Sustainable (green) packaging market for food and beverage worldwide, 2nd edition

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Sustainable ("Green") Packaging Market for Food and Beverage
Worldwide, 2nd Edition

May 1, 2009
Food and beverage packaging is one of the most significant components of the
packaging market, for which the U.S. is the largest global market. Growth of food and
beverage packaging is approximately 3% annually, with the market is being driven by
important innovations and technological developments. Packaging for foods and
beverages is primarily designed to preserve and protect the contents; secondarily, it
serves as a marketing tool to attract consumers. Today’s innovations add a new
dimension-environmental concern.

Once thought of as only recycling, sustainability refers the entire life cycle of products.
Considerations of packaging’s sustainability include analysis of source materials, the
manufacturing/production processes and technologies, transportation and distribution,
and end-of-life scenarios.

Sustainability is a relatively new issue for the industry, in which key players
acknowledge being in the early stages of the learning curve. At the same time
sustainability policies are nearly universal among packaging companies, which are
sensitive to the environmental, economic, regulatory, and public image aspects of the
issue.

Methodology

The information in this report is based on both primary and secondary research. Primary
research entailed in-depth interviews with industry executives and analysts to obtain
information on new product trends, industry influences, marketing programs, and
technological innovations.

Secondary research entailed data gathering from government sources, trade
associations, business journals, transcripts, company literature and websites, and
research reports. Shipment statistics were derived from the U.S. Census of
Manufacturers and the Annual Survey of Manufactures, estimated and forecasted by
SBI. Price trends were tracked from the Bureau of Labor Statistics Producer Price
Index. Additional information was derived from data provided by Datamonitor’s
Productscan. The consumer demographics analysis was developed using data from

Simmons Market Research Bureau’s (New York, NY) summer 2008 consumer survey.

What You’ll Get in This Report

Sustainable ("Green") Packaging Market for Food and Beverage Worldwide, 2nd Edition
makes important predictions and recommendations regarding the future of this market,
and pinpoints ways current and prospective marketers can capitalize on current trends
and spearhead new ones. No other market research report provides both the
comprehensive analysis and extensive data that Sustainable ("Green") Packaging
Market for Food and Beverage Worldwide, 2nd Edition offers.

Sustainable ("Green") Packaging Market for Food and Beverage Worldwide, 2nd Edition
includes the following five packaging material categories:

Paper
Plastic
Metal
Glass
Flexible

The report presents industry historical statistics (2003-2008) and forecasts to 2013 for
sustainable food and beverage packaging production for both the U.S. and international
markets. It also includes data on global municipal waste production and recovery data.
The report identifies key drivers of and trends affecting the marketplace, discusses
marketing and distribution challenges, profiles major manufacturers, and examines end
user attitudes and behaviors.

Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts,
tables and graphs.

How You’ll Benefit From This Report

If your company is involved with the packaging industry, you will find this report
invaluable as it provides or uses these products, you will find this report invaluable, as it
provides a comprehensive package of information and insight about sustainability
issues not offered in any other single source. You will gain a thorough understanding of
the current market for sustainable packaging in the food and beverage industry, as well
as projected market demand and trends through 2013.

This report will help:

Marketing managers identify market opportunities and develop targeted
promotion plans that address and incorporate sustainable packaging.
Research and development professionals stay on top of competitor initiatives
and explore demand for sustainable packaging.
Advertising agencies working with clients in the food and beverage industry

understand the product buyer to develop messages and images that compel
consumers to purchase these products.
Business development executives understand the dynamics of the market and
identify possible partnerships.
Information and research center librarians provide market researchers, brand
and product managers and other colleagues with the vital information they need
to do their jobs more effectively.

About the Author

Mary Hopkins (Berwyn, PA) has been in market research for more than 25 years, as
analyst, instructor, and manager. She has written several bestselling reports for SBI.

