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HOW #CSFORALL BECOMES
#CSFORMYSTUDENTS
SARAH YOUNG
U T A H S T A T E O F F I C E O F E D U C A T I O N / S T E M A C T I O N C E N T E R
@ Y O U N G U T S C I E N C E
S A R A H . Y O U N G @ S C H O O L S . U T A H . G O V
H O W D O Y O U S C A L E
I N N O V A T I O N ?
A M O D E L F O R C O N S I D E R A T I O N :
LESSON #1: DESIGN FOR THE FUTURE,
NOT FOR TODAY
• Innovation requires VISION
• The App Store did not exist
at the time the iPhone
launched (it actually came
about a year later)
• This was not “playing it
safe”
• This was about designing
for the FUTURE as opposed
to TODAY
#1 – Do not be
stopped by existing
infrastructure in
education or policy
LESSON #2: START SMALL AND GROW
• iPhone originally only available on the
AT&T platform for the first five years
• Allowed for the platform to be honed and
refined before going large scale where
variation could kill the vision
• Also, provided a joint investment so
multiple companies were supporting the
vision of success
#2 – Target your launch sites
LESSON #3: MARKETING
• The original iPhone advertisement that debuted during
the Oscar broadcast 2007
LESSON #3: MARKETING
LESSON #3: MARKETING
• Know your audience
• It was about USING the iPhone, not the technical specs
• Who is our audience for Computer Science?
• This marketing already exists for #CSforALL
All resources from : https://code.org/promote
LESSON #3: MARKETING
All resources from : https://code.org/promote
LESSON #3: MARKETING
#3 – Build tools to communicate your
message.
The technology in
Jurassic World? Made
possible by computer
scientists.
Computer science
would have been a
better career path than
training raptors…
… but I can handle
it. I’m from
Minnesota.
LESSON #4: TRAILBLAZERS ARE KEY
• Early adopters are to be
embraced, supported,
and celebrated
• How many of you know
at least ONE amazing
teacher?
• Treat them well, what
you are asking is not
easy
#4 – This is you. CS Education needs you.
LESSON #5: TEAM EFFORT
• The vision had to spread beyond the “company” to
include other tech providers
• Information, training, communication, needs to be
accessible to stakeholders. This includes parents,
principals, students, universities, industry, after school
entities, museums, etc.
#5 – These are your friends. Collaboration
is key to Computer Science for all.
LESSON #6: SOCIAL MEDIA BUILDS
MOMENTUM
• New products are
regularly launched
using Facebook, Twitter,
Instagram, LinkedIn,
Snapchat, etc.
• #CSforAll – White
House Initiative
LESSON #6: SOCIAL MEDIA BUILDS
MOMENTUM
#6 – Tweet now, and often.
#CSforAll #STEM #MNSTEMConf @STEMUtah
LESSON #7: BE RELEVANT
• What is wrong with this image?
• “There’s an App for that.”
– Texting, Email, internet, cell
phone access, maps,
technological connectivity
toward global society
• College and career ready
expectations for all students
#7 – Would you do it?
LESSON #8: BE DIFFERENT
• The original iPhone introduced
new platform, a new interface, a
new system
• Ask your students – Different is
appealing
• When you claim similarity, it’s
easy to say “We already do
that.”
#8 – Embrace differences of CS
education.
LESSON #9: MULTIPLE ITERATIONS
ARE NECESSARY
• Just like our lesson plans, we need to constantly revisit the vision to
make improvements
• CS Education 1.0, 2.0, 3.0, 3.0 S….
#9 – Try, try, and try again.
LESSON #10: ACCESS IS KEY
• Whether it’s price dropping or cost-effective models,
the model will only scale with a vision of access for ALL
• This means using free curriculum, finding innovative
ways to train teachers, building exposure and
experience in K-12, leveraging CTE and STEM
TOGETHER
#10 - CS ED NEEDS TO BE BUILT ON
ACCESS AND EQUITY
LESSON #10: ACCESS IS KEY
All resources from : https://code.org/promote
10 THINGS CS EDUCATION NEEDS TO
BE SUCCESSFUL
LESSONS LEARNED FROM APPLE
#1 - DESIGN FOR THE FUTURE, NOT FOR TODAY
#2 - START SMALL AND GROW
#3 - MARKETING
#4 - TRAILBLAZERS
#5 - NEEDS TO BE A TEAM EFFORT
#6 - NEEDS SOCIAL MEDIA TO BUILD
MOMENTUM
#7 - BE RELEVANT
#8 - BE DIFFERENT
#9 - MULTIPLE ITERATIONS
#10 – BE BUILT ON ACCESS AND EQUITY
STEPS TO SCALE CS EDUCATION TO
YOUR STUDENTS
#1 – Don’t be stopped by existing infrastructure
in education or policy.
#2 – Target launch sites.
#3 – Tools to communicate the message.
#4 – This is you.
#5 – These are your friends.
#6 – Tweet now, and often.
#7 – Would you do it?
