Market Research Reports, Inc. has announced the addition of “Consumer Demand Analysis of Smart Wearable Devices in China” research report to their offering. See more at- http://mrr.cm/ZsU

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Category : Computing & Electronics
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Introduction to Report
 Launch Date: July 16, 2014
 Number of Pages: 20
 Geography Coverage: China
 Available Format: PDF
Price For Single User License: USD 1,080
Price For Global User License: USD 2,160
Delivery Time: Within 24 Hours (During Working Days)

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About the Report
This report provides information on market overview,
drivers and challenge, competition and key trends.
This report presents a consumer demand survey of smart
wearable devices in China. The analysis is based on the
primary data collected by MIC from 1 April 2014 to 14
April 2014 in Beijing, Shanghai, Guangzhou, Shenzhen,
and Tianjin where a total of 1,000 effective samples were
drawn for further investigation.

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Key Highlights
The report first gives a profile of the target market
customers, followed by their usage and purchasing
behavior of smart handheld devices.
Also provided are their preferences for smart wearable
device applications and designs.
The report finds that target market customers for smart
wearable devices are medium-heavy smart handheld
device users aged between 20 and 29 who have a higher
education level and reliable income source.
They are more familiar with wrist-worn and head-
mounted devices and are smart buyers who will acquire
as much information before buying a new product.
They also care more about a product's function than its
added value, such as sleek design or the impression it
gives to people.

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List of Topics
Overview of the target market customers, including their
age, gender, education level, occupation, marriage status,
and monthly disposable income
Consumers' smart handheld device usage and purchasing
behavior, including device replacement frequency, app
downloading frequency, average device usage time per
day, average Internet usage time per day, major online
activities, when they will buy a new device.
Consumers' preferences for smart wearable device
applications, touching on head-mounted, wrist-worn, and
body-worn devices and their major applications which
consumers think are essential
Consumers' preferences for smart wearable device
designs, including the number of lenses, screen sizes, UIs,
and the average willingness to pay for each category of
wearable devices

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Report Coverage
1. Overview of the Target Market Customers
2. Consumers' Smart Handheld Device Usage &
Purchasing Behavior
3. Smart Wearable Device Application Preferences
4. Smart Wearable Device Design Preferences
5. Conclusion
For more details regarding Report coverage see the last slide
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How To Buy This Report?
Visit following URL to see Table of Content and
purchase this publication:
http://mrr.cm/ZsU
About Market Research Reports, Inc.
Market Research Reports provides a customized set
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intelligence available within organizations and
leverages on our motto of “Intelligence Redefined”.
Contact : Amitava Sen
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