2. the world’s largest restaurant chain and one of its most recognized brands, with the support and
experience that goes along with it — a brand that keeps customers coming back for better-for-you
meals made just the way they want.
Here is where Subway creative was.
5. Subway POS Elements / Melty Subs
concept and design
client challenge: Drive taste appeal and enhance flavor credentials. Build awareness and drive trial of Subway Melts.
creative solution: With a new perspective sub shot and a tremendous out the box die line to explodes off the Subway creative.
6. Subway POS Elements / Start the year Right
concept and design
client challenge: Subway wanted a New Years campaign to kick off a healthy Turkey Subs.
creative solution: Past creative typically showed the whole sub. I design the window with a micro shot of the delicious Turkey Melt.
7. Subway Breakfast Hopscotch
concept and design
client challenge: Enhance the awareness to the new Subways breakfast menu items.
creative solution: Turn a fun child game into a creative floor graphic while introducing Subway breakfasts.
8. Subway Secret Code Tee
concept and design
client challenge: Apparel for the staff to create awareness to Sony national sweepstakes “Fiery Footlong Frenzy.”
creative solution: I put a secret code on the Subway shirt to get free Sony points & Subway coupons. Let the code go viral on the web.
A smart idea can go along way.
9. Allstate Mobile Soccer Event
concept and design
client challenge: Create an event where potental customers engage Allstate mobile units at the Mexican National Soccer tour.
creative solution: Embrace the “In Good Hands” positioning in a fun, engaging way? Let them defend the goal against players from the Allstate Team.
10. Allstate Mobile Soccer Event
concept and design
proteccioneslajugada.com
MEXICO
ALLSTATE
client challenge: Create a giveaway apparel to potental new customers for Allstate
creative solution: I created a shirt that made Allstate step away from there blue for a shirt that would be worn over and over again.
11. -WANTED-FOR AGGRESSIVE DRIVING
Presented by:
Annika Sorenstam, 3-time Offender
Cedar Ridge
Country Club
September 4 - 10, 2006
Tickets Available at
5169_11_JQH_poster_big 6/13/06 4:58 PM Page 1
The John Q. Hammon LPGA Classic
Awarded LPGA’s “The Golden Driver” — concept and design
Cedar Ridge Country Club
September 4-10, 2006
Presented by:
– 2006 –
SPECTATORGUIDE
Annika Sorenstam, 3-time Champion
5169_26 JQH SpecGuide 8/23/06 2:55 PM Page 1
VALID ONE DAY ONLY
Monday, September 4 – Sunday, September 10, 2006
No Cell Phones or Coolers
Cameras permitted Monday -Thursday Only
All Bags Subject to Search
DAILY GROUNDS
VALID ONE DAY ONLY
September 4 – 10, 2006
Presented by:
VALID ONE DAY ONLY
Monday, September 4 – Sunday, September 10, 2006
5169_8_JQ_Tickets 6/1/06 2:29 PM Page 1
client challenge: Create a campaign to give the JQH Classic greater visibility on the LPGA tour.
creative solution: Leveraging the number one player in women’s golf Annika Sorenstam to the creative of the tournament.
12. Monster Mexico 45 LP Invite
concept and design
client challenge: Create a invitation to get recent graduates to attend a party and have them sign up for Monster.
creative solution: Anyone can throw an event. Getting millennials to attend is another matter. Our invite tapped into the resurgent
popularity of vinyl among young music fans to lend in-the-know status to the event.
13. Starbucks Natural Fusions
concept and design
client challenge: Introduced Starbuck Natural Fusion at supermarkets nationwide threw Kraft.
creative solution: Balance new product attributes with long-standing Starbucks branding. While standing out creatively against other coffee brands.
14. Wheat Foods Council “Urban Wheat Field Experience”
design
client challenge: Create an event for the Wheat Council to educate the public on the cultivation of wheat.
creative solution: Took over the South Side Seaport and make it into a wheat field. Drawing great press and enlighten people on wheat.
17. Website for Castrol
concept and design
client challenge: Help Castrol build its database of NHRA Funny Car fans
creative solution: The chance to win one of 4 new Mustangs earned Castrol 72,620 potential new customers.
