Market Research Reports, Inc. has announced the addition of “Dairy Market in India 2014” research report to their offering. See more information visit: http://mrr.cm/Zkm

1. Category : Food & Beverages
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2. Introduction to Report
 Launch Date: February 3, 2014
 Number of Pages: 130
 Geography Coverage: India
 Available Format: PDF
Price For Single User License: USD 950
Price For Site License: USD 1,425
Price For Global User License: USD 1,900
Delivery Time: Within 24 Hours (During Working Days)
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3. About the Report
The latest market research report titled Dairy
Market in India 2014 covers a wide spectrum of
concerns in the dairy industry and identifies
several factors impacting the sale of dairy
products in India. The report provides a
snapshot of the Indian dairy industry which has
witnessed several changes post ‘Operation
Flood’ era.
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4. Research Findings
Dairy sector witnessed spectacular growth during 1971 and
1996 primarily due to integrated cooperative dairy development
programmes conducted by the National Dairy Development
Board (NDDB). Moreover, after 1991, due to liberalization and
delicensing, private sector also started entering the market,
which further accelerated its growth. The report also discusses
the opportunities and strengths of the dairy market, and
provides an insight into the competitive landscape. Major
players of the Indian dairy market include Gujarat Cooperative
Milk Marketing Federation (Amul), Mother Dairy, Nestle India,
Britannia Industries, Hatsun Agro and Heritage Foods, among
others.
In addition to this, a number of regional players have also
entered the market in the past few years, thereby making the
market more competitive in nature.
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5. Research Findings Continues..
In India, cooperatives hold a large share of the organized dairy
market, although some small regional entities have managed to
secure their presence in recent years. With the rise in disposable
incomes of Indian consumers, there has been heightened
interest in high protein diets. With entities paying attention to
this segment, the sector is set to grow further over the years.
Rapid urbanization and subsequent inclination of consumers
towards packaged food products as well as aggressive marketing
campaigns by all the players to break the product clutter are
other eminent factors that have led to considerable growth in
this sector.
The report also identifies a few pain points within the industry
that pose obstacles to future growth, including poor supply
chain, inefficient distribution facility and rise in packaging costs.
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6. Research Findings Continues..
For dairy products, quality standards laid by FSSAI have
to be followed by the industry players. Various
government policies that have been formulated for the
food processing sector such as FDI, tax benefits and
export promotions are applicable to the dairy category as
well.
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7. Report Coverage
1. Executive Summary
2. Macroeconomic Indicators
3. Introduction
4. Market Overview
5. Market Segmentation
6. Consumer Insights
7. EXIM
8. Drivers & Challenges
9. Government Rules & Policies
10.Government Participation
11.Trends
12.Competitive Landscape
13.Strategic Recommendation
14.Appendix
For more details regarding Report coverage see the last slide
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8. Company Coverage (Partial List)
For more details regarding company coverage and TOC see the last slide
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