#8 – Embrace differences.
#9 – Try, try, and try again.
#10 – Include all your students. Engage ELL, GT,
FRL, YIC, etc.
WHAT DOES IT LOOK LIKE IN
MINNESOTA?
• Who are your leaders?
• How do you get involved? How do you get others involved?
• Who are your partners?
• Where are your launch sites?
• Where can you give feedback to inform future iterations?
• What are your baseline access and equity metrics, and how do
you measure increases?
YES, UTAH CAN BE INNOVATIVE…
• We are using these themes to build a #CSforALL initiative as a
Code.org partner state.
• Nominate a teacher!
• K-6 Trainings are free, include GEAR and relicensure points, build into
existing elementary programs
• Middle School Science cohort includes teachers, district leaders, and
representatives from all our informal science education institutions.
• High school cohorts held spaces for Youth-In-Custody teachers
• Industry certification pathways and partnerships for high schools with
Department of Workforce Services
• Flyers to parents – “These schools are offering CS, is yours?”
WHAT DOES IT LOOK LIKE IN
MINNESOTA?
• Who are your leaders?
• How do you get involved? How do you get others involved?
• Who are your partners?
• Where are your launch sites?
• Where can you give feedback to inform future iterations?
• What are your baseline access and equity metrics, and how do
you measure increases?
A FEW WORDS ABOUT
EXPERIENCE VS. ENTHUSIASM
•Back in my day…
•Hour of Code
•All hands on deck
•Welcome all teachers.
They are the key to
your future.
THANK YOU
Sarah Young sarah.young@schools.utah.gov @YoungUTScience
All resources from : https://code.org/promote

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MN#csfor all

  • 1. HOW #CSFORALL BECOMES #CSFORMYSTUDENTS SARAH YOUNG U T A H S T A T E O F F I C E O F E D U C A T I O N / S T E M A C T I O N C E N T E R @ Y O U N G U T S C I E N C E S A R A H . Y O U N G @ S C H O O L S . U T A H . G O V
  • 2. H O W D O Y O U S C A L E I N N O V A T I O N ? A M O D E L F O R C O N S I D E R A T I O N :
  • 3. LESSON #1: DESIGN FOR THE FUTURE, NOT FOR TODAY • Innovation requires VISION • The App Store did not exist at the time the iPhone launched (it actually came about a year later) • This was not “playing it safe” • This was about designing for the FUTURE as opposed to TODAY #1 – Do not be stopped by existing infrastructure in education or policy
  • 4. LESSON #2: START SMALL AND GROW • iPhone originally only available on the AT&T platform for the first five years • Allowed for the platform to be honed and refined before going large scale where variation could kill the vision • Also, provided a joint investment so multiple companies were supporting the vision of success #2 – Target your launch sites
  • 5. LESSON #3: MARKETING • The original iPhone advertisement that debuted during the Oscar broadcast 2007
  • 7. LESSON #3: MARKETING • Know your audience • It was about USING the iPhone, not the technical specs • Who is our audience for Computer Science? • This marketing already exists for #CSforALL
  • 8. All resources from : https://code.org/promote
  • 9. LESSON #3: MARKETING All resources from : https://code.org/promote
  • 10. LESSON #3: MARKETING #3 – Build tools to communicate your message. The technology in Jurassic World? Made possible by computer scientists. Computer science would have been a better career path than training raptors… … but I can handle it. I’m from Minnesota.
  • 11. LESSON #4: TRAILBLAZERS ARE KEY • Early adopters are to be embraced, supported, and celebrated • How many of you know at least ONE amazing teacher? • Treat them well, what you are asking is not easy #4 – This is you. CS Education needs you.
  • 12. LESSON #5: TEAM EFFORT • The vision had to spread beyond the “company” to include other tech providers • Information, training, communication, needs to be accessible to stakeholders. This includes parents, principals, students, universities, industry, after school entities, museums, etc. #5 – These are your friends. Collaboration is key to Computer Science for all.
  • 13. LESSON #6: SOCIAL MEDIA BUILDS MOMENTUM • New products are regularly launched using Facebook, Twitter, Instagram, LinkedIn, Snapchat, etc. • #CSforAll – White House Initiative
  • 14. LESSON #6: SOCIAL MEDIA BUILDS MOMENTUM #6 – Tweet now, and often. #CSforAll #STEM #MNSTEMConf @STEMUtah
  • 15. LESSON #7: BE RELEVANT • What is wrong with this image? • “There’s an App for that.” – Texting, Email, internet, cell phone access, maps, technological connectivity toward global society • College and career ready expectations for all students #7 – Would you do it?
  • 16. LESSON #8: BE DIFFERENT • The original iPhone introduced new platform, a new interface, a new system • Ask your students – Different is appealing • When you claim similarity, it’s easy to say “We already do that.” #8 – Embrace differences of CS education.
