2. CONTENTS
(To navigate, click on the page numbers below.)
! 10 KEY REASONS TO DRINK MONAVIE &! MONAVIE PULSE BLEND
" INTRODUCTION TO AÇAI &" MONAVIE KOSHER BLEND
# PROCESS &# MONAVIE EMV
$ ANTIOXIDANTS &) HEALTH CLAIMS
% TESTING (* INTERNATIONAL PRODUCT CLAIMS
&' MONAVIE BLENDS GENERAL FACTS !$ GLOSSARY
&& MONAVIE ORIGINAL BLEND *! PHOTO GLOSSARY
&( MONAVIE ACTIVE BLEND *% FLASH ANIMATED PRODUCT TRAINING
3. CLICK HERE
10 KEY REASONS TO
TO RETURN TO
CONTENTS
DRINK MONAVIE
1 PRODUCTS BASED ON A SUPERFOOD 3 PROPRIETARY FRUIT BLENDS PROVIDE THE
Açai is a “superfood” because of unusually BENEFIT OF SYNERGISM
high phytonutrient content. Developed with balance, variety and
Nutritional pro le: antioxidants, phytonutrients, moderation in mind.
vitamins, minerals, trace minerals, amino Each product a blend of açai and 18 other
acids, plant sterols, protein, healthy fats, bene cial fruits.
and ber. Synergistic effect of fruits acting together
Contains all essential amino acids necessary reaches far beyond what any single fruit
for life. could accomplish.
MonaVie’s freeze-dried açai powder claims
highest ORAC score. 4 NUTRITIONAL CONVENIENCE
After all we can do to eat right, obtaining
2 SUPERIOR HARVESTING, PROCESSING, adequate nutrition is still a challenge.
SAFETY, AND TESTING METHODS Eating greater quantities of good foods is
Açai collected by skilled native harvesters in not always a viable solution.
partnership with MonaVie. MonaVie products offer a simple and
Freeze-dried açai powder and frozen puree convenient solution to help meet some of
retain nutrients. your body’s nutritional needs.
No clari cation process that removes For men and women on-the-go, all three
healthy fats and pulp. MonaVie blends also offer a convenient gel
Flash pasteurization quickly removes harmful option formulated to deliver the same remark-
microbes and captures avors, colors and able bene ts as their juice counterparts.
bene cial nutrients.
No kettle pasteurization with hours of heat 5 PHYTONUTRIENTS
that cooks out nutritional properties. Not exactly vitamins or minerals, but nutri-
Meets FDA “Good Manufacturing Practice” ent compounds acting as cell guardians
standard. that contribute to avor, color and disease
Meets FDA “Generally Recognized As Safe” resistance of plants.
status. Possess antioxidant properties.
No athletic banned substances.
Passed dangerous substance testing.
Safe preservatives maintain freshness and
nutritional content.
4. CLICK HERE
10 KEY REASONS TO
TO RETURN TO
CONTENTS
DRINK MONAVIE CONTINUED...
6 ANTIOXIDANTS 9 HEALTHY HEART SUPPORT
MonaVie contains multiple antioxidants MonaVie Pulse is a heart healthy blend
acting as cell protectors for our bodies that with added plant sterols, resveratrol, and
ght damaging free radicals. omega-3s.
Antioxidant spectrum: phytonutrients, Plant sterols play a key role in lowering
polyphenol, ellagic acid, flavonoids, cholesterol.
catechins, anthocyanins, proanthocyanidins, Resveratrol is an antioxidant that supports
carotenoids, phlorizin and resveratrol. the cardiovascular system and the body’s
ability to protect healthy blood vessels.
7 VITAMINS, MINERALS, TRACE MINERALS Omega-3s are fatty acids with the ability to
AND FIBER support a healthy cardiovascular system.
MonaVie products contain at least the fol-
lowing: vitamin A, vitamin B-5, vitamin B-6, 10 TASTE
vitamin C (ascorbic acid), vitamin E, vitamin K, MonaVie tastes better than any product of
copper, manganese, potassium and ber. its kind.
MonaVie uses natural avors (mixed berry)
8 HEALTHY JOINT SUPPORT to help the nal product remain true to the
MonaVie Active was formulated with the avor of the entire original fruit.
added bene t of plant-derived glucosamine “Good taste” is more than just flavor—
scienti cally shown to help promote joint it‘s holding high standards in every
mobility, health, and function. aspect of living.
