Mashup Angels is an angel investor network focusing on early stage startups in Korea. Mashup Angels not only makes timely decisions to invest, but also, with knowhow of professional investors, specializes in supporting prospective startups to stably move on to the next stage. idea@mashupangels.com

1. Media Kit 2019.12.31.
FOR FURTHER INQUIRIES
PR Manager Min Ju Kim
Email: kmj@mashupangels.com
Office: 02-581-5871 copyrights @ 2019 MashupAngels
idea@mashupangels.com
www.mashupangels.com
https://www.facebook.com/mashupangels/
FOR ONLINE APPLICATION

2. About Us
What is Mash-up?
Development of new services by combining various info (contents) and services provided by web service companies in ICT industry.
Start-Up
Partner
MashupAngels was established in 2013
to focus on early stage investment in ICT startups.
MashupAngels’ biggest strength is our network of
portfolio companies and expert partners that share
valuable insights and information.
As one of the very first early stage investors, we have a deep
understanding and experience in early stage startup acceleration.
MashupAngels is formed by a group of successful entrepreneurs and
domain experts who operate effective programs for startups.
MashupAngels 2019

3. About Us
• ‘Active Companion’ that helps startups make
meaningful accomplishments and continue to scale
- ‘Value-Add Programs’ after investment
- ‘Peer Learning’ among portfolio companies
• Creating a positive startup ecosystem where
successful entrepreneurs re-invest in entrepreneurs
Philosophy
MashupAngels 2019
Sincerity Professionalism
Practicality Leading a positive
Startup Ecosystem
Vision

4. Partner Profile
Taekkyung Lee ㅣ Partner
Founder of Daum Communications
Founder of Primer
Taekhoon Lee ㅣ Partner
Samsung SDS
Hyundai Corporation
Si RESOURCES Inc.
Sanghyuk Lee ㅣ Partner
Si RESOURCES Inc.
Chong Gu Group
Primer, CFO
Youngil Lee ㅣ Venture Partner
Founder of Com2uS
Founder of Haegin
Hyunyoung Kim ㅣ Venture Partner
Founder of Market Designers
Daum Communications
MashupAngels is comprised of partners with various experience and expert knowledges in investments and acceleration.
Jungshin Park ㅣ Venture Partner
Founder of CashWalk
Founder of Wonderabbit
Samsung Electornics
Yoonkyung Choiㅣ Partner
Founder of Mtoast
MashupAngels 2019

5. Staff & Booster
Staff
Booster
Collaboration with external experts in Legal, Regulations, IP, Finance, Tax, Accounting, Payroll, Marketing/PR
Spread Communication, Baekwoon Accounting, Youngjoo Accounting
Jungho LeeㅣTeam Lead
Startup Screening, Support
Founder of WooZoo
SK Telecom
Minju Kim ㅣPR, Community
Team Lead
PR, Community
Hoyeon Choi ㅣGeneral Manager
HR
Woojung KimㅣAssociate
Startup Screening, Support
Plating
Woohwa Bros
Hyun Seung Leeㅣ Associate
Startup Screening, Support
The Asan Nanum Foundation
Jiyoon ChoiㅣTIPS Manager
TIPS, Support Team
MashupAngels 2019

6. History
‘MashupAngels’ Angel Investment Fund 1 ‘USD 2.5M’ formed2018
‘MashupAngels’ founded2013
2019
‘MashupAngels’ Angel Investment Fund 2 ’USD 7M’ formed (Accumulated ’ USD 17M‘ including Angel Investment fund)
Invested ’USD 12M’ in 90+ Startups since 2013
Invested ’USD 7M’ in 60+ Startups~2017
MashupAngels Timeline
MashupAngels 2019

7. Mashup Fund
• Accelerate and invest in early stage startups (GP committed more than 50% of the fund)
• LP
- Startup founder, C-level employees, experts in startup industry
- Notable LPs : Jae Woong Lee(Daum communications founder),
Byung Gyu Chang (Neowiz founder), Min Suk Kim(Smartstudy founder),
Seo Joon Kim(Hashed founder), Bo Kook Moon(Leisureq founder),
Jung Yong Lee(Gana Art Center CEO), Sang Hun Kim(Naver former-CEO),
Jung Wook Lim(TBT Partners CEO), Michael Cho(Bespin Global Korea CEO) etc.
Angel Investment Fund
MashupAngels Angel Investment Fund
MashupAngels 2019

