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Apple
Melissa Mendez
Think Different
• http://www.youtube.com/watch?v=cFEarBzel
  Bs
Overview of company
Apple company is one of
the most recognized
companies and brings
new, different and
cutting edge technology
to its customers.
Steve Jobs
      Creator of Apple

      February 24,1955-
      October 5,2011
Product History
1970’s- Apple I, Apple II

1980’s- Apple III, Apple Lisa, Macintosh 128K,
 Apple //C, Macintosh Plus, Apple IIGs,
 Macintosh II, Macintosh Portable,
Product History
1990’s- Macintosh Classic II, Quadra 950,
 Macintosh Color Classic, PowerBook 140,
 Quadra 605, Newton Message Pad 100, Power
 Macintosh 6100, PowerBook 540c, Power
 Macintosh 9500, Performa 6400,PowerBook
 3400, Twentieth Anniversary Macintosh, iMac
 G3, iBook, AirPort
Product History
2000’s- “Pismo” PowerBook, IPod, IMac G4,
 PowerBook G4 12”, Xserve G5, AirPort
 Express, Mac Mini, MacBook Air, Ipod Touch,
 IPhone (1st generation), IPhone 3G,
2010’s- Ipad, Iphone 4, Iphone 4S, IPhone 5,
 IPad mini
Mission statement
• Apple designs Macs, the best personal computers in
  the world, along with OS X, iLife, iWork and
  professional software. Apple leads the digital music
  revolution with its iPods and iTunes online store.
  Apple has reinvented the mobile phone with its
  revolutionary iPhone and App Store, and is defining
  the future of mobile media and computing devices
  with iPad.
Purpose of company
• The purpose of the
  company is to bring
  new and exciting
  technology to its
  customers to always
  have the newest
  technology and to get
  you to think in
  different ways.
How is the company used in
      education, home, business?
The Mac laptops are every were. There are
many different university with Mac in their
computer laps, businesses using Mac
technology, and IPhones that make everything
accessible in the palm of your hand.
Similar companies
• Broadcom

• Vmware

• Qualcomm

• Amazon

• Windows
How does this company make money?
• Apple makes money through their technology.
  Every time they sell a product they make a
  profit off of that product, they make money
  off of the apps on an IPhone, music sold off of
  itunes, etc.
Article 1
• http://www.dailyfinance.com/2012/10/26/wa
  ll-street-watch-friday-apple-earnings-fall-
  short/
• This article is talking about how apple posted
  mixed quarterly results. There net sale
  “soared 27% to $36 billion, just ahead of what
  analysist were expecting of the $35.8 billion.
Article 2
• http://www.dailymail.co.uk/sciencetech/articl
  e-2311009/Apple-loses-worlds-valuable-
  company-crown-shares-slump-400-time-16-
  months.html
• This article talks about how the shares of
  apple fell below $400 for the first time in a
  year and a half.
Article 3
• http://articles.latimes.com/2013/apr/09/busi
  ness/la-fi-0409-penney-ceo-20130409

• This article is about how the former executive
  of Apple is how working as an executive of the
  department store JcPennys and is not doing
  the best of job there.
The job I would be interested in
 Creative
 Job summary- you inspire creativity by sharing your knowledge with
   Apple Store visitors- whether they’re first- timers or longtime loyal customers.
   As a Creative, you’re the foundation of the Apple Store’s welcoming
   environment that invites individuals to share their ideas and learn how to
   bring their visions to life. Those who work alongside you are knowledgeable
   teammates just as eager to share their skills as they are to learn more. Nothing
   gives you a greater thrill than empowering a customer to create something
   wonderful.
 Description- as a creative, your main role at the Apple Store is that of
   instructor, whether guiding small groups to learn or helping individuals
   complete projects. You use your presentation skills act as a facilitator, helping
   users get set up, get trained, and get going. But you’re also an excellent
   listener, taking the time to understand what each user hopes to achieve or
   learn. By adjusting your teaching style to each user’s individual skill level, you
   maximize his or her understanding and your own time. You recognize that
   purchasing a new product can sometimes help customers attain their goals.
   You
• http://investor.apple.com/faq.cfm?FaqSetID=6
• http://www.fastcompany.com/most-
  innovative-companies/2012/apple
• http://www.globalpost.com/dispatch/news/b
  usiness-tech/120410/jp-morgan-which-
  companies-will-be-the-next-apple

