The trailer uses various film techniques to establish tension and introduce the characters. It begins with an aerial establishing shot of a burning city before cutting to dialogue between characters. Slow motion shots highlight danger and action. Close ups are used to show the characters' facial expressions and injuries. Dialogue and shots of destruction establish the threat and tone of violence. Rotating shots bring the characters together to set up an impending battle. Throughout, the editing, sound, and camera work build tension and anticipation for the action-packed superhero film.
2. Parallel editing Slow motion
Length of shot Animation
Green screen/
Point of view blue screen
Zoom Graphics
Cutting Transitions
Rotation
Special FX
Costumes Lighting
Movement Angles Editing Location
Camera Actors Mis-en-scene
Sound motif
Camera shots Diegetic
Soundtrack
e.g.- long
shot, medium shot
and close up
Key Elements
Sound
Dialogue
Sound effects
Narrative Non- Diegetic
Voice-over
3. Nick Fury is director of S.H.I.E.L.D, an international peace keeping agency.
The agency is a who's who of Marvel Super Heroes, with Iron Man, The
Incredible Hulk, Thor, Captain America, Hawkeye and Black Widow. When
global security is threatened by Loki and his cohorts, Nick Fury and his team
will need all their powers to save the world from disaster.
After Loki steals the infinitely powerful Tesseract from Nick Fury, the director of
S.H.I.E.L.D. puts together the group that he's had in the works for years.
Gathering Iron Man, The Hulk, Thor, Captain America, Hawkeye and Black
Widow, the team of "Lost Creatures" takes on Loki and his army to save the
world.
4. Budget: $220,000,000
Opening weekend: $110, 000
Gross takings $1,370,807,000 (worldwide)
Staring: Robert Downy Jr. Chris Evans, Mark Ruffalo, Chris
Hemsworth, Scarlett Johansson, Jeremy Renner
Genre: Action/Sci-fi/Adventure
Credit: Marvel Studios, Paramount Pictures
Producer: Victoria Alonso
Original Music Soundtrack: Alan Silvestri
Cinematography: Seamus McGravey
Editing: Jeffery Ford
Casting by: Sarah Finn, Randi Hiler
Country: USA
Languages: English, Russian
Runtime: 143 minutes (2 hours 23 minutes)
5.
6. The Avengers movie trailer opens with a long aerial shot that establishes the
location, the mis-en-scene includes a city consisting of burning cars to
establish a dangerous and violent setting. All of these shots include editing of
faded to black and then transitioned with a non- diegetic sound of a deep
instrument to build up tension. There is then a slow motion shot indicated
below to enhance tension and highlight the sense of danger shown in the
Mis-en-scene Then a voice over comes over the violence over
the first location and turns into a character’s
diegetic dialogue. His sentence about danger is
the cut by a woman in fear, this represents the
danger
7. After all the fighting scene, it cuts to a low angle
shot of the previous character, establishing his
position in the movie as being crucial and powerful
to the whole movie. Then afterwards showing
multiple shots of him so the audience can get an
idea of what his personal appearance is, showing
his scars and attire.
A few seconds later on in the trailer there is a
number of shots that represent the Hulk
changing into it’s bulk form, this is a short
sequence of shots aimed to show how the
hulks human form changes so drastically, this is
a very short shot to only give an anticipating
glimpse of The Hulk.
The use of blue screen in this shot allows this shot
to have added lightning effect to show the
Power of Thor’s hammer, it also enables them to
give a more atmospheric feel by being able to
change the background weather to add a
darker feel to the movie shot.
8. This shot here shows a close up of the character’s
lower body as the suit of armour comes off him
automatically, this emphasizes the genre of
Science fiction that is in the movie, this is also
emphasised by the non-diegetic sound effects of
robotic noises, establishing the characters
abilities.
The slow motion effect added on to this shot
represents these three characters as very heroic
and serious, this is also emphasized by their body
language and facial expressions being very
upright in posture and focused expression with
their eyes. In terms of lighting as well, All of the
members are in focus while the background is
out of focus, showing their importance.
