Mahindra 2 Wheelers achieved 15% year-to-date growth in sales. In July 2011, they sold 13,012 units and from April to July sold 45,288 units, a 15% increase over the same period the previous year. The company president attributed the growth to increasing consumer preference for their scooter brands. Mahindra 2 Wheelers' scooters appeal to different consumer segments, with the Rodeo popular among youth and the Duro positioned as a family scooter.
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Mahindra 2 Wheelers Achieves 15% YTD Growth
1. Mahindra 2 Wheelers achieves 15% YTD Growth<br /> <br />Mumbai, August 01, 2011: Mahindra Two Wheelers Ltd (MTWL), a part of the US $ 12.1 billion Mahindra Group, further consolidated its presence in the two wheeler segment in July 2011.<br /> <br />The company’s sales for the month of July 2011 stood at 13,012 units. Total cumulative sales from April to July 2011 stood at 45,288 units, a growth of 15% over the same period last year when the sales stood at 39,291 units. This equates to a growth of 8% Year on Year for the month of July.<br /> <br />“We are witnessing higher growth momentum on the back of increasing consumer preference for our scooter brands in many key markets across the country,” said Mr. Anoop Mathur, President – Two Wheeler Sector and Member of the Group Executive Board.<br /> <br />The cumulative sales for the company have crossed a landmark figure of two and a half lakh units, with both the Rodeo and Duro scooter brands having a franchise of more than one lakh consumers across the country.<br /> <br />Mahindra 2 Wheelers’ Power Scooters cater to a range of consumer segments. The Mahindra Rodeo with its very innovative, contemporary features is popular amongst the Indian youth, while the Mahindra Duro is positioned as a family scooter. The Flyte is the Indian woman’s two-wheeler of choice.<br /> <br />About The Mahindra Group<br /> <br />The Mahindra Group focuses on enabling people to rise. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology and vacation ownership. Mahindra has a presence in the automotive industry, agribusiness, aerospace, components, consulting services, defence, energy, financial services, industrial equipment, logistics, real estate, retail, steel and two wheelers. <br /> <br />A US $12.5 billion multinational group based in Mumbai, India, Mahindra employs more than 119,900 people in over 100 countries.<br /> <br />In 2011, Mahindra featured on the Forbes Global 2000 list, a listing of the biggest and most powerful listed companies in the world. Dun & Bradstreet also ranked Mahindra at No. 1 in the automobile sector in its list of India’s Top 500 Companies. In 2010, Mahindra featured in the Credit Suisse Great Brands of Tomorrow.<br /> <br />Its flagship company Mahindra & Mahindra Limited is the only Indian automobile manufacturer to feature in the top 10 list of the Carbon Disclosure Leadership Index in India - 2010, created by the Carbon Disclosure Project (CDP).<br /> <br />In 2011, Mahindra acquired a majority stake in Korea’s SsangYong Motor Company.<br /> <br />For further information, please visit www.mahindra.com<br />Connect with us on www.facebook.com/mahindragroup<br />