Additional Information

Market Insights: A Selection From The Report

The Sustainable Packaging Coalition uses the following criteria to describe sustainable
packaging:

Is beneficial, safe, and healthy for individuals and communities throughout its life
cycle;
Meets market criteria for performance and cost;
Is sourced, manufactured, transported, and recycled using renewable energy;
Maximizes the use of renewable or recycled source materials;
Is manufactured using clean production technologies and best practices;
Is made from materials healthy in all probable end-of-life scenarios;
Is physically designed to optimize materials and energy;
Is effectively recovered and utilized in biological and/or industrial cradle-to-cradle
cycles.

Sustainability Issues
On its most basic level, sustainability stems from the “Three R’s”: Reduce, Reuse,
Recycle.
Reduce
Ideally, waste reduction is accomplished by “pre-cycling” - preventing waste by
producing less. “Lightweighting,” “thinwalling,” and “down-gauging” are methods used
by packaging manufacturers to reduce the raw materials used to make cans, cartons,
bags, and bottles.
These methods reduce the overall weight of the packaging, thereby reducing the energy
and associated costs of shipping and transport. Reduction in packaging must be done
carefully so that the products/contents are still protected from loss or damage.

Reuse
The concept of “cradle to cradle” or “C2C” design is gaining attention and driving
packagers to design with the idea of reusing the packaging and/or materials. Thus,
everything is either returned to its original components or is “up-cycled” into other
products.
Recycle
Packaging can be both recycled and recyclable. That is, it can be cleaned and reused
or processed to be used again, either as packaging or for other purposes. It can also
be made from recycled materials. Recycling aluminum cans into new cans uses 95%
less energy than making cans from new materials. Making glass and plastic containers
from recycled content uses 30% less energy.

TABLE OF CONTENTS

Chapter 1: Executive Summary
Scope of the Report
Methodology
Definition of Sustainability
Reduce
Reuse
Recycle
Life Cycle Analysis
Packaging Materials
Table 1-1: Sustainability Comparison of Food & Beverage Packaging Materials
Packaging is a Mature Market
Figure 1-1: U.S. Market for Food & Beverage Packaging Materials, 2004-2008 (in
billions of dollars)
Figure 1-2: Global Market for Food & Beverage Packaging Materials (percent)
Composition of the Food & Beverage Packaging Market
Figure 1-3: U.S Market for Food and Beverage Packaging, by Type, 2008
(percent)
Paper - Renewable and Recyclable
Shipments of Paper Packaging
Figure 1-4: Value of U.S. Shipments of Paper-Based Food Packaging, 2004-
2008 (in billions of dollars)
Paper Imports and Exports
Sustainability of Paper - Renewable and Recyclable
Paper and Paperboard Packaging Waste and Recycling
Imports and Exports of Recycled Paper
International Aspects
Figure 1-5: Global Paper and Paperboard Packaging Consumption by Region
(percent)
The Outlook for Paper

Plastic - Where the Growth Is
Table 1-2: Plastic Resins Used for Food & Beverage Packaging
Shipments of Plastic Packaging
Figure 1-6: U.S. Shipments of Plastic Bottles, 2004-2008(E) (in billions of dollars)
Plastic Imports and Exports
The Sustainability of Plastic Packaging
Recycling Plastics
A Variety of Uses for Recycled Plastics
Table 1-3: Uses for Recycled Plastics
Figure 1-7: Uses for Recycled PET, 2007 (percent)
Exports of Recyclables
International Aspects of Plastic Packaging
Figure 1-8: Global Consumption of Rigid Plastic Packaging by Region (percent)
Outlook for Plastic
Metal Packaging - Rigid and Flexible
Figure 1-9: U.S. End-Use Demand for Aluminum (percent)
Table 1-4: Beverage Can Variations
Shipments of Metal Packaging
Figure 1-10: End Use Markets for Metal Can Packaging (percent)
Can Imports and Exports
Sustainability of Metal Packaging
Can Recycling
Reuse of Aluminum
International Markets for Metal Packaging
Figure 1-11: Global Consumption of Metal Packaging by Region (percent)
Outlook for Cans
Glass - The Smallest Category
Shipments of Glass Packaging
Glass Imports and Exports
Sustainability of Glass
Recycling Glass
Reusing Glass
Imports and Exports of Waste and Scrap Glass
International Markets for Glass Packaging
Figure 1-12: Global Glass Packaging Consumption by Region (percent)
The Outlook for Glass
Flexible - The Next Big Thing
Figure 1-13: U.S. End-Use Market for Flexible Packaging (percent)
Shipments of Flexible Packaging
U.S. Imports and Exports of Flexible Packaging
Sustainability of Flexible Packaging
The Outlook for Flexible Packaging
Recycling
Recycling is Not Accessible Everywhere
Containers and Packaging in Municipal Solid Waste
Figure 1-14: Categories of U.S. Municipal Solid Waste, 2007 (percent)