18. Website for Rover
concept and design
client challenge: Generate awareness and preference for Rover’s 4G connection.
creative solution: A national promotion with great prizes that earned Rover 15,123 potential new customers
19. ZagApparel
concept and design
client challenge: Unify 3 completely different apparel brands under one web page
creative solution: Used the fabric and hanging tags to tie them all together
20. All American Football League
concept and design
client challenge: AAFL (a spring football league) needed the Citrus Bowl rebranded for a kickoff event in two weeks.
creative solution: The introduction to AAFL was a success. With full design, production & produced. From large format banners to programs.
21. Pert Plus Hat Head Intervention
concept and design
client challenge: Pert Plus was looking for a logo for there campaign for Hat Head Intervention at the Minor League Baseball.
creative solution: Created a logo with supporting banners for 20 baseball stadiums for the 2011 season.
22. College Gameday Bus
concept and design
www.collegegameday.comwww.collegegameday.com
Saturdays 10am ETSaturdays 10am ET
www.collegegameday.comwww.collegegameday.com
Saturdays 10am ETSaturdays 10am ET
www.collegegameday.comwww.collegegameday.com
Saturdays 10am ETSaturdays 10am ET
You can do it.We can help.
www. homedepot.com
You can do it.We can help.
www. homedepot.com
You can do it.We can help.
www. homedepot.com
You can do it.We can help.
www. homedepot.com
www.collegegameday.comwww.collegegameday.com
Saturdays 10am ETSaturdays 10am ET
6780 HD CGD Bus.ai 7/31/08 3:32:16 PM
client challenge: Design a bus wrap for ESPN College Game Day for there national tour.
creative solution: I created a bus where the football fans where the heart of the design.
23. Philadelphia Cream Cheese
concept and design
client challenge: Design a Cream Cheese dish that would permanently place cream cheese in the refrigerator like the butter dish.
creative solution: Kraft was pleased with my concept. Using a Scandinavian design with frosted glass and with an eco friendly bamboo base.
25. All American Football League
concept and design
H E L M E TH E L M E T H E L M E TH E L M E T
H E L M E TH E L M E T
H E L M E TH E L M E TH E L M E TH E L M E T
H E L M E TH E L M E T
client challenge: Create six new AAFL logos without violating existing team copyrights.
creative solution: Leverage each school’s branding in a fresh new way.
28. The Avengers Grab Zags Bag
concept and design
Challenge: Design package and POS for Grab Zags, the first variety collectible toy line featuring characters from The Avengers Movie.
Solution: Establish a package design line consistent with The Avengers brand and retail requirements.
29. The Avengers Grab Zags PDQ & Sidekick
concept and design
POS design for the Avengers blind bag toy
30. The Avengers Grab Zags 4 & 8 Figure Pack
concept and design
4 Pack & 8 Pack Package Design
33. DC Comics Grab Zags Minis Bag & PDQ
concept and design
Blind Bag & POS Design
34. The Avengers S.H.I.E.L.D. Agent Field Watch
concept and design
Challenge: Toys R Us needed a toy giveaway. I created concept and package design for the Flip Watch.
Solution: Took an idea of a watch and turned it into a way for kids to talk to there favorite Avenger. 25,000 where purchased by Toys R Us.
35. The Avengers Air Blaster Car
concept and design
Description: Vehicles “Cruise” on a cushion of air. Simply pound the air pump and away they go SHHOOM!
Two soft vehicles in one! Snap on outer shell for a cool new look. Assortment of 6 Avengers Vehicles, packaged in a blister card.
37. London Coordinates is 51.5171° N
Tokyo Coordinates is 35.6833° N,
Bangkok Coordinates is 13.7500°
Berlin Coordinates is 52.5233° N, 1
Las Vegas Coordinates: 36° N, 115
Reykjavik Coordinates is 64.1333°
Ibiza Coordinates is 38.9800° N, 1
Tel Aviv Coordinates is 32.0833° N
Rio de Janeiro Coordinates is 22.90
T-Shirt Design
concept and design
Description: Been There Done That. With longitude and latitude of the worlds best parties places. From Vegas to Ibiza.