This extreme long shot establishes the action taking
place in this movie, the Mis-en-scene includes
expositions and gun shots as diegetic sounds, also
establishing the science fiction genre of the movie by
showing fictional technology. In terms of sound, the
predicted sound effects are replaced by an
atmospheric sound track including very tense musical
techniques that explains the mood of the shot without
the sound effects.
9. This camera angle is an over the shoulder shot, it shows a
clear point of view of a conversation between two
characters, from this point of view we can see the
speaking character’s facial expression and body
language towards the other person very clearly, along
with the attire that he is wearing.
The two shots of this character consecutively are very much
representing him as a powerful and intimidating character.
The first one representing intimidation and the second power
by this low angle shot shown here and also the setting in
which he is placed being an old building as a location
possibly being compared to royalty or power, and also by is
possession of a weapon in his hand with a formal attire
making subconscious to us of men of power
This shot here is again in slow
motion, this time to make the
audience sink in the action of the
danger taking place. The focus on
this shot is mainly the destruction
being caused with the glass breaking
and the size comparison between
the hulk and the other woman, this is
why the camera position is set up
right and is a medium shot.
10. The narrative of these two scenes are shown by the
character’s dialogue in saying that “This is not a team, but a
time bomb” This is him implying that they are dangerous
together, this is then re-enforced by a picture of the Hulk
then destroying glass 1 shot later. In the next shot the location
is then changed to the familiar city that most of the action is
taking place, implying this further and show that this violence
is ongoing to add more interest.
This shot here of Captain America
being helped up creates a very strong
emotional response of pain and
determination. The pain shown by his
facial expression and the hand gesture
to show their determination.
This close up of Iron Man’s face is meant to show the
added on effect of the dirt on his face and also the
rips and tares of his suit to also suggest the violence
and action of the movie.
11. This camera shot is intended to be unstable to give a
sense of danger occurring in the shot, it is A tracking
shot of Iron Man as he is constantly fighting as he is
travelling, this shot is not slowed down or with added
music, this is because in the previous shot the
background music is building and now that Iron Man is
in battle it has reached its climax and is now showing a
roar version of the action. The constant diegetic sound
effects added with the constant camera
movement, and the use of momentary silence all come
together to make an extremely tense shot.
This shot makes use of rotation. The camera rotates in a
circular motion, showing all the characters as they are in a
circle together. This shot establishes the characters as they
do things that establishes their persona, e.g. – Iron man is
making use of his jet thrusters and the Hulk is roaring. This
shot also gives a good establishment of the Mis-en-scene as
the rotating camera is showing all the angles of the beaten
up area to establish the action that may have taken place
there. There facial expressions also show anticipation, also
suggesting a battle is about to take place.
The close up of the character’s face and the
dropout of soundtrack once again enhances
tension , also the spot lighting of the characters
face forces us to focus on his features as he is
showing blank expression, making it ambiguous for
the viewer to understand what’s about to happen.
12. This two shot of both Iron man and the spaceship is shown to
emphases the size difference of the two, this is done in two
ways, one by the size comparison itself and also by the
special effects added of the graphic building apparently
exploding as the ship crashes into it, showing the weight of it.
The cut shot to the Marvel logo is introducing the associated
companies that made The Avengers, it has come first most likely
because Marvel is known for making superhero comic books and
therefore could be a wide range of superhero films, the brand name
is very well know too.
The Paramount Pictures logo comes shortly afterward to also inform
the viewer of the production companies that have contributed to
The Avengers. This comes in very quickly and then fades back into
darkness, following the theme of most of the shots taken in the
Avengers.
The Avengers logo then comes in with highly edited and graphic
design, establishing the theme of the movie of being highly
decorative and high levels of production. It is also in very typical
Superhero Writing.
The date of the release is also in the same
format, giving its theme of bold 3D writing a
signature style.