Global mobile traffic growing. Smartphone sales overtaking PC sales. The future is mobile.

1. How people consume
content on Mobile.
MobStac

2. 2+ billion people online

3. 2/3rd left to go

4. Global Mobile Traffic* has Grown more
than 10X in the last 4 years.
1% 4% 10%
2009 2010 2012
* % of Internet traffic

5. PC growth on the decline

6. Smartphone sales overtaking PCs
Sales of X86 and Smartphones per year (2011 and 2012 by Gartner)

7. The future is Mobile
Source: Tag.microsoft.com

8. Mobile usage is increasing globally

9. Content consumption through
mobile is up

10. Is your content Mobile yet?
• MobStac creates effective and easy to manage mobile
websites
• Our mobsites are easily accessible on all mobile and
tablet devices
• Unified dashboard
• HTML5 enabled
• Seamless integration
• For more information contact
• info@mobstac.com

11. Content consumed via Mobile
• Games and Social networks
• Music
• Pictures and videos
• Shopping
• Payment for purchases/bill payment
• Buying Content
• Content consumption

12. Paid Content
Media Content Paid For On A Tablet, Q4 2011
70%
60%
50%
40%
30%
20%
10%
0%
Downloaded Books Movies Magazines TV Shows Streaming Sports News
Music Radio
US Italy UK Germany
Source: Nielsen

13. Content consumed by consumers
Top Mobile Categories By Growth In Audience, Dec. 2010 vs. Dec. 2011 (U.S.)
35,000
30,000
25,000
Total 20,000
74%
Mobile
Audience
(thousands) 15,000 72%
94%
77% 70%
80%
74%
10,000
69%
134%
5,000 82%
0
Health Online Retail Men's Electronic Gaming Job Lis ngs General Classifieds Auc on Sites Family
Informa on Magazine Payment Informa on Reference Entertainment
Content
Dec-10 Dec-11
Source: comScore MobieLens, 3 mon. avg. ending Dec-2011 vs. Dec-2010

14. THE
FUTURE
IS
MOBILE

15. www.mobstac.com