Presentation from the Webinar we gave on November 14th, 2011.

2. Purpose of the Webinar
Grow our relationship with you! (we <3 you)
Tell you tips to get the most out of StyleSeat
Preview upcoming features
Get your feedback and answer questions

3. StyleSeat’s Goal: Empower You
Make everyday easier
Improve your relationships
Help you grow your business
Give you most features for free

4. How we Empower You
Web site + Online Booking
Manage your day-to-day
Everything in your phone
Build your online word of mouth (Facebook, Twitter, etc)
Bring you clients

5. Founders
Melody McCloskey | CEO
Started the Digital Distribution department at Current TV,
ran video analytics
Dan Levine | CTO
VP of Product Development at EMI Music
Director of Engineering at Current TV

6. Press
• StyleSeat is an OpenTable for Hair Salons and Spas
By TechCrunch, Startup Battlefield Presenter
• Cover of
The 20 Hot Silicon Valley Startups You Need to Watch by
Silicon Alley Insider (republished on several other sites)
• StyleSeat is Yet More Proof There’s A Market for the
‘OpenTable for X’ TechCrunch
• StyleSeat: A Social Network for the Beauty and Wellness
Industries, 7x7 blog
• “Take a Seat”, Salon Today Magazine July/August 2011 issue
• Finding a Hairstylist Just Got Easier, bellasugar
• StyleSeat: Book Hair Appointments on the Go, Birchbox blog
• Interview with StyleSeat: The OpenTable for stylists, salons and
spas, The Next Web
• Discover the power of a salon software program and the
simplicity of a social networking site in one easy to use
location, The Hair Stylist blog
• “What’s the fuss about StyleSeat?”, Examiner.com, August, 2011
• “Booking Buddy”, SHAPE Magazine October 2011 Issue
• “What’s the secret to better brainstorming?”, Entrepreneur
Magazine October 2011 Issue
• “Trim Down Your Spa and Salon Search”, Cosmopolitan
Magazine, November 2011

7. Top 5 StyleSeat Tips
1) Get your profile looking FANTASTIC
-Lots of high quality photos
-Fierce profile photo
-Great description of you and your experience
-Easy-to-read services list
-As StyleSeat grows, we’ll get more traffic from potential
clients, so get your profiles awesome now to get the most
out of it!

8. Top 5 StyleSeat Tips
2) Import Your Clients and/or Schedule
-We can import your client info from any system
-We can import your schedule from:
-Schedulicity
-Appointments Plus
-Goolge
-Yahoo!

9. Top 5 StyleSeat Tips
3) Get your clients to click the Facebook Like button
-Tell them in the chair!
-Email them (export their emails from StyleSeat and paste
them into your email program)
-Post a message on Facebook, your blog or Twitter with a
link to your StyleSeat profile

10. Top 5 StyleSeat Tips
4) Create a deal and share it on Facebook
-Your deal can be free and/or something simple
-Make your deal timely (holiday-related, seasonal, etc)
-It’s another reason to reach out to your clients
-Clients love a reason to book with you or promote you

11. Top 5 StyleSeat Tips
5) Get clients to recommend you
-When a client writes you a recommendation, they can
share it on Facebook to all of their friends (free marketing!)
-The more recommendations you have, the more potential
clients will want to book with you
-You can share recommendations on Facebook as many
times as you like (more free marketing!)

12. Top 5 StyleSeat Tips
BONUS: Use StyleSeat to manage your appointments!
-StyleSeat sends automatic confirmations, reminders and
thank you’s to all of your clients
-StyleSeat also sends them a follow-up that asks them to
write you a recommendation
-You can manage your schedule and client info from your
phone. You can also give access to a receptionist if you
have one.
-It’s FREE!

13. Upcoming Features
Android Mobile App
Email Marketing Tools
-email different types of clients (ex.
Clients who haven’t been back in 2
months

14. Q and A
Erica Gibson: I’d like for everyone at my salon to use
StyleSeat, how can we do that?
Kurtis Childress: Is there an app for Blackberry users?
Miss Kimmora: Can I set up and run my account with only
my phone if I don’t have a computer?

15. We Love Feedback!
Live chat on the StyleSeat site!
info@styleseat.com
Twitter: @StyleSeat
Facebook: www.facebook.com/styleseat
Blog: http://blog.styleseat.com
DailyHair Photo Blog: http://dailyhair.styleseat.com