In October, I was asked, alongside David Fieldhouse of Lucidity Mobile, to present our thoughts on the current state and future of Location-Based Services. Our key thought was the idea that the age of Austerity (hence the "Thank You George") was a key driver for the consumer adoption of Location-Based Services. Driving consumers to find a good deal through check-ins. I will also be uploading the script for the presentation, but this doesn't contain David's script or slides.