  • 17. LESSON #9: MULTIPLE ITERATIONS ARE NECESSARY • Just like our lesson plans, we need to constantly revisit the vision to make improvements • CS Education 1.0, 2.0, 3.0, 3.0 S…. #9 – Try, try, and try again.
  • 18. LESSON #10: ACCESS IS KEY • Whether it’s price dropping or cost-effective models, the model will only scale with a vision of access for ALL • This means using free curriculum, finding innovative ways to train teachers, building exposure and experience in K-12, leveraging CTE and STEM TOGETHER #10 - CS ED NEEDS TO BE BUILT ON ACCESS AND EQUITY
  • 19. LESSON #10: ACCESS IS KEY All resources from : https://code.org/promote
  • 20. 10 THINGS CS EDUCATION NEEDS TO BE SUCCESSFUL LESSONS LEARNED FROM APPLE #1 - DESIGN FOR THE FUTURE, NOT FOR TODAY #2 - START SMALL AND GROW #3 - MARKETING #4 - TRAILBLAZERS #5 - NEEDS TO BE A TEAM EFFORT #6 - NEEDS SOCIAL MEDIA TO BUILD MOMENTUM #7 - BE RELEVANT #8 - BE DIFFERENT #9 - MULTIPLE ITERATIONS #10 – BE BUILT ON ACCESS AND EQUITY STEPS TO SCALE CS EDUCATION TO YOUR STUDENTS #1 – Don’t be stopped by existing infrastructure in education or policy. #2 – Target launch sites. #3 – Tools to communicate the message. #4 – This is you. #5 – These are your friends. #6 – Tweet now, and often. #7 – Would you do it? #8 – Embrace differences. #9 – Try, try, and try again. #10 – Include all your students. Engage ELL, GT, FRL, YIC, etc.
  • 21. WHAT DOES IT LOOK LIKE IN MINNESOTA? • Who are your leaders? • How do you get involved? How do you get others involved? • Who are your partners? • Where are your launch sites? • Where can you give feedback to inform future iterations? • What are your baseline access and equity metrics, and how do you measure increases?
  • 22. YES, UTAH CAN BE INNOVATIVE… • We are using these themes to build a #CSforALL initiative as a Code.org partner state. • Nominate a teacher! • K-6 Trainings are free, include GEAR and relicensure points, build into existing elementary programs • Middle School Science cohort includes teachers, district leaders, and representatives from all our informal science education institutions. • High school cohorts held spaces for Youth-In-Custody teachers • Industry certification pathways and partnerships for high schools with Department of Workforce Services • Flyers to parents – “These schools are offering CS, is yours?”
  • 23. WHAT DOES IT LOOK LIKE IN MINNESOTA? • Who are your leaders? • How do you get involved? How do you get others involved? • Who are your partners? • Where are your launch sites? • Where can you give feedback to inform future iterations? • What are your baseline access and equity metrics, and how do you measure increases?
  • 24. A FEW WORDS ABOUT EXPERIENCE VS. ENTHUSIASM •Back in my day… •Hour of Code •All hands on deck •Welcome all teachers. They are the key to your future.
  • 25. THANK YOU Sarah Young sarah.young@schools.utah.gov @YoungUTScience All resources from : https://code.org/promote

Editor's Notes

  1. Launched in 2007. Lessons learned from Apple… I am thinking these are going to be some good lessons since that stock isn’t doing too bad for itself.
  2. Don’t be stopped by existing infrastructure in education or policy.
  3. #2 – Target launch sites.
  4. https://www.youtube.com/watch?v=jDZEoBgKTiY #3 – Flyers, websites, advertisements… and these already exist!!!
  5. https://www.youtube.com/watch?v=uHA3mg_xuM4 https://www.youtube.com/watch?v=OrBPqAM3vMQ&ab_channel=AppleRepairsUk
  6. https://www.youtube.com/watch?v=jDZEoBgKTiY #3 – Flyers, websites, advertisements… and these already exist!!!
  7. https://www.youtube.com/watch?v=jDZEoBgKTiY #3 – Flyers, websites, advertisements… and these already exist!!!
  8. https://www.youtube.com/watch?v=jDZEoBgKTiY #3 – Flyers, websites, advertisements… and these already exist!!!
  9. https://www.youtube.com/watch?v=jDZEoBgKTiY Actor Chris Pratt from MINNESOTA… #3 – Flyers, websites, advertisements… and these already exist!!!
  10. #4 – This is you.
  11. These are your friends.
  12. One of the first five iPhone advertisements spoke to people who wanted to check Facebook more often. Here is how you translate your marketing to your audience. Tweet now, and often.
  13. Tweet now, and often.
  14. We may not be teaching every coding language before C++, Scratch, JavaScript, or even Python. Would you do it?
  15. Embrace differences.
  16. Try, try, and try again.
  17. Include all your students. Engage ELL, GT, FRL, YIC, etc.
  18. Thank you for what you do for your students every day and going above and beyond to look to the future and opportunities to contribute to college and career readiness for your future. Your state, your district, your school, but most importantly your students are fortunate to have you.