interior design concept

1. Concept

2. 什么是概念?
概念源自哪里？
如何生成概念？
概念如何表达？
如何制作概念展示板？

3. 什么是概念?

4. 1. a general idea used to formulate a plan
2. an idea of something formed by mentally combining all
its characteristics or particulars; a construct.
3. a directly conceived or intuited object of thought.
概念
Concept
概念 = 人类在认识过程中，把所感知的事物的共同本质特点抽
象出来，加以概括，就是概念
概念就像是讲故事， 很久很久以前。。。

5. 概念源自于生活 自然
概念源自于对客户功能和需求上的考虑
概念源自于现有问题的反思和理解
概念源自于对限定条件的研究
概念的形态源自于任何形态
概念
Concept

6. 概念源自于生活 自然
概念
Concept 视频链接：
How To Think Like An Architect- Designing From Nature
PPT链接： Part3 Yi Fang Retail Phase 2 Retail 50%

15. 概念源自于对客户功能和需求上的考虑
概念
Concept
http://www.archdaily.com/104724/ad-classics-maison-
bordeaux-oma

16. 概念源自于对客户功能和需求上的考虑
概念
Concept

17. 概念源自于现有问题的反思和理解
概念
Concept
HAKA RECYCLE OFFICE

18. 概念源自于对限定条件的研究
概念
Concept

20. 概念源自于对个人研究兴趣
概念
Concept
通过空间的配置，其中汇集模特和纺织皮肤、 人体
皮肤、 纺织皮肤和衣物合并。强调了完美和不完美
的身体。疤痕和缺陷是皮肤的弹性的一个可视化的
表现，是人体的一个象征性的代表。这种皮肤变换
到服装形成第二层皮肤。一方面的融合，另一方面
的感觉令人不快的固定。它刺激观众，批判性地思
考完美和服装之间的联系和深意。

21. 概念的形态源自于任何形态
概念
Concept 视频连接How To Think Like An Architect- Designing From Organic Form

24. 1. 文字 Verbal – the verbal parts of your concept might be words you use to
describe the site. For example your design concept might be one of
sophisticated elegance. Verbal concepts tend toward the abstract. They’re
focused on the message your design is to communicate.
2. 视觉 Visual – the visual parts of your concept might be a specific image or
color scheme. It might be an idea to use circles prominently. Visual
concepts tend to be a little more concrete. They should come from the
verbal part of your concept. Visual concepts are focused more on the how
of conveying your message.
概念
Concept

25. 创作概念前，我们应该做哪些准备？

26. • Defining the problem – You can’t solve a problem without knowing what that problem
is. Before developing a concept for a site you need to talk to your client and ask
questions about the client’s brand, their customers, their general market, and their
goals for the site.
• Research – Your client won’t be able to tell you everything you want to know. You’ll
have to do your own research into their industry looking at competing sites and trying
to understand more about their market.

27. Your process will usually be to collect as
many ideas as possible, spend time working
on the ones you think have potential, and
then have a handful of ideas to work
through in greater detail.
This post will mainly be concerned with the
first part of the process, that of finding
inspiration, collecting ideas, and recording
them somewhere.

30. 我应该时常与客户交流的问题：
客户的品牌是什么？
客户的消费者是谁？
基地的要求是什么？
项目的经费是多少？

31. 概念是如何被生成的？

39. 如何制作一个概念板？

40. Client looking at a concept board must be able to understand the overall
feel and look of the room. Though, it doesn’t show the concrete furniture,
finishes or accessories yet, so the designer has the freedom when
working further on the project. Let’s say, concept is showing the direction,
but not the particular road.

46. 实际案例

47. • KOKAI--上海淮海路新世界大厦(K11购物艺
术中心)改造方案
• 150610 Design presentation
• 150703 Hangzhou XingYao Office Cocept
Design
• PH1_20131118
• PH2 Mockup_Room
• Part3 Yi Fang Retail Phase 2 Retail 50%

48. 如何表达概念？

54. 鸟
风
文字