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Apple

  • 3. Overview of company Apple company is one of the most recognized companies and brings new, different and cutting edge technology to its customers.
  • 4. Steve Jobs Creator of Apple February 24,1955- October 5,2011
  • 5. Product History 1970’s- Apple I, Apple II 1980’s- Apple III, Apple Lisa, Macintosh 128K, Apple //C, Macintosh Plus, Apple IIGs, Macintosh II, Macintosh Portable,
  • 6. Product History 1990’s- Macintosh Classic II, Quadra 950, Macintosh Color Classic, PowerBook 140, Quadra 605, Newton Message Pad 100, Power Macintosh 6100, PowerBook 540c, Power Macintosh 9500, Performa 6400,PowerBook 3400, Twentieth Anniversary Macintosh, iMac G3, iBook, AirPort
  • 7. Product History 2000’s- “Pismo” PowerBook, IPod, IMac G4, PowerBook G4 12”, Xserve G5, AirPort Express, Mac Mini, MacBook Air, Ipod Touch, IPhone (1st generation), IPhone 3G, 2010’s- Ipad, Iphone 4, Iphone 4S, IPhone 5, IPad mini
  • 8.
  • 9. Mission statement • Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.
  • 10. Purpose of company • The purpose of the company is to bring new and exciting technology to its customers to always have the newest technology and to get you to think in different ways.
  • 11. How is the company used in education, home, business? The Mac laptops are every were. There are many different university with Mac in their computer laps, businesses using Mac technology, and IPhones that make everything accessible in the palm of your hand.
  • 12. Similar companies • Broadcom • Vmware • Qualcomm • Amazon • Windows
  • 13. How does this company make money? • Apple makes money through their technology. Every time they sell a product they make a profit off of that product, they make money off of the apps on an IPhone, music sold off of itunes, etc.
  • 14. Article 1 • http://www.dailyfinance.com/2012/10/26/wa ll-street-watch-friday-apple-earnings-fall- short/ • This article is talking about how apple posted mixed quarterly results. There net sale “soared 27% to $36 billion, just ahead of what analysist were expecting of the $35.8 billion.
  • 15. Article 2 • http://www.dailymail.co.uk/sciencetech/articl e-2311009/Apple-loses-worlds-valuable- company-crown-shares-slump-400-time-16- months.html • This article talks about how the shares of apple fell below $400 for the first time in a year and a half.
  • 16. Article 3 • http://articles.latimes.com/2013/apr/09/busi ness/la-fi-0409-penney-ceo-20130409 • This article is about how the former executive of Apple is how working as an executive of the department store JcPennys and is not doing the best of job there.
  • 17. The job I would be interested in  Creative  Job summary- you inspire creativity by sharing your knowledge with Apple Store visitors- whether they’re first- timers or longtime loyal customers. As a Creative, you’re the foundation of the Apple Store’s welcoming environment that invites individuals to share their ideas and learn how to bring their visions to life. Those who work alongside you are knowledgeable teammates just as eager to share their skills as they are to learn more. Nothing gives you a greater thrill than empowering a customer to create something wonderful.  Description- as a creative, your main role at the Apple Store is that of instructor, whether guiding small groups to learn or helping individuals complete projects. You use your presentation skills act as a facilitator, helping users get set up, get trained, and get going. But you’re also an excellent listener, taking the time to understand what each user hopes to achieve or learn. By adjusting your teaching style to each user’s individual skill level, you maximize his or her understanding and your own time. You recognize that purchasing a new product can sometimes help customers attain their goals. You
  • 18. • http://investor.apple.com/faq.cfm?FaqSetID=6 • http://www.fastcompany.com/most- innovative-companies/2012/apple • http://www.globalpost.com/dispatch/news/b usiness-tech/120410/jp-morgan-which- companies-will-be-the-next-apple