4. Innovation projects: an example of complex projects •  Complexity comes form different sources, such as –  High number of stakeholders –  Multiple relationships among stakeholders –  Highly dynamic environment •  Innovation projects often involve new knowledge and are associated with risk (opportunities and threats) and uncertainty •  Managing innovation is managing a complex project! “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 4
  • 5. Innovation sources and path Innovation not only a matter of •  Technology push ideas, also a matter of : analysis, decision making, •  Market pull complexity evaluation, change and project management •  Design driven Source: Accenture “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 5
  • 6. Incremental innovation •  “The knowledge required to offer a product builds on existing knowledge – competence enhancing” (organizational view) •  “Innovation still allows existing products to stay competitive” (economic view) Source: innovaders •  Preserving existing assets by adding features and services •  Less risks than radical innovation •  Cost effective and simpler change management “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 6
  • 7. Radical innovation •  “Results in a product that is so superior that existing products are rendered noncompetitive” (economic view) •  “Existing knowledge will be obsolete - competence destroying” (organization view) Source: innovaders •  Requires new assets and knowledge •  Requires strong change management •  High risks about benefits and success “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 7
  • 8. Innovation impacts + effectiveness + complexity + duration + knowledge + success + assets + risks Time to start radical “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 8
  • 9. Some examples •  Radical innovation –  SAP introduction into a company: all processes has to be revised, external experts necessary –  Redesigning the phone market by creating an open environment for developers and by creating a new revenues model for selling application (Apple) –  Introducing cloud computing services and application in a company which works with custom software •  Incremental innovation –  Centralizing a key application as a cloud service on an existing central infrastructure “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 9
  • 10. Complexity and uncertainty •  Is measuring complexity a myth? From math and physics Entropy is the degree of disorder (uncertainty) Entropy (uncertainty) at a time T0 is a mix of casual events and structural complexity Structural complexity (excess entropy rate) can be known only at the end of a process ( after the project is completed) because unknown events are in the past and are therefore known. “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 10
  • 11. Intrinsic & perceived complexity Intrinsic Charter & scope complexity Uncertainty Tech. Uncertainty Lack knowledge Lack information Perceived complexity Perceived complexity is the one to be managed by the project !!! “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 11
  • 12. Primary sources of complexity •  Relationships with other •  Processes products, •  Tech. Knowledge services, •  Relations stakeholders of external etc. Relations and internal factors Scope Environme uncertainty nt •  Lack of uncertainty •  Market requirements changes •  New tech. “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 12
  • 13. Facing complexity •  Complexity sources will generate change occurrences •  Decision making becomes the critical process •  Correct and fast decision making is possible with –  A proper stakeholders management –  A proper project management approach –  A proper risk management methodology –  A proper knowledge management “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 13
  • 14. Facing complexity (ex.1) •  Iterative approaches (Agile) –  Small multidisciplinary teams –  Continuous adaptation by segmenting deliverables “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 14
  • 15. Facing complexity (ex.2) •  Systemic approach (Varanini, Ginevri, Paradiso & al.) –  Deeply understanding and monitor environment –  High level governance and continuous decision making –  Specific systemic tools “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 15
  • 16. Influence of knowledge in complexity management •  Environment awareness and knowledge are key factors in understanding addressing and reducing overall complexity •  Innovation projects are often managed in uncertain environments and the team knowledge itself is challenged •  Knowledge enhancements help reducing perceived (to be managed) complexity “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 16
  • 17. Which Knowledge? •  Personal know-how: inside or outside work environment •  Team knowledge: project team takes advantage of personal know-how •  Collective knowledge: the entire organization uses the results of the acquired knowledge “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 17
  • 18. Influence of knowledge in complexity management •  New knowledge is effective –  When integrated in project Complexity mitigation processes –  When team’s people other than the owner use it Searching Acquiring Integrating knowledge knowledge knowledge “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 18
  • 19. Acquiring knowledge: a known model •  Model suitable for planned knowledge acquisition “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 19
  • 20. Acquiring knowledge: critical factors •  Time in complexity management –  fast decision making –  understanding environment in a finite timeframe at each decision gate •  Integration –  Externally hired experts must have time to understand project environment and team/company habits –  Internal team members know environment, don’t have the knowledge “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 20
  • 21. Acquiring knowledge: an evolved model •  Difference between internal and external sources •  Deeply understand internal sources before externally hiring “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 21
  • 22. Acquiring knowledge: suggestions •  Deeply understand internal sources before externally hiring •  Best practice: to have an effective curricula database in the company for fast search •  Best practice: focus on team and collective engagement before going on a knowledge management system “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 22
  • 23. Acquiring knowledge: a recent case •  An advanced private network for an energy supplier requires an unpredicted activity The person joined the Request to have the project team person in the Knowledge From project manager project team need informal network: a issued identified collegue was found •  Time to acquisition: 5 days •  Standard external hiring: 1 month “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 23
  • 24. Sharing knowledge: a recent case •  A web 2.0 knowledge management system was developed in a company to let users –  Share best practices for project success –  Identifying needed process which are yet unaddressed •  Many potential contributors Contributors  Users   have some new knowledge to share Poten.al   88   110   •  They prefer use email and collective knowledge was Real   4   40   lost “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 24
  • 25. Sharing knowledge: a recent case (cont.) •  KMS are faced by people with different attitudes Sharing  is   Sharing  is   Sharing  is   useful   dangerous   uncomfortable   •  Technologies support, don’t create the will to share •  Sharing knowledge and incrementing collective knowledge is a matter of personal relationships and attitude •  Attitudes can be modified by creating a comfortable relation environment: project managers abilities do matter! “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 25
  • 26. Knowledge and innovation: cloud computing •  New knowledge involved –  Technical skills: cloud infrastructures requires experts in virtualization, specific software and infrastructure management –  User habits: applications are the same or similar, but reachability is different –  Management knowledge: new economical model for IT services “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 26
  • 27. Knowledge and innovation: cloud computing •  More radical •  More complex change management •  More risks •  More advanteges SaaS PaaS •  More standardization IaaS •  User habit change •  Larger project scope •  New knowledge required “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 27
  • 28. Conclusions •  Innovation projects: an example of complex projects •  Complexity sources: known, not exactly measurable •  Perceived and managed complexity are related to knowledge •  Innovation: strictly related to knowledge management •  Knowledge acquisition and integration: strategic processes in innovation and complexity management •  Knowledge acquisition process: internally first •  Externally acquired knowledge has to be integrated “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 28
  • 29. Questions “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010 Permission is granted to PMI for PMI® Marketplace use only 29
  • 30. Contact Information Livio Paradiso l.paradiso@spazioidea.net Session TRN04 “PMI” is a registered trade and service mark of the Project Management Institute, Inc. ©2010Permission is granted to PMI for PMI® Marketplace use only