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VENTURING ON THE FRONTIERS
                                     (the place where conventional approaches don't work : deep change and early stages)

                          Venture                                                                                    Venturing
   (People agreeing to do stuff to make something happen)                                              (the process of creating or evolving a venture)
Realm of Relevance
 (the space the venture                                                       The process of connecting
       operates in)                                                             with others. Enquiries
                                        Magic Box                               evolve the spaces and
                                   (the venture: the space                    asks help get things done.                        g
                                                                                                                            tin                          The process of
                                    where stuff gets done.)                                                              ec
                                                                                                                     nn                                  defining spaces
                                                                                                                Co                                           (realm of
                                                                                                                                      Framing           relevance, magic
                                                                               The process of planning                                                    box, founding
                                                                                actions that get done.                                                   agreement) and
                                                                               Working within the Magic           Planni                                    developing
                                                                                   Box, there are no                            ng                        models of the
                                                                               distractions to make the                                                       venture
                                                  people,                     most of what there is and                                                 (relationship and
                                                  people,                      go get what is needed.                                                      quantitative)
                                               everywhere...
Founding Agreement
 (the DNA of the venture)

                                                      Principles for the Frontiers
 Create spaces for                        Make it simple                             Tend to connections                                     Keep
 things to happen.                        and accessible.                              and connecting.                                     venturing.
 The greater the uncertainty the          A space isn't any good if                   If a venture is essentially a                  Head down? Heads-up! Venturing
 more important it is to have             nobody knows it's there or if               bundle of relationships, well it               is a process so keep running the
 space for things to emerge in            they can't get in. This means               makes good sense to tend to                    process.
 ways that could not otherwise            keep things simple and                      those relationships and create
 have been planned. Some                  accessible.                                 new ones. They are also one of                 Keeping things running is also
 people call it 'luck'.                                                               the best indicators for where                  about anticipating when things are
                                          For example, framing                        there's opportunity and where                  going to run amok before it
 Creating the space means to              documents should be no more                 things are going wonky.                        happens. That requires paying
 focus the attention (framing)            than a page each (simple) and                                                              attention to changes in
 and introduce action in the              have a mix of text and images               Doing this with purpose and                    relationships and changes in
 direction you want to go. That           or other ways of communicating              within simple and accessible                   trends. If you've got a tire with a
 action, as simple as a                   (accessible). Oh, and use                   spaces is the best way to                      tiny wobble, you don't need to
 conversation, can be the spark           simple language.                            animate any venture.                           panic every time you notice the
 for luck.                                                                                                                           wobble. If the wobble starts
                                                                                                                                     chattering your teeth it's time to get
                                                                   www.igniter.com
                                                                     v3c - 080207                                                    if fixed.

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Igniter: Venturing On The Frontiers

  • 1. VENTURING ON THE FRONTIERS (the place where conventional approaches don't work : deep change and early stages) Venture Venturing (People agreeing to do stuff to make something happen) (the process of creating or evolving a venture) Realm of Relevance (the space the venture The process of connecting operates in) with others. Enquiries Magic Box evolve the spaces and (the venture: the space asks help get things done. g tin The process of where stuff gets done.) ec nn defining spaces Co (realm of Framing relevance, magic The process of planning box, founding actions that get done. agreement) and Working within the Magic Planni developing Box, there are no ng models of the distractions to make the venture people, most of what there is and (relationship and people, go get what is needed. quantitative) everywhere... Founding Agreement (the DNA of the venture) Principles for the Frontiers Create spaces for Make it simple Tend to connections Keep things to happen. and accessible. and connecting. venturing. The greater the uncertainty the A space isn't any good if If a venture is essentially a Head down? Heads-up! Venturing more important it is to have nobody knows it's there or if bundle of relationships, well it is a process so keep running the space for things to emerge in they can't get in. This means makes good sense to tend to process. ways that could not otherwise keep things simple and those relationships and create have been planned. Some accessible. new ones. They are also one of Keeping things running is also people call it 'luck'. the best indicators for where about anticipating when things are For example, framing there's opportunity and where going to run amok before it Creating the space means to documents should be no more things are going wonky. happens. That requires paying focus the attention (framing) than a page each (simple) and attention to changes in and introduce action in the have a mix of text and images Doing this with purpose and relationships and changes in direction you want to go. That or other ways of communicating within simple and accessible trends. If you've got a tire with a action, as simple as a (accessible). Oh, and use spaces is the best way to tiny wobble, you don't need to conversation, can be the spark simple language. animate any venture. panic every time you notice the for luck. wobble. If the wobble starts chattering your teeth it's time to get www.igniter.com v3c - 080207 if fixed.