Market Research Reports, Inc. has announced the addition of “Construction sector in Consumer Trends Analysis - Understanding Consumer Trends and Drivers of Behavior in Indian Savory Snacks Market” research report to their offering. See more at: http://mrr.cm/ZS8
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Introduction to Report
Launch Date: April 18, 2014
Number of Pages: 57
Geography Coverage: India
Available Format: PDF
Price For Single User License: USD 6,320
Price For Site User License: USD 12,640
Price For Global User License: USD 18,960
Delivery Time: Within 24 Hours (During Working Days)
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About the Report
Understanding Consumer Trends and Drivers of Behavior
in the Indian Savory Snack Market provides an overview
of the market, analyzing market data, demographic
consumption patterns within the category, and the key
consumer trends driving consumption.
The report highlights innovative new product
development that effectively targets the most pertinent
consumer need states, and offers strategic
recommendations to capitalize on evolving consumer
landscapes.
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Research Findings
Products that meet age-specific needs are driving the
Savory Snacks consumption in India
Consumers demand snacks that are convenient and
suitable for on-the-go consumption
Ethical and environmental issues have little impact on
Indian consumers with respect to choosing Savory Snacks
Health is not a major concern in most Savory Snack
categories; however, India’s large vegetarian population
turn to Nuts & Seeds for their protein needs.
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Research Findings Continues…
Key consumer demographic groups driving consumption within
the Indian market. The figures showcase the number of times
consumers of specific ages and gender consume Savory Snacks,
as well as identifying whether these demographic groups "over"
consume in the category (i.e. they account for a higher
proportion of occasions than the proportion of society they
represent overall)
Market value and volumes over 2008–2018 for India and nine
other countries to give a global context
The degree of influence that the 20 key consumer trends
identified by Publisher have on Savory Snack consumption
volumes, with granular analysis on the extent that degree of
influences varies between gender and age group
Insight into the implications behind the data, and analysis of
how the needs of will evolve in the short-to-medium term future
Examples of international and India-specific product innovation
targeting key consumer needs.
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Reasons To Buy
This report brings together consumer analysis and
market data to provide actionable insight into the
behavior of Indian Savory Snack consumers. This is based
on Publisher’s unique consumer data, developed from
extensive consumption surveys and consumer group
tracking, which quantifies the influence of 20
consumption motivations in the Savory Snack sector. This
allows product and marketing strategies to be better
aligned with the leading trends in the market.
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Report Coverage
1. Definitions
2. Summary methodology
3. Market context
4. Demographic cohort consumption patterns
5. Consumer trend analysis
6. Innovation examples
7. Recommended actions
8. Appendix
For more details regarding Report coverage see the last slide
All logos and Images mentioned on this slide belong to their respective owners.
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Company Coverage
1. Act II
2. Creative Land Asia
3. DeliNut
4. Garden Snacks
5. Haldiram's
6. Intersnack
7. Ips All Natural
8. KP Snacks
9. Lays
10. Less Evil
11. Maiyas
12. Mrs Bector's Food
13. Nourish Organics
14. Pepsico
15. Snacks Lanca Ltd
16. Snikiddy
17. Společnost
18. Tex Mex Salsalito
For more details regarding Report coverage see the last slide
All logos and Images mentioned on this slide belong to their respective owners.
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