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Social Media Content Loop

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Miikka Leinonen
Miikka Leinonen

How content and discussions lead into to a decision and more discussions and content.

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DR AFT Miikka Leinonen
Social Media Loop has 3 keys Lets look at them from a marketing perspective.
When I need to buy something...
When I need to buy something... I search for information.
When I need to buy something... I search for I ask for information. advice.
When I need to buy something... I search for I ask for I make a information. advice. decision.
3 keys of Social Media Loop are...
3 keys of Social Media Loop are... CONTENT DISCUSSION DECISION
CONTENT DISCUSSION DECISION What makes Good content?
CONTENT DISCUSSION DECISION Good content creates discussions.
CONTENT DISCUSSION DECISION Good discussion?
CONTENT DISCUSSION DECISION Good discussion leads into a decision.
CONTENT DISCUSSION DECISION Good discussion leads into a decision and creates more content.
CONTENT DISCUSSION DECISION Good decision?
CONTENT DISCUSSION DECISION Good decision creates discussions.
CONTENT DISCUSSION DECISION Good decision creates discussions and content.
CONTENT DISCUSSION DECISION This is the Perfect Social Media Loop.
How to build a perfect Social Media Loop?
CONTENT DISCUSSION DECISION
1 Produce. CONTENT DISCUSSION DECISION
1 Produce. CONTENT DISCUSSION DECISION 2 Share.
1 Produce. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share.
1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share.
5 Enable. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share.
6 Motivate. 5 Enable. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share.
6 Motivate. 5 Enable. 7 Enable. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share.
6 Motivate. 5 Enable. 7 Enable. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share. 8 Enable.
6 Motivate. 5 Enable. 7 Enable. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share. 9 Motivate. 8 Enable.
1 Produce quality content. 2 Share your content. 3 Facilitate dicussions. 4 Participate in discussions. 5 Enable content creation. 6 Motivate content creation. 7 Enable decisions. 8 Enable feedback. 9 Motivate feedback.
Social Media Content Loop

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Social Media Content Loop

  • 2. Social Media Loop has 3 keys Lets look at them from a marketing perspective.
  • 3. When I need to buy something...
  • 4. When I need to buy something... I search for information.
  • 5. When I need to buy something... I search for I ask for information. advice.
  • 6. When I need to buy something... I search for I ask for I make a information. advice. decision.
  • 7. 3 keys of Social Media Loop are...
  • 8. 3 keys of Social Media Loop are... CONTENT DISCUSSION DECISION
  • 9. CONTENT DISCUSSION DECISION What makes Good content?
  • 10. CONTENT DISCUSSION DECISION Good content creates discussions.
  • 11. CONTENT DISCUSSION DECISION Good discussion?
  • 12. CONTENT DISCUSSION DECISION Good discussion leads into a decision.
  • 13. CONTENT DISCUSSION DECISION Good discussion leads into a decision and creates more content.
  • 14. CONTENT DISCUSSION DECISION Good decision?
  • 15. CONTENT DISCUSSION DECISION Good decision creates discussions.
  • 16. CONTENT DISCUSSION DECISION Good decision creates discussions and content.
  • 17. CONTENT DISCUSSION DECISION This is the Perfect Social Media Loop.
  • 18. How to build a perfect Social Media Loop?
  • 19. CONTENT DISCUSSION DECISION
  • 20. 1 Produce. CONTENT DISCUSSION DECISION
  • 21. 1 Produce. CONTENT DISCUSSION DECISION 2 Share.
  • 22. 1 Produce. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share.
  • 23. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share.
  • 24. 5 Enable. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share.
  • 25. 6 Motivate. 5 Enable. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share.
  • 26. 6 Motivate. 5 Enable. 7 Enable. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share.
  • 27. 6 Motivate. 5 Enable. 7 Enable. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share. 8 Enable.
  • 28. 6 Motivate. 5 Enable. 7 Enable. 1 Produce. 4 Participate. CONTENT DISCUSSION DECISION 3 Facilitate. 2 Share. 9 Motivate. 8 Enable.
  • 29. 1 Produce quality content. 2 Share your content. 3 Facilitate dicussions. 4 Participate in discussions. 5 Enable content creation. 6 Motivate content creation. 7 Enable decisions. 8 Enable feedback. 9 Motivate feedback.