8. Features
Focused Industry
All startups in ICT field including Internet, Mobile, Commerce, Software, Deep Tech, Game, etc
* TIPS Investor
Investment
Early Stage Startups
USD 50,000 ~ max USD 300,000 | 10% equity (more or less)
Process
Focus on Team and Market
Make a quick and aggressive investment decisions
Application
Receive pitch decks year round, on rolling basis through our email
idea@mashupangels.com
MashupAngels 2019

9. Support
Portfolio Support Program
• SUPPORT
- 1 Partner and 1 Associate form a team to support each
startups
- Business management, strategy, service marketing,
business networking , etc. support
- Long term support based on startups’ needs
- Startup Credits from AWS, Google, Naver, etc.
• NETWORKING
- Valuable insights and information sharing among
portfolio companies
- Various business networking opportunities
• FUNDING
- MASHUPDAY (Closed Demo Day)
- Next round investment support
• EVENT
- Collaborative events held with Google, AWS,
FACEBOOK, etc.
- HR event for hiring support
Annual Workshop
MashupAngels
Demo Day
Seminars
Mashup Portfolio Survey
✓ What do you like most about MashupAngels?
Other
- PR support
- Hiring support
- Trust
- Warmth
20%
19%
16%
16%
12%
7%
10%
Next
round
funding
support
Portfolio
Network
Business
strategy
support
Business
networking
Psychological
Support
Business
management
support
Other
MashupAngels 2019

10. PORTFOLIO
Invested in total of 90+ startups
MashupAngels 2019

11. 2019 PORTFOLIO
MashupAngels 2019
Match
Stylish ’Hair Suit’
Caremind/Afoter
Aftercare service for
plastic surgery patients
SOUNDGYM
Audio Based Fitness Program
A-Thumb FNC/Thdam Shoes
Handmade Shoes more
comfortable than sneakers
Somssidang
Hobby Class Matching
Platform
SamsonComfunny/ususu
Hair Loss information platform
Seeso
IT outsourcing platform with
PM solution service
O.NE PEOPLE/CATCHSECU
B2B solution for client
information security
2EASYLabs/Lucid Island
Meditation Contents App
YP Labs/Connecting
O2O phone chat service
WithusGames
Casual Game
Developer
SHOPABLE/THE FEPI
K-Fashion Commerce
Platform in Indonesia
NINEAM/CROWDTICKET
Influencer-Fan meetup platform
Turing/Iammathking
Customized Math tutoring
service using AI
LionRocket
Voice AI Startup
Angrypeople
Online platform for class action
SMARTOOTH KOREA
Dental kit for home-use
Quota Lab/Quotabook
SaaS based equity & cap table
management service
SELLER-NOTE/SHIP-DA
Global import-export service
platform
Invested in 20 Startups in 2019
Vely Monkeys/Maccaron
K-beauty commerce
platform in India

12. Mashup Family
Industries MashupAngels invested in
Collabee, Shiftee, UPSTAIRS, seeso,
NOMNOMNOM, O.NE PEOPLE
Enterprise
MyRealTrip, Zaiseoul, Friendscube, Remember, Yea Studio, OHOUSE, Hoit,
Wedding Book, WiseMobile, MarketDesigners, Petbox, Corkbear, ALTDIF,
LABDOKU, INFOGREEN, Somssidang, YP Labs, Angrypeople
Noom, CashWalk, Humanscape, SurgicalMind,
Healthybros, VRAD, SamsonComfunny, SOUNDGYM,
Afoter, 2EASYLabs, SMARTOOTH KOREA
HealthCare(medical)
Styleshare, Lycle, d.code, Brich, FARMSKIN,
Normalest, Instant Tattoo, Zackdang Company,
MATCH,Thdam Shoes, Maccaron, SHOPABLE
Fashion&beauty
ODK, 1Day1song, FAVE, MZFAMILY,
Forceteller, AIRCAP, KIMU, Ninetap,
WithusGames, CROWDTICKET
Contents
25%
75%
H2O, Passionfruit, munch factory
PropTech
BigData
Userhabit, ChartMetric,
Coresight
Toysmyth, Apposha
Cloud/IoT
Addcredit, Mobidays, Tenping
AD/Marketing
Tamseng, Tutoring,
Turing
EdTech
Tasteshop, Dessert Almighty,
Imagination Garden, Haemulsa,
Dalbong enterprise
FoodTech
AI
Scatter Lab, Qeexo, Kono, OMNIOUS,
DeeDiim Sensors, LionRocket
SENTBE, Finda, Kasa,
Quota Lab
FinTech
20%
14%
3%
13%
11%
3%
6%
4%
7%
5%
7%
2%
2%
3%
AIO&CO, SHIP-DA
Logistics
Life&Style
MashupAngels 2019
Tech
Service/Commerce