Figure 1-15: U.S. Recovery of Containers and Packaging Products in Municipal
Solid Waste, 2007 (percent of generation)
Food Packaging Market Projections
Trends and Factors to Growth
The Economy
Producer Price Indices - Paper Packaging
Producer Price Indices - Plastic Packaging
Producer Price Indices - Metal Packaging
Producer Price Index for Glass Containers
Producer Price Indices - Flexible Packaging
Recycling Costs
Regulation
Regulation of Packaging Claims
Deposit Laws/Bottle Bills
Extended Producer Responsibility
Consumer Attitudes and Behaviors
Sustainable = Recyclable
International Consumer Perspectives
Consumer Behavior
Greenwashing
Technology/Innovation
Lightweighting
Advances in Design
Bio-based Materials
The Wal-Mart Effect
Alcan Sustainability and Stewardship Evaluation Tool (ASSET™)
International Differences Affect Package Design and Use
International Comparisons of Municipal Waste
Company Information
Paper Food & Beverage Packaging Companies
Plastic Food & Beverage Packaging Companies
Metal Food & Beverage Packaging Companies
Glass Food & Beverage Packaging Companies
Flexible Food & Beverage Packaging Companies
Bio-Based Materials Producers and Packaging Manufacturers
Marketing & Promotion
The Sustainability Learning Curve
The Message Within the Company
Industry Conferences and Trade Shows Promote Sustainability
Schooling for Sustainability
The Message for Consumers
The Message to Investors
Federal Trade Commission
Better Business Bureau
Setting Environmental Standards

Environmental Labels
Marketing Resources for Food & Beverage Packaging
Food Packaging Resources
Environmental Packaging Resources
End Users
Demographic Profile of U.S. Adults Who Recycle
Ethnic Differences Among Those Who Recycle Very Often
Consumers on the Coasts Recycle Very Often
More Affluent Means More Recycling
Attitudes Toward Recycling
Older Population Feel More Strongly About Duty for the Environment
Hispanics and Asians Feel a Duty to Recycle
Regional Differences in Attitudes Toward Recycling
Affluence and Attitudes Toward Recycling

Chapter 2: The Market
Scope of the Report
Methodology
Definition of Sustainability
Reduce
Reuse
Recycle
Life Cycle Analysis
Packaging Materials
Table 2-1: Sustainability Comparison of Food & Beverage Packaging Materials
A Mature Market
Figure 2-1: U.S. Market for Food & Beverage Packaging Materials, 2004-2008 (in
Figure 2-2: Global Market for Food & Beverage Packaging Materials (percent)
Composition of the Food & Beverage Packaging Market
Figure 2-3: U.S Market for Food and Beverage Packaging, by Type, 2008
(percent)
Table 2-2: U.S. Market Supply for Food & Beverage Packaging by Material,
2004-2008 (in billions of dollars)
Paper - Renewable and Recyclable
Table 2-3: U.S. Food & Beverage Paperboard Grades
Popularity of Folding Boxes
Milk Cartons and Aseptic Packaging
Shipments of Paper Packaging
Table 2-4: U.S. Shipments of Paper-Based Packaging, 2004-2008 (E) (in
thousands of dollars)
Figure 2-4: Value of U.S. Shipments of Paper-Based Food Packaging, 2004-
Paper Imports and Exports
Table 2-5: U.S. Imports and Exports of Paper Packaging, 2004-2008 (in

