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Ghana’s HIV/AIDS Awareness Campaigns:  Education and Awareness At All Ages Africa and Communication Jamie Randall, Christina Shull, Brenda Stice, Martin Wojnar
Presentation Overview ,[object Object],[object Object],[object Object],[object Object],[object Object]
Ghana
[object Object],[object Object],[object Object]
Ghana’s HIV/AIDS Epidemic
[object Object],[object Object],[object Object],[object Object],[object Object]
“AIDS is a problem now, not just out there in Africa, it is here in our cities and in our villages… right on this camp, there is AIDS here. Plenty of people are getting this disease… 200 people everyday in Ghana!” - Jeremiah Burgess “ By the start of 2000 an estimated 3.6% of the population – 340,000 adults and children – were living with HIV, more than  33,000  had died  of AIDS or a related illness in 1999 alone and 170,000 children had lost their mother or both parents to the emerging epidemic (MEASURE/ Ghana AIDS cases in the country is unknown and unknowable, and the vast majority of those infected do not know that they are’ (Antwi & Oppong, 2003: 2).” -Caroline Faria
Women as percent of Ghanaian adults estimated to be living with HIV/AIDS, 2003 was 56%  2.1-3.9% of Ghanaian young women, ages 15-24, are estimated to be living with HIV/AIDS (2001)  People between the ages of 25-34 are the hardest hit, accounting for over 40% of AIDS cases reported in Ghana during (2002)
Needs for Help and Change   (2003) The estimated number of AIDS orphans in Ghana was 170,000! Number of people estimated to be receiving antiretroviral therapy (ART), June 2005 was  2,500 – 3,000 !
Thousands and thousands you've killed, Spoiled the beauty of our continent curse no meaning to life Yet you are no sacrifice.  AIDS do you have Mercy? AIDS, oh AIDS,  You are a deadly monster, you've taken our fathers, mothers, brothers and sisters, homes left full of grace, why?  Just because of Mr. Slim. Others call me Mr. Kill me quick,  Scientists have gone to the moon, made nuclear weapons, yet you are no sacrifice. AIDS, do you have mercy? Dear brothers and sisters,  Friends and relatives, Sons and daughters And my loving parents, Lend me your ears And get this message right, With your broken heart I am asking you, Please take care of the youth, Stop bad habits, be faithful to each other. This monster never sleeps, there is no cure For AIDS, oh AIDS, do you have mercy? Boniface Kinywa Boniface Kinywa is a 12-year-old AIDS orphan
Numbers crunch HIV/AIDS in Ghana Population, 2007 23,000,000 People living with HIV/AIDS, 2005 320,000 Women (aged 15+) with HIV/AIDS, 2005 180,000 Children with HIV/AIDS, 2005 25,000 Adult HIV prevalence (%), 2005 2.3 New HIV infections, 2005 nd AIDS deaths, 2005 29,000 nd = No data  Source: Population Reference Bureau & UNAIDS
It is believed that only an estimated 40% of all HIV positive cases are reported to the authorities increasing the ambiguity with regards to the real situation of HIV/AIDS in Ghana.  But there is hope…..
Light for Children 2005-Present
Mission Statement ,[object Object],[object Object],[object Object],“ Light for Children strongly believe that Education is the engine that drives much of economic development, so becoming educated if probably the most significant means for personal success.”
Issues Addressed ,[object Object],[object Object]
Facts ,[object Object],[object Object],[object Object],[object Object]
Care and Support ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Kumasi
Educational Outreach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Voluntary Counseling and Testing ,[object Object],[object Object],[object Object]
Ghana Summer School ,[object Object],[object Object],[object Object],[object Object],[object Object]
Volunteering ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Young & Wise 1999-2006 ,[object Object],[object Object]
Purpose and Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Multimedia Campaigns ,[object Object],[object Object],[object Object]
Multimedia Campaigns ,[object Object],Music Videos Partnered with the Inspirational Youth Choir
Young & Wise Center ,[object Object],[object Object],[object Object],[object Object],[object Object]
Global Bureaucracy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ Stop AIDS Love Life” Campaign November 1999-2003 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Goal of the Campaign ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Communication Tools ,[object Object],[object Object],[object Object]
Print Media: Journey of Hope Manual
Music Video ,[object Object],[object Object],[object Object],Stop AIDS Love Life Music Video
Television ,[object Object],[object Object],[object Object]
Impact ,[object Object],[object Object],[object Object],[object Object],[object Object]
Percentage of total population in 2003
Works Cited ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Presentation Final 3

  • 1. Ghana’s HIV/AIDS Awareness Campaigns: Education and Awareness At All Ages Africa and Communication Jamie Randall, Christina Shull, Brenda Stice, Martin Wojnar
  • 2.
  • 4.
  • 6.
  • 7. “AIDS is a problem now, not just out there in Africa, it is here in our cities and in our villages… right on this camp, there is AIDS here. Plenty of people are getting this disease… 200 people everyday in Ghana!” - Jeremiah Burgess “ By the start of 2000 an estimated 3.6% of the population – 340,000 adults and children – were living with HIV, more than 33,000 had died of AIDS or a related illness in 1999 alone and 170,000 children had lost their mother or both parents to the emerging epidemic (MEASURE/ Ghana AIDS cases in the country is unknown and unknowable, and the vast majority of those infected do not know that they are’ (Antwi & Oppong, 2003: 2).” -Caroline Faria
  • 8. Women as percent of Ghanaian adults estimated to be living with HIV/AIDS, 2003 was 56% 2.1-3.9% of Ghanaian young women, ages 15-24, are estimated to be living with HIV/AIDS (2001) People between the ages of 25-34 are the hardest hit, accounting for over 40% of AIDS cases reported in Ghana during (2002)
  • 9. Needs for Help and Change (2003) The estimated number of AIDS orphans in Ghana was 170,000! Number of people estimated to be receiving antiretroviral therapy (ART), June 2005 was 2,500 – 3,000 !
  • 10. Thousands and thousands you've killed, Spoiled the beauty of our continent curse no meaning to life Yet you are no sacrifice. AIDS do you have Mercy? AIDS, oh AIDS, You are a deadly monster, you've taken our fathers, mothers, brothers and sisters, homes left full of grace, why? Just because of Mr. Slim. Others call me Mr. Kill me quick, Scientists have gone to the moon, made nuclear weapons, yet you are no sacrifice. AIDS, do you have mercy? Dear brothers and sisters, Friends and relatives, Sons and daughters And my loving parents, Lend me your ears And get this message right, With your broken heart I am asking you, Please take care of the youth, Stop bad habits, be faithful to each other. This monster never sleeps, there is no cure For AIDS, oh AIDS, do you have mercy? Boniface Kinywa Boniface Kinywa is a 12-year-old AIDS orphan
  • 11. Numbers crunch HIV/AIDS in Ghana Population, 2007 23,000,000 People living with HIV/AIDS, 2005 320,000 Women (aged 15+) with HIV/AIDS, 2005 180,000 Children with HIV/AIDS, 2005 25,000 Adult HIV prevalence (%), 2005 2.3 New HIV infections, 2005 nd AIDS deaths, 2005 29,000 nd = No data Source: Population Reference Bureau & UNAIDS
  • 12. It is believed that only an estimated 40% of all HIV positive cases are reported to the authorities increasing the ambiguity with regards to the real situation of HIV/AIDS in Ghana. But there is hope…..
  • 13. Light for Children 2005-Present
  • 14.
  • 15.
  • 16.
  • 17.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32. Print Media: Journey of Hope Manual
  • 33.
  • 34.
  • 35.
  • 36. Percentage of total population in 2003
  • 37.