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Pe rie Presenting Wrapp
“F Marketi ng”
Targeted Personal Social Simple
7. Who’s Wrappin’
“Wrapp has created an ingenious way to use mobile phones and social networks to get people
online that we want as customers, actually into our stores and making purchases. And one of
the things we like best is that with Wrapp, H&M is being recommended to you by your friends."
– Karl-Johan Persson, global CEO of H&M