Sustainability of Paper - Renewable and Recyclable
Paper and Paperboard Packaging Waste and Recycling
Table 2-6: Paper and Paperboard Containers and Packaging Waste, 2007 (in
thousands of tons)
Recycled Paperboard
Figure 2-5: U.S. Value of Product Shipments of Recycled Paperboard, 2004-
2008(e) (in billions of dollars)
Imports and Exports of Recycled Paper
Table 2-7: U.S. Imports and Exports of Recovered Paper Packaging Materials,
2004-2008 (in thousands of dollars)
Sustainability of Beverage Cartons and Aseptic Packaging
Figure 2-6: Global Paper and Paperboard Packaging Consumption by Region
(percent)
Figure 2-7: Global Production of Recovered Paper, 2005 (in thousands of metric
tons)
The Outlook for Paper
Figure 2-8: Projected U.S. Market for Paper Food Packaging Materials, 2009-
Plastic - Where the Growth Is
Table 2-8: Plastic Resins Used for Food & Beverage Packaging
Shipments of Plastic Packaging
Table 2-9: U.S. Shipments of Plastic Packaging, 2004-2008(E) (in thousands of
dollars)
Figure 2-9: U.S. Shipments of Plastic Bottles, 2004-2008(E) (in billions of dollars)
Plastic Imports and Exports
Table 2-10: U.S. Imports and Exports of Plastic Bottles, 2004-2008 (in thousands
of dollars)
The Sustainability of Plastic Packaging
Recycling Plastics
Table 2-11: Plastic Containers and Packaging in U.S. Municipal Solid Waste,
2007 (in thousand tons)
Table 2-12: U.S. PET Bottle Recycling (in millions of pounds)
A Variety of Uses for Recycled Plastics
Table 2-13: Uses for Recycled Plastics
Figure 2-10: Uses for Recycled PET, 2007 (percent)
Table 2-14: U.S. Use of Reprocessed PET (RPET), 2003-2007 (in millions of
pounds)
Exports of Recyclables
Table 2-15: U.S. Imports and Exports of PET Bottles (in millions of pounds)
Table 2-16: U.S. Imports and Exports of Recovered PET
Figure 2-11: Global Consumption of Rigid Plastic Packaging by Region
Figure 2-12: European End-Use Demand for Plastics
Outlook for Plastic

Figure 2-13: Projected U.S. Market for Plastic Packaging Materials, 2009-2013
(in billions of dollars)
Metal Packaging - Rigid and Flexible
Figure 2-14: U.S. End-Use Demand for Aluminum
Table 2-17: Beverage Can Variations
Shipments of Metal Packaging
Figure 2-15: End Use Markets for Metal Can Packaging (percent)
Table 2-18: U.S. Value of Product Shipments of Metal Packaging, 2004-2008(E)
(in thousands of dollars)
Can Imports and Exports
Table 2-19: U.S. Imports and Exports of Metal Packaging, 2004-2008 (in
Sustainability of Metal Packaging
Can Recycling
Table 2-20: Metal Containers and Packaging in U.S. Municipal Solid Waste, 2007
(thousand tons)
Reuse of Aluminum
Table 2-21: U.S. Imports and Exports of Metal Packaging, 2004-2008 (in
International Markets for Metal Packaging
Figure 2-16: Use of Primary Aluminum by Region, 2007 (percent)
Figure 2-17: Global End-Use Demand for Aluminum
Figure 2-18: Global Consumption of Metal Packaging by Region
Figure 2-19: Global Beverage Can Use Per Capita
Outlook for Cans
Figure 2-20: Projected U.S. Market for Metal Food & Beverage Packaging, 2009-
Glass - The Smallest Category
Shipments of Glass Packaging
Table 2-22: U.S. Shipments of Glass Containers by End Use, 2004-2008
(thousand gross)
Table 2-23: U.S. Value of Product Shipments of Glass Containers, 2004-2008(E)
(in thousands of dollars)
Glass Imports and Exports
Figure 2-21: U.S. Imports and Exports of Glass Food & Beverage Packaging,
2004-2008 (in thousands of dollars)
Table 2-24: U.S. Imports and Exports of Glass Packaging, 2004-2008 (in
Sustainability of Glass
Recycling Glass
Table 2-25: Glass Containers in U.S. Municipal Solid Waste, 2007 (thousand
tons)
Reusing Glass
Imports and Exports of Waste and Scrap Glass
Table 2-26: U.S. Imports and Exports of Glass Packaging, 2004-2008 (in