5. CLICK HERE
INTRODUCTION TO AÇAI
TO RETURN TO
CONTENTS
DESCRIPTION
A small, round, dark-violet berry crowned with a
white ornamental whorl with an appearance similar
to that of a grape, but it has a smaller amount of pulp
and a single large seed.
FLAVOR
Açai avor can be described as a cross between
blackberries and chocolate.
SUPERFOOD
Açai is de ned as a “superfood” because of its
unusually high phytonutrient content.
NUTRITIONAL PROFILE
Antioxidants, phytonutrients, vitamins, minerals, trace
minerals, amino acids, plant sterols, protein, healthy
fats, and ber.
AMINO ACIDS
Contains all essential amino acids necessary for life.
ORAC SCORE
MonaVie’s freeze-dried açai powder claims highest
ORAC score.
6. CLICK HERE
PROCESS
TO RETURN TO
CONTENTS
HARVESTING
Teams of skilled native harvesters in partnership with
MonaVie climb up to 30 meters high with vines
secured tightly around their ankles for safety to pick
the nutritious and powerful açai berries.
FREEZE-DRIED POWDER (-80°F)
By freeze-drying the açai--a highly effective method
of preserving food by rapid freezing then drying in
a vacuum--up to one hundred percent of the phytonu-
trient composition is maintained when compared to
other drying methods.
PHYTOCHEMICAL RETENTION IN DRIED FRUITS
Freeze-drying: 100%
Air drying: 45%
Spray drying: 30%
FROZEN PUREE
Freezing the açai puree also helps guarantee that a
signi cant amount of the berry’s nutritional content is
maintained.
FLASH PASTEURIZATION
Flash pasteurization is a method of sterilizing food
to make it safe for human consumption that involves
a process of high heat for a short time to destroy
all potentially harmful microbes. Using this method,
MonaVie products are rapidly heated, bottled, and
cooled, thereby capturing the fresh avors, vibrant
colors, and bene cial nutrients.
7. CLICK HERE
ANTIOXIDANTS
TO RETURN TO
CONTENTS
FREE RADICALS ANTIOXIDANTS TO THE RESCUE!
A free radical is an unstable compound that your Antioxidants act as cell protectors for our bodies
body is exposed to daily. that prevent free radicals from potentially damaging
millions of healthy, functioning cells. They do this by
Left without restraint, free radicals can damage healthy donating an electron to unstable free radicals, which
cells and are believed to be involved with premature neutralizes their harmful effects.
aging and many chronic diseases.
DIET AND SUPPLEMENTATION
OXIDATION Obtaining a variety of antioxidants through diet or
In excess, free radicals produce harmful oxidation that supplementation is essential to maintaining your
can damage cell membranes. good health.
An example of oxidation is an apple core. Because HIGHEST ANTIOXIDANT LEVELS
it’s been exposed to oxygen in the air, it turns brown. Scienti c studies have shown that when properly
freeze-dried, açai contains higher antioxidant levels
CAUSES OF FREE RADICALS than any other whole fruit or vegetable on earth; four
Free radicals are everywhere and are impossible to to eleven times greater than blueberries.
avoid. They are a result of everyday living. They can
be found in the air we breathe, the water we drink, and ORAC SCALE
the food we eat. The ORAC scale is a standardized method for
measuring the antioxidant capacity in fruits and
Tobacco smoke, alcohol, pollution, insecticides, radia- vegetables. The acronym “ORAC” stands for
tion, chemicals in the home or at work, and excessive “Oxygen Radical Absorbance Capacity.”
amounts of sunlight are all proli c contributors to the
formation of free radicals. MonaVie’s freeze-dried açai powder claims an ORAC
score higher than any other whole fruit or vegetable
Other causes include a high-fat diet, stress, insuf cient tested to date—it’s simply unparalleled in its
sleep, and strenuous exercise. antioxidant strength.
OXIDATIVE STRESS
When free radicals outweigh the body’s ability to
counter their damaging effects, the result is known as
oxidative stress.
8. CLICK HERE
ANTIOXIDANTS
TO RETURN TO
CONTENTS
CONTINUED...