13. Tech
Service/Commerce
MashupAngels investment by industry
HealthCare(medical)
Fashion&beauty
Life&Style
Enterprise
Contents
FintechFoodtech
BigData
AI
EdTech
Cloud/IoT
AD/Marketing
Logistics
MashupAngels 2019
Mashup Family
PropTech

14. MashupAngels Global Map
Seoul
32
Gangnam
8
Seocho
4
Pangyo
8
Mapo
z
Chungcheong
2 Gyeongsang
1
1Jeju
Mashup Family Map
MashupAngels 2019

15. Startups founded within 1 YR 70% / Under 3 YRs 98%
TOTAL
70%
2019
75%
25%
Under 1 YR
28%
1-3 YR
2%
More than 3 YR
Under1 YR
1-3 YR
Time of investment by MashupAngels
Mashup Investment
MashupAngels 2019

16. Age of CEO at the time
of investment
Level of education
Career at the time of
business incorporation
Male/female ratio
Global Service
23% 61% 15%
20s 30s 40s
11% 61% 21%
Highschool Undergraduate Masters
25%65% 11%
1st 2nd 3rd or more
26% 74%
Student From *Naver, Samsung Electornics, Daewoo, HTC, SKT, KT, BCG, Oracle, Morgan Stanley, Daum, Cheil, Wemef,
EBay, Kakao, Netmarble etc
18% 82%
Female Male
20%27% 18%
North America Japan Southeast Asia
10%
China
6%
3%
Ph.D
11%
Others
* Australia,
Russia etc
5%
MashupAngels 2019
Europe Taiwan
Mashup Investment

17. Follow-up Investment
Follow-up Investment
Cumulative Follow-up Investments
$ 412,114,000
~1M
1~5M
10~30M
5~10M
11%
19%
37%
28%
30M+
6%
MashupAngels 2019
‘Hoit’ by ‘Wedding Book’
‘Zaiseoul’ by ‘NICE Group’
'Drama&Company’ by ‘LINE&NAVER’
‘Tutoring’ with ‘MarketDesigners’
‘FAVE’ by ‘Backpackr(idus)’
Follow-up Investment
(including M&A) 72%
6.6%
M&A

18. Follow-up Investment
MashupAngels 2019

19. Drama&Company / Remember
No.1 Business Card App in Korea
M&A by Naver/LinePlus
BUCKETPLACE/O-HOUSE
No. 1 Interior Design Platform
Tutoring
Paying Consumers 1M+, Download 2.27M
M&A by MarketDesigners
Tenping
Ad platform for individual marketers
Net Investment USD 10M
Qeexo
AI based UX Solution for terminals
FingerSense: 300M licenses
Noom
50M+ Download
Global Healthcare Service
USD 237M Revenue in 2019
AIO&CO
Asia Cross boarder fulfillment service
More than 10K SKU Products supplied to
Buyers in 55+ countries
KOREA
GLOBAL
H2O Hospitality
Japanese House management
Service Operating
4,000+ rooms
MyRealTrip
Free Travel Platform
GMV USD 360M in 2019
Sentbe
Global Money Transfer Service
Total Money Transferred USD 420M
Scatter Lab
Open domain emotional recognition chatbot
Net investment USD 6.5M
StyleShare
No.1 Fashion, Beauty SNS for Generation Z
YoY 225%
CashWalk
No.1 Healthcare App in Korea
12M Download, DAU 2M
Shiftee
HR SaaS for scheduling and timeclock
Used by 50K + companies globally
Key Performance
MashupAngels 2019
ODK
American VOD Service
Servicing contents from Asia
(Korea, China, Vietnam, etc.)

20. INTERVIEW
MashupAngels 2019

21. 주요기사
MashupAngels 2019
MashupAngels closes a $7M Fund, a second Angel Investment Fund … Total 10.2 Net fund size (2019-02-26/Platum)
Taehaeran-ro Funding Club – MashupAngels (2019-03-26/StartupAlliance)
Taekkyung Lee CEO of MashupAngels “Superstar team with weak teamwork, has 99% chance to fail” (2019-05-02/DongaIlbo)
MASHUPDAY – MashupAngels, “Be ware of this startup” (2019-04-15/VentureSquare)
VC Associates discuss, what type of startups receive funding well (2019-07-29/Joongang Ilbo)
Video / DAUM Communications co-founder Taekkyung Lee (EO)
Video / Maturing together with startups, ‘MashupAngels’

22. THANK YOU.
MashupAngels 2019