Marketing Analytics: How Do You Define Success?

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Marketing Analytics – How do You Define Success? September 23, 2010 Presented by: Linda Wu

5 things you want to know about this presentation… The presentation will be 45 minutes including Q & A You can send your questions to us via your GoToWebinar controls at any time during the presentation We will answer timely, topic-specific questions during the presentation and save the rest for the Q & A period We answer all the questions we don’t have time for during the presentation in a blog post later in the day We will send out a link to the recording and a PDF of the presentation slides after the presentation

How do you define success? B2B & B2C: ,[object Object]

Lead Conversions

Deals Closed

Value of Deals,[object Object]

Increase Engagements

More Donations & Donors

Reaching Fundraising Targets,[object Object]

Increase Engagements

More Donations & Donors

Reaching Fundraising TargetsB2B & B2C: ,[object Object]

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Klinik_ Apotek Onlin 085657271886 Solusi Menggugurkan Masalah Kehamilan Anda Jual Obat Aborsi Asli KLINIK ABORSI TERPEECAYA _ Jual Obat Aborsi Cytotec Misoprostol Asli 100% Ampuh Hanya 3 Jam Langsung Gugur || OBAT PENGGUGUR KANDUNGAN AMPUH MANJUR OBAT ABORSI OLINE" APOTIK Jual Obat Cytotec, Gastrul, Gynecoside Asli Ampuh. JUAL ” Obat Aborsi Tuntas | Obat Aborsi Manjur | Obat Aborsi Ampuh | Obat Penggugur Janin | Obat Pencegah Kehamilan | Obat Pelancar Haid | Obat terlambat Bulan | Ciri Obat Aborsi Asli | Obat Telat Bulan | Pil Aborsi Asli | Cara Menggugurkan Konten | Cara Aborsi Tuntas | Harga Obat Aborsi Asli | Pil Aborsi | Jual Obat Aborsi Cytotec | Cara Aborsi Sendiri | Cara Aborsi Usia 1 Bulan | Cara Aborsi Usia 2 Tahun | Cara Aborsi Usia 3 Bulan | Obat Aborsi Usia 4 Bulan | Cara Abrasi Usia 5 Bulan | Cara Menggugurkan Konten | Kandungan Obat Penggugur | Cara Menghitung Usia Konten | Cara Mengatasi Terlambat Bulan | Penjual Obat Aborsi Asli | Obat Aborsi Garansi | Kandungan Obat Peluntur | Obat Telat Datang Bulan | Obat Telat Haid | Obat Aborsi Paling Murah | Klinik Jual Obat Aborsi | Jual Pil Cytotec | Apotik Jual Obat Aborsi | Kandungan Dokter Abrasi | Cara Aborsi Cepat | Jual Obat Aborsi Bergaransi | Jual Obat Cytotec Asli | Obat Aborsi Aman Manjur | Obat Misoprostol Cytotec Asli. "APA ITU ABORSI" “Aborsi Adalah dengan membendung hormon yang di perlukan untuk mempertahankan kehamilan yaitu hormon progesteron, karena hormon ini dibendung, maka jalur kehamilan mulai membuka dan leher rahim menjadi melunak,sehingga mengeluarkan darah yang merupakan tanda bahwa obat telah bekerja || maksimal 1 jam obat diminum || PENJELASAN OBAT ABORSI USIA 1 _7 BULAN Pada usia kandungan ini, pasien akan merasakan sakit yang sedikit tidak berlebihan || sekitar 1 jam ||. namun hanya akan terjadi pada saatdarah keluar merupakan pertanda menstruasi. Hal ini dikarenakan pada usiakandungan 3 bulan,janin sudah terbentuk sebesar kepalan tangan orang dewasa. Cara kerja obat aborsi : JUAL OBAT ABORSI AMPUH dosis 3 bulan secara umum sama dengan cara kerja || DOSIS OBAT ABORSI 2 bulan”, hanya berbedanya selain mengisolasijanin juga menghancurkan janin dengan formula methotrexate dikandungdidalamnya. Formula methotrexate ini sangat ampuh untuk menghancurkan janinmenjadi serpihan-serpihan kecil akan sangat berguna pada saat dikeluarkan nanti. APA ALASAN WANITA MELAKUKAN ABORSI? Aborsi di lakukan wanita hamil baik yang sudah menikah maupun belum menikah dengan berbagai alasan , akan tetapi alasan yang utama adalah alasan-alasan non medis (termasuk aborsi sendiri / di sengaja/ buatan] MELAYANI PEMESANAN OBAT ABORSI SETIAP HARI, SIAP KIRIM KESELURUH KOTA BESAR DI INDONESIA DAN LUAR NEGERI. HUBUNGI PEMESANAN LEBIH NYAMAN VIA WA/: 085657271886

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Marketing Analytics: How Do You Define Success?

1. Marketing Analytics – How do You Define Success? September 23, 2010 Presented by: Linda Wu

2. 5 things you want to know about this presentation… The presentation will be 45 minutes including Q & A You can send your questions to us via your GoToWebinar controls at any time during the presentation We will answer timely, topic-specific questions during the presentation and save the rest for the Q & A period We answer all the questions we don’t have time for during the presentation in a blog post later in the day We will send out a link to the recording and a PDF of the presentation slides after the presentation

3.

4. Lead Conversions

5. Deals Closed

6.

7. Increase Engagements

8. More Donations & Donors

9.

10. Increase Engagements

11. More Donations & Donors

12.

13. Lead Conversions

14. Deals Closed

15. Value of Deals1 – Marketing Analytics 2 – Sales Analytics

16.

17. Cost Per Lead / Opportunity / Client

18. Lead to Opportunity Conversion

19. Lead to Closed Deals Conversion

20. Margin on Won Deals

21.

22. Email Campaigns

24. Social Media

25. Lead Scoring

26.

27.

28. Click Through Rate

29. Form Conversions

30. Unsubscribes

31. Bouncebacks

32.

34. Asked Questions

35. Thank you email responses

36.

37.

38. by Subscriber Attributes

39.

40. Online banner ad click throughs

41.

42.

43. Click Through Rate

44. Form Conversions

45. Unsubscribes

46. Bouncebacks

47.

49. Asked Questions

50. Thank you email responses

51.

52.

53. by Subscriber Attributes

54.

55. Online banner ad click throughs

56. Offer redemptions / Form Fill ConversionsSelf-Audit: How do you stack up today?

57. Eliminate low value activities Try new activities Increase high value activities Gain maximum return on resources Time, Staff, Budget Relevant Content that is meaningful for your audience Analytics help you continue to focus on writing great content for your audience Content is King! Value of Analytics

58.

59. One Activity to the Next

62.

63. Click Through 2 to 5%

64. Conversion 0.1 to 1%

65. Unsubscribes <1%

66.

67. Organic List vs List Purchase

68. Offer / Content Relevancy

69. Frequency of Send-outs

70. List Quality Maintenance

71. Email Deliverability

72.

73. # of Attendees 50% of Regs

74. Asked Questions Score

75. Attendee Profile Score

76. Thank You Email Stats

77.

78. # of times invite is sent out – standard is 3-4 invites to list

79. # of reminders to registrants – standard is 2-3 prior to event

80. Third party registrant recruitment

81. Leverage Social Media Channels for promotion

82.