International Markets
Figure 2-22: Global Glass Packaging Consumption by Region (percent)
The Outlook for Glass
Figure 2-23: Projected U.S. Market for Glass Food & Beverage Packaging, 2009-
Flexible - The Next Big Thing
Figure 2-24: U.S. End-Use Market for Flexible Packaging (percent)
Shipments of Flexible Packaging
Table 2-27: U.S. Shipments of Flexible Packaging, 2004-2008(E) (in thousands
of dollars)
U.S. Imports and Exports of Flexible Packaging
Table 2-28: U.S. Imports and Exports of Flexible Packaging, 2004-2008 (in
Sustainability of Flexible Packaging
The Outlook for Flexible Packaging
Figure 2-25: Projected U.S. Market for Flexible Food & Beverage Packaging,
RECYCLING
Recycling is Not Accessible Everywhere
Figure 2-26: Management of U.S. Municipal Solid Waste, 2007 (percent)
Containers and Packaging in Municipal Solid Waste
Figure 2-27: Categories of U.S. Municipal Solid Waste, 2007 (percent)
Figure 2-28: U.S. Recovery of Containers and Packaging Products in Municipal
Solid Waste, 2007 (percent of generation)
Food Packaging Market Projections
Table 2-29: Projected U.S. Market for Food & Beverage Packaging by Segment,

Chapter 3: Trends and Factors to Growth
The Economy
Figure 3-1: Average Annual Producer Price Index - Industrial Electric Power (not
seasonally adjusted), 2004-2008
Figure 3-2: Average Annual Producer Price Index - Industrial Natural Gas (not
Figure 3-3: Average Annual Price for Gasoline and Diesel, 2004-2008
Producer Price Indices - Paper Packaging
Figure 3-4: Average Annual Producer Price Index -Paperboard Boxes (not
Producer Price Indices - Plastic Packaging
Figure 3-5: Average Annual Producer Price Index - Plastic Bottles (NAICS
326160), not seasonally adjusted, 2004-2008
Figure 3-6: Average Annual Producer Price Index - Plastic Film and Sheet
(NAICS 326111 and 326112), not seasonally adjusted, 2004-2008
Producer Price Indices - Metal Packaging
Figure 3-7: Average Annual Producer Price Index - Metal Cans (NAICS 332431),
not seasonally adjusted, 2004-2008

Figure 3-8: Average Annual Producer Price Index - Metal Crowns & Closures
(NAICS 332115), not seasonally adjusted, 2004-2007
Figure 3-9: Average Annual Producer Price Index - Converted Unmounted
Aluminum Foil Packaging Products (NAICS 332992), not seasonally adjusted,
2004-2008
Producer Price Index for Glass Containers
Figure 3-10: Average Annual Producer Price Index - Glass Containers (NAICS
Producer Price Indices - Flexible Packaging
Figure 3-11: Average Annual Producer Price Index - Coated and Laminated
Packaging Materials (NAICS 322221), not seasonally adjusted, 2004-2008
Figure 3-12: Average Annual Producer Price Index - Specialty Bags, Pouches &
Liners, Multi-Web Laminations & Foil, Except Film-Film (NAICS 322223), not
seasonally adjusted, 2004-2006
Figure 3-13: Average Annual Producer Price Index - Flexible Packaging Foil
(NAICS 322225), not seasonally adjusted, 2004-2008
Figure 3-14: Average Annual Producer Price Index - Plastic Bags (NAICS
Recycling Costs
Figure 3-15: Average Annual Producer Price Index - Used Beverage Can Scrap,
not seasonally adjusted, 2004-2008
Regulation
Regulation of Packaging Claims
Deposit Laws/Bottle Bills
Table 3-1: State Bottle Bills
Extended Producer Responsibility
Consumer Attitudes and Behaviors
Sustainable = Recyclable
Consumer Surveys
International Consumer Perspectives
Figure 3-16: Consumers “More Likely to Purchase Products or Services from a
Company with a Good Reputation for Environmental Responsibility”, 2008
Consumer Behavior
Greenwashing
Technology/Innovation
Lightweighting
Advances in Design
Bio-based Materials
The Wal-Mart Effect
Alcan Sustainability and Stewardship Evaluation Tool (ASSET™)
International Differences Affect Package Design and Use
International Comparisons of Municipal Waste
Table 3-2: Disposition of Municipal Waste Collected, by Country (percent)

Chapter 4: Company Profiles
Paper

Plastic
Metal
Glass
Flexible
Alcan Packaging Food
Overview
Corporate Performance
Figure 4-1: Annual Revenues of Alcan Packaging Business, 2004-2008 (in
Figure 4-2: Alcan, Inc.’s Packaging Revenue by End Use Market, 2008 (percent)
Product Portfolio
Recent Developments
Environmental Sustainability
Amcor Limited
Overview
Figure 4-3: Amcor Annual Revenues, 2004-2008 (in billions of A$)
Product Portfolio
Recent Developments
Ball Corp
Overview
Figure 4-4: Annual Revenues of Ball Corp., 2008-2008 (in billions of dollars)
Figure 4-5: Annual Revenues of Ball Corp. by Business Segment (excluding
aerospace), 2006-2008 (in billions of dollars)
Product Portfolio
Table 4-1: Ball Corp.’s Food Packaging Product Portfolio
Recent Developments
Bemis Co. Inc.
Overview
Figure 4-6: Annual Revenues of Bemis Co. Inc., 2004-2008 (in billions of dollars)
Figure 4-7: Annual Revenues of Bemis Co. Inc. from Flexible Packaging
Operations, 2006-2008 (in billions of dollars)
Product Portfolio
Recent Developments
Caraustar Industries, Inc
Overview
Figure 4-8: Annual Revenues of Caraustar, 2004-2008 (in millions of dollars)
Product Portfolio
Figure 4-9: Caraustar Revenues by Segment, 2007
Recent Developments

Constar International Inc
Overview
Figure 4-10: Annual Revenues of Constar, 2004-2008 (in millions of dollars) 171
Product Portfolio
Recent Developments
Consolidated Container Company
Overview
Figure 4-11: Annual Revenues of Consolidated Container, 2004-2008 (in millions
of dollars)
Product Portfolio
Figure 4-12: Consolidated Container Revenues by Segment (percent)
Crown Holdings, Inc
Overview
Figure 4-13: Annual Revenues of Crown Holdings, 2004-2008 (in billions of
dollars)
Product Portfolio
Figure 4-14: Crown Holdings Sales of Metal Food and Beverage Cans and Ends,
2006-2008 (in billions of dollars).
Recent Developments
Graham Packaging Company, L.P.
Overview
Figure 4-15: Annual Revenues of Graham Packaging, 2005-2008 (in billions of
dollars)
Product Portfolio
Table 4-2: Graham Packaging’s Food Packaging Product Portfolio
Recent Developments
Graphic Packaging International
Overview
Figure 4-16: Annual Revenues of Graphic Packaging, 2004-2008 (in billions of
dollars)
Product Portfolio
Table 4-3: Graphic Packaging’s Packaging Product Portfolio
Recent Developments
MeadWestvaco
Overview

Figure 4-17: Annual Revenues of MeadWestvaco, 2004-2008 (in billions of
dollars)
Figure 4-18: Annual Revenues of MeadWestvaco’s Packaging Resources and
Consumer Solutions Segments, 2006-2008 (in billions of dollars)
Product Portfolio
Table 4-4: MeadWestvaco’s Food & Beverage Packaging Products Portfolio
Recent Developments
Owens-Illinois, Inc.
Overview
Figure 4-19: Annual Revenues of Owens-Illinois, 2004-2008 (in billions of dollars)
Product Portfolio
Recent Developments
Sustainability
Plastipak Holdings, Inc
Overview
Figure 4-20: Annual Revenues of Plastipak, 2004-2008 (in billions of dollars)
Product Portfolio
Significant Developments
Sustainability
Printpack, Inc.
Overview
Performance
Figure 4-21: Annual Revenues of Printpack, Inc., 2004-2008 (in billions of
dollars)
Product Portfolio
Recent Developments
Sustainability
Rexam PLC
Overview
Performance
Figure 4-22: Annual Revenues of Rexam PLC, 2004-2008 (in billions of £)
Figure 4-23: Annual Revenues of Rexam PLC by Segment, 2004-2008 (in
billions of £)
Product Portfolio
Table 4-5: Rexam’s Food & Beverage Product Portfolio
Recent Developments
Rock-Tenn Company
Overview
Figure 4-24: Annual Revenues of Rock-Tenn Company, 2004-2008 (in billions of
dollars)

Figure 4-25: Annual Revenues of Rock-Tenn’s Consumer Packaging Segment,
Product Portfolio
Recent Developments
Compagnie de Saint-Gobain
Overview
Figure 4-26: Annual Revenues of Compagnie de Saint-Gobain, 2004-2008 (in
billions of €)
Figure 4-27: Annual Revenues of Saint-Gobain’s Packaging Sector, 2004-2008
(in billions of €)
Product Portfolio
Recent Developments
Sealed Air Corporation
Overview
Figure 4-28: Annual Revenues of Sealed Air, 2004-2008 (in billions of dollars)
Figure 4-29: Annual Revenues of Sealed Air from Food Packaging, 2004-2008
(in billions of dollars)
Product Portfolio
Recent Developments
Silgan Holdings Inc.
Overview
Figure 4-30: Annual Revenues of Silgan Holdings, 2004-2008 (in billions of
dollars)
Figure 4-31: Annual Revenues of Silgan Holdings by Segment, 2004-2008 (in
Product Portfolio
Table 4-6: Silgan Holdings Food & Beverage Product Portfolio
Recent Developments
Sonoco Products Company
Overview
Figure 4-32: Annual Revenues of Sonoco Products Company, 2004-2008 (in
Figure 4-33: Annual Revenues of Sonoco’s Consumer Packaging Segment,
Product Portfolio
Table 4-7: Sonoco Products Company’s Food & Beverage Packaging Product
Portfolio
Recent Developments

Other Companies
Companies Noted for Their Sustainability Focus in Food & Beverage Packaging
Earthcycle Packaging
EnviroPAK Corporation
Innovia Films
NatureWorks LLC
Plantic Technologies Ltd.
Plastic Suppliers Inc.

Chapter 5: Marketing & Promotion
The Sustainability Learning Curve
The Message of Sustainability
The Message Within the Company
Industry Conferences and Trade Shows Promote Sustainability
Schooling for Sustainability
The Message for Consumers
The Message to Investors
Managing the Message
Federal Trade Commission
Better Business Bureau
Setting Environmental Standards
Environmental Labels
Package Tags
Table 5-1: New Food & Beverage Product Selling Points, by Select Package
Tag, 2008
Recyclable
Figure 5-1: New Food & Beverage Product Use of “Recyclable” Package Tag,
U.S. and Global, 2004-2008
Reusable
Figure 5-2: New Food & Beverage Product Use of “Reusable” Package Tag, U.S.
and Global, 2004-2008
Recycled Material
Figure 5-3: New Food & Beverage Product Use of “Recycled Material” Package
Tag, U.S. and Global, 2004-2008
Reduced Packaging
Figure 5-4: New Food & Beverage Product Use of “Reduced Packaging”
Package Tag, U.S. and Global, 2004-2008
Refill
Figure 5-5: New Food & Beverage Product Use of “Refill” Package Tag, U.S. and
Global, 2004-2008
Biodegradable
Figure 5-6: New Food & Beverage Product Use of “Biodegradable” Package Tag,
U.S. and Global, 2004-2008
Marketing Resources for Food & Beverage Packaging
Food Packaging Resources
Table 5-2: Food Packaging Resources

Environmental Packaging Resources
Table 5-3: Environment-Related Packaging Resources
Paper Packaging Resources
Table 5-4: Paper Packaging Resources
Plastic Packaging Resources
Table 5-5: Paper Packaging Resources
Metal Packaging Organizations
Table 5-6: Metal Packaging Resources
Glass Packaging Organizations
Table 5-7: Glass Packaging Resources
Flexible Packaging Organizations
Table 5-8: Flexible Packaging Resources

Chapter 6: End Users
Food Packaging - A Stable Market
Figure 6-1: U.S. Retail and Food Services Sales, 2004-2008 (in billions of
dollars)
Figure 6-2: Monthly U.S. Retail and Food Services Sales, 2008 (in billions of
dollars)
Value of Retail Food & Beverage Shipments
Table 6-1: Value of Shipments (in thousands of dollars)
Largest Food & Beverage Packagers
Table 6-2: Largest Food and Beverage Companies
Packaging Materials Used for New Products
Figure 6-3: Packaging Materials Used for Global Food & Beverage Product
Introductions, 2008
Figure 6-4: Packaging Materials Used in U.S. Food & Beverage Product
Introductions, 2008
Demographic Profile of U.S. Adults Who Recycle
dollars)
dollars).
Figure 6-7: Recycling “Very Often” by Material, 2004-2008 (percent)
Ethnic Differences Among Those Who Recycle Very Often
Table 6-3: Indices for “Recycle Very Often” by Ethnic Group, 2008
Consumers on the Coasts Recycle Very Often
Table 6-4: Indices for “Recycle Very Often” by Geographic Region, 2008
More Affluent Means More Recycling
Table 6-5: Indices for “Recycle Very Often” by Household Income, 2008
Attitudes Toward Recycling
Figure 6-8: Any Agree: “I Make a Conscious Effort to Recycle” and “People Have
a Duty to Recycle”, 2004-2008 (percent)
Older Population Feel More Strongly About Duty for the Environment
Table 6-6: Attitudes/Opinions About Recycling (agree a lot), by Age, 2008
Hispanics and Asians Feel a Duty to Recycle

Table 6-7: Attitudes/Opinions About Recycling (agree a lot), by Ethnic Group,
2008
Regional Differences in Attitudes Toward Recycling
Table 6-8: Attitudes/Opinions About Recycling (agree a lot), by Region, 2008
Affluence and Attitudes Toward Recycling
Table 6-9: Attitudes/Opinions About Recycling (agree a lot), by Region, 2008

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Sustainable (green) packaging market for food and beverage worldwide, 2nd edition

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Sustainable (green) packaging market for food and beverage worldwide, 2nd edition