VALIDATION STEPS PHYTONUTRIENTS
MonaVie has completed studies in the following three Not exactly vitamins, and not exactly minerals,
areas of research and has demonstrated powerful phytonutrients are compounds acting as cell guardians
antioxidant capabilities in all three. that contribute to avor, color and disease resistance
of plants. Many phytonutrients, also called
Step one: In Vitro Testing (in a test tube) “phytochemicals,” have antioxidant properties.
When validating a product’s ability to ght free
radicals or antioxidant abilities, identifying its ORAC One can receive maximum health bene ts by
value is just the rst step. This rst step is accomplished consuming a variety of phytonutrients with a full
with In Vitro Testing in a laboratory test tube. spectrum of colors and pigments, such as those found
in MonaVie products.
Step two: Ex Vivo Testing (outside the body)
In Vitro ORAC Testing is valid, but it only identi es
a product’s potential to ght a speci c group of free
radicals. This is not a true representation of what
actually happens in the body. There’s more. The second
step of validation is to do Ex Vivo Testing, meaning
testing of live organisms outside of the body.
Step three: Clinical Human Research
If results are positive for In Vitro and Ex Vivo Testing,
the third step is to conduct Clinical Human Research.
This type of study demonstrates what is taking place in
the body by consuming a particular product.
9. CLICK HERE
TESTING
TO RETURN TO
CONTENTS
FDA COMPLIANT ATHLETIC BANNED SUBSTANCES
MonaVie goes to great lengths to ensure its products With a strong interest in providing support for health-
continue to be safe. This includes using ingredients conscious athletes, MonaVie wanted to be sure the
with “Generally Recognized As Safe” status as required legitimacy of its products would never be called into
by the FDA prior to sale. question. Consequently, Original and Active were
subjected to rigorous testing for over 170 harmful
MonaVie also ensures that its products are substances.
manufactured according to “Current Good Manufacturing
Practices” as required by the FDA. These substances are banned from the MonaVie
Game:
RIGOROUS TESTING Beta Blockers Diuretics
MonaVie employs rigorous testing to ensure its Narcotics Anabolic Steroids
products meet its pre-determined high quality stan- Stimulants Masking Agents
dards for safety and purity.
DANGEROUS SUBSTANCE TESTING
However, despite our con dence in the safety of MonaVie products have also been tested for benzene,
MonaVie products, if you have any health concerns, heavy metals, harmful bacteria, and pesticides; none
you should carefully read the label for its ingredient detected.
content and consult a physician before starting any
new product or program. “Good taste” is more than just
avor—it’s holding high standards
INTERACTIONS
Although MonaVie does not provide medical advice,
in every aspect of living.
there are some prescription medicines that are known
GOOD TASTE
to interact with foods and nutrients that you should be
It’s no secret that MonaVie has better taste than any
aware of.
product of its kind.
These include vitamin K with blood thinners or anti-
“Live each season as it passes; breathe the air, drink
coagulants, and potassium with blood pressure and
the drink, taste the fruit, and resign yourself to the
ACE inhibitor medications. Before taking MonaVie
in uences of each.”
products, be sure to review your prescriptions rst,
--Henry David Thoreau
then consult with your physician.
10. CLICK HERE
MONAVIE BLENDS
TO RETURN TO
CONTENTS
GENERAL FACTS
NATURAL FLAVORS COMPLETE PROTEIN
MonaVie uses natural avors. MonaVie’s natural Açai is a complete protein, meaning that it has all
avors make their products more palatable and bal- essential amino acids. But to avoid any confusion, the
anced by staying true to the natural avor of the entire actual amount of protein per serving in the MonaVie
fruit. The natural avor used in MonaVie Original and blends is less than one gram per ounce. Therefore,
Active juices and in MonaVie Gel is a mixed berry the label on the bottle states “0 grams” of protein.
natural avor. Four ounces of MonaVie juice, however, provide 1
gram of protein.
GREEN CLUMPS
Kind of like the oil droplets that form when you shake SHELF LIFE
oil and vinegar together, the green clumps you might Unopened:
see in MonaVie juice are heart-friendly substances All juices, gels and Emv = 1 year
known as mono and poly-unsaturated fatty acids, Opened & Refrigerated:
which come from the açai berry. These fats tend to Original and Active = 30 - 60 days
coagulate or clump together when ash pasteurized. Pulse = 15 - 30 days
They are not harmful; in fact, they are very healthy. EMV = Consume in one sitting
Remember to shake the PRESERVATIVES
Because MonaVie has no control over how products
bottle well before pouring. are stored once they arrive at their destination, we
understand that the products might be stored in sub-
CONTENT MAY VARY optimal conditions—conditions in which potentially
Healthy fat content also accounts for why MonaVie harmful bacteria could grow. For this reason,
products may sometimes taste or look different. De- MonaVie employs the sensible use of preservatives
pending on the area of the Amazon and the time of to prevent such microbial growth from taking place.
year the açai berry is harvested, the fat content may
vary slightly from bottle to bottle. Sodium benzoate and potassium sorbate are ap-
proved by the U.S. Food and Drug Administration.
As with any natural fruit or vegetable, it’s not They’re very safe and have been used in food products
produced with the exact same nutritional for over a century. These preservatives help maintain the
composition every time it grows. freshness and nutritional content of MonaVie products.
11. CLICK HERE
MONAVIE
TO RETURN TO
CONTENTS
ORIGINAL BLEND
SYNERGISM AÇAI PROPORTIONS
Synergism comes about when two or more things com- The exact amount of açai, or of the other fruits
bine together to create something greater than either contained in MonaVie blends is not disclosed.
of them could produce by themselves. Like when you This is considered one of the company’s greatest
mix red and blue paint together - you get purple. intellectual assets.
Adhering to the philosophy of balance, variety, and However, it’s public knowledge that açai is the most
moderation, each MonaVie product includes a blend abundant fruit in the blends, and the amount of açai
of the açai berry, and 18 other bene cial fruits from used in all three blends is the same.
around the world. Together, their synergistic effect
reaches far beyond what any single fruit could GEL PACKS
accomplish. For men and women on-the-go, all three blends also
offer a convenient gel option formulated to deliver the
ORIGINAL JUICE BLEND same remarkable bene ts as their juice counterparts.
MonaVie Original is essentially the foundation for Ac-
tive and Pulse. MonaVie Original offers potent anti-
oxidant protection against free radicals, delivers the
antioxidant capacity of approximately 13 servings of
fruits and vegetables in just four ounces, and features
a wide array of nutrients for optimal health.
12. CLICK HERE
MONAVIE
TO RETURN TO
CONTENTS
ACTIVE BLEND
ACTIVE JUICE BLEND
In addition to the bene cial properties found
in our Original juice blend, MonaVie Active
was formulated with the added bene t of plant-
derived glucosamine scienti cally shown to help
promote joint mobility, health, and function.
The type of glucosamine used in Active is the
only non-animal, non-shell sh form of glucos-
amine available, and therefore can be consumed
by people with shell sh allergies. This vital
formula delivers the resources your body needs
to get moving.
13. CLICK HERE
MONAVIE
TO RETURN TO
CONTENTS
PULSE BLEND
PULSE JUICE BLEND Boasts heart healthy levels of plant sterols to help
Just like our Active blend, the bene cial properties maintain existing healthy cholesterol levels.
of Pulse are the same as those of our Original blend, Features resveratrol, which supports your cardio-
but with added bene ts. MonaVie Pulse was created vascular system by helping protect healthy blood
with your heart in mind. This delicious blend of juices vessels.
deliver powerful nutrients that support your Delivers powerful antioxidant polyphenols to
cardiovascular system. promote a healthy cardiovascular system.
“MonaVie Pulse was created
with your heart in mind.”
14. CLICK HERE
MONAVIE
TO RETURN TO
CONTENTS
PULSE BLEND CONTINUED...
CHOLESTEROL THE PULSE SOLUTION This is typically attributed to the amount
According to the American Heart Foods containing at least 0.4 grams per of polyphenols present in the grapes
Association, elevated blood serving of plant sterols, eaten twice a used to make French red wines.
cholesterol is a major risk factor in day with meals for a daily total intake
cardiovascular health. Nearly 100 of at least 0.8 grams as part of a diet RESVERATROL
million Americans have elevated low in saturated fat and cholesterol, MonaVie Pulse contains resveratrol, a
cholesterol and they don’t even know it. may reduce the risk of heart disease. natural compound produced by some
plants to protect it from environmental
The good news that cholesterol levels Now compare this with MonaVie Pulse, stresses like fungal disease and sun
can often be modi ed by lifestyle which contains signi cant plant sterol radiation.
changes, such as eating a diet low levels. One 2 ounce serving of Pulse,
in saturated fat and cholesterol, and two times a day also supplies 0.8 Resveratrol also supports the human
high in whole grains, fruits, and grams of plant sterols. Problem solved! cardiovascular system and the body’s
vegetables. ability to protect healthy blood vessels.
NO CLARIFICATION PROCESS
PLANT STEROLS Some companies only use clari ed
Many plants contain substances known açai juice which has been stripped of
as sterols, phytonutrients found in the its heart-healthy fats. But as you know,
fatty tissues of plants. Wheat germ, MonaVie uses premium açai without
sesame oil, wheat bran, and Brussels removing the berry’s bene cial fat.
sprouts are rich in plant sterols.
NO ADVERSE EFFECTS
In a number of studies, plant sterols Numerous human studies conducted
have demonstrated the ability to im- with plant sterols have shown no
prove cholesterol levels in humans. adverse effects in most populations.
However, if you’re pregnant or lactating
PLANT STEROLS COMPETE WITH and have a speci c concern or question
CHOLESTEROL about consuming MonaVie Pulse, we
When plant sterols are consumed, they recommend you consult with your physi-
compete with cholesterol for absorption cian prior to consuming the product.
in the body. From your body’s point
of view, plant sterols look a lot like THE FRENCH PARADOX
cholesterol. In addition to the protective bene ts of
plant sterols, MonaVie products also
DIFFICULTY OF CONSUMING contain a variety of polyphenols. Poly-
ENOUGH STEROLS phenols are a class of powerful antioxi-
It’s dif cult to consume enough foods dants that are thought to be responsible
high in plant sterols on a daily basis to for the French Paradox.
maintain healthy cholesterol levels.
The French have a diet relatively
And even if you could, you would high in fat, yet have a decreased
hardly have room to eat anything else. incidence of heart disease.
15. CLICK HERE
MONAVIE
TO RETURN TO
CONTENTS
KOSHER BLEND
KOSHER JUICE BLEND MonaVie Kosher is very similar to MonaVie Original,
MonaVie Original is also available in a Kosher but has its own unique blend of fruits. This accounts
certi ed blend. Kosher certi ed foods are foods that for the slight difference in the color, taste, and texture.
meet Jewish dietary laws and traditions. MonaVie has It does not have white grape, aronia, cupuacu, or
received certi cation from the Orthodox Union, the camu camu, and doesn’t contain potassium sorbate.
world’s largest and most widely recognized Kosher Four new fruits have been added: pineapple,
certi cation agency. elderberry, cherry and blackberry.
16. CLICK HERE
MONAVIE
TO RETURN TO
CONTENTS
EMV BLEND
ENERGY TO THE POWER OF MONAVIE
Unlike most energy drinks which are loaded with
synthetic caffeine and high fructose corn syrup,
MonaVie EMV is a natural, healthy, long lasting
blend of antioxidant-rich super fruits and
energizing botanicals.
Great tasting and lightly carbonated, this healthy
formula increases performance, endurance, and
concentration by kicking up your energy level and
keeping it there—without the high sugar,
stimulant-subsequent crash.
PALATINOSETM
The sweet taste, and most of the calories in MonVie
EMV, come from the fruit juices and Palatinose,
which are healthier energy sources. Isomaltulose is
the generic name for Palatinose, which is a carbo-
hydrate found naturally in honey and sugar cane.
Palatinose metabolizes more slowly when compared
to table sugar, promoting a steady stream of energy
over a longer period of time. Another bene t of
Palatinose is that it doesn’t cause gastric discomfort,
and it’s kinder to the teeth.
17. CLICK HERE
MONAVIE
TO RETURN TO
CONTENTS
EMV BLEND CONTINUED...
CARBS COMBINED WITH CAFFEINE EMV ENERGIZING NUTRIENT: L-TYROSINE
“Real energy,” as opposed to “perceived energy,” L-tyrosine, an amino acid, is a precursor to adrenaline
comes from calories. Caffeine alone revs up the body naturally formed in the body. Because of its role in the
and mind but lacks the fuel to give them power. The body, tyrosine may be involved with helping the body
body is highly active and requires a steady ow of cope with stressful situations.
fuel from carbohydrates, which provide calories and
energy. EMV ENERGIZING NUTRIENT: VITAMIN C
(FROM ACEROLA)
MonaVie E provides a responsible level of natural
MV
Vitamin C is a water-soluble vitamin needed by the
caffeine for clarity and focus with a proper blend of body for hundreds of vital metabolic reactions. This
carbohydrates to give the fuel needed for a combina- need, along with its antioxidant properties, makes
tion of immediate and longer lasting energy levels. Vitamin C an important nutrient to consume daily to
help maintain proper cell metabolism and tissue health.
EMV A SUPERFRUIT BLEND
Like the other MonaVie products EMV ENERGIZING NUTRIENT: B-COMPLEX VITAMINS
you’ve learned about, MonaVie EMV B-complex consists of essential vitamins important for
is also fundamentally a superfruit many physiological functions, and functions such as
blend. This blend includes açai, the metabolism of carbohydrates and fat into energy.
apple, acerola, camu camu, The B-complex vitamins included in MonaVie EMV are
cupuaçu, pear, and white and purple vitamins B3, B5, B6, and B12.
grape. The amount of açai in EMV is
comparable to the amount found in TOO MUCH CAFFEINE UNLIKELY
the MonaVie juices and gel products. Too much caffeine, especially for sensitive individuals,
can cause restlessness, anxiousness, irritability and
EMV BOTANICALS headaches. Too much is considered more than 500
In addition to the fruit juices, MonaVie EMV has been milligrams daily.
infused with powerful energy-enhancing botanicals:
guarana, green tea, maca, yerba mate and ginseng. Too much caffeine = 500 milligrams daily
EMV = 55 milligrams caffeine per serving
EMV ENERGIZING NUTRIENT: D-RIBOSE
Along with healthy fruits and botanicals, speci c en- MonaVie EMV contains about 55 milligrams of caffeine
ergizing nutrients were added to EMV so you can stay per serving. This amount of caffeine is comparable
up to speed in a fast paced world. Ribose is a unique to many popular cola drinks. A person would have
carbohydrate that when combined with other compo- to consume an unusually high number of servings to
nents increases production and storage of cell energy. have these side effects.
18. CLICK HERE
HEALTH
TO RETURN TO
CONTENTS
CLAIMS ORIGINAL
CLAIMS YOU CAN MAKE
ABOUT MONAVIE, AÇAI,
ORIGINAL AND BLENDS
19. CLICK HERE
HEALTH CLAIMS
TO RETURN TO
CONTENTS
ORIGINAL CONTINUED...
CLAIMS YOU CAN MAKE CLAIMS YOU CAN MAKE
ABOUT MONAVIE AND AÇAI: ABOUT ORIGINAL AND BLENDS:
Claim Number 1: General Claim Number 8: Original & Blends
MonaVie products are foods and are not intended to prevent, MonaVie delivers a blend of 19 fruits, including the
treat, or cure any disease or medical condition. açai berry.
Claim Number 2: General Claim Number 9: Original & Blends
Always position the products strictly as foods. Foods are Açai is one of nature’s top superfoods.
intended to provide your body with the nutrition necessary
to maintain and promote good health. Claim Number 10: Original & Blends
Consuming MonaVie helps you to maintain a healthy and
Claim Number 3: Açai active lifestyle.
The açai berry has been prized for centuries as a source of
health, energy, and longevity. Claim Number 11: Original & Blends
People who regularly consume MonaVie have reported
Claim Number 4: Açai better health and an overall sense of well being.
MonaVie freeze-dried açai is unparalleled in its antioxidant
strength. Claim Number 12: Original & Blends
MonaVie products offer a simple and convenient solution
Claim Number 5: Açai to help meet some of your body’s nutritional needs.
Pre-clinical research on the freeze-dried açai used in MonaVie
products shows it to have one of the highest tested antioxi- Claim Number 13: Original & Blends
dant capacities of any fruit or vegetable. MonaVie’