1. 4. Who would be the audience for your media product?

2. I have decided that my magazine will be targeted at both male and female audiences. The genre of music I have chosen is rock & alternative and therefore my magazine will appeal to an audience that reflects this genre.

3. Audience Profiles:

4. JACK For example, Jack is a 19 year old student, studying BA Honours Fashion at Central Saint Martins in Central London. He saunters round Camden market with his hands in his pockets, whistling his own rendition of the Smith's 'Panic'. He wakes up on his friends 'rented-out' sofa, whacks on last night’s socks and begins the new fashion-forward day ahead of the rest. Loafers on his feet, slouched in a granddad cardie and a customised band tee shirt he found in his dads old armoire, Jack walks into 'Vinyl & Junk' to pick up the latest issue of 'Q Magazine'. Jack is a fashionable boy, a setter and not a follower. He is a lad who with no effort, seems to fling together a bundle of threads and rocking it out with his best foot on the job. His mates say he’s the class clown with a healthy rockaholic's appetite, listening to the likes of Kasabian and the Drums.

5. Hannah Hannah is a 17 year old sixth former who lives her life with the bands of tomorrow playing in the background. She rocks into school with her stuff thrown into a brown leather satchel she found in the back of a vintage store, wearing her Doc Marten's paired with a black satin dress. Hannah's friends say 'she’s got an ear for music ahead-of-its-time'; 'she's always reading 'NME' and 'Q' magazine'. When she's not at a festival or going to chill on the grass with her friends, guitar in hand, she watches Hitchcock horrors and other black and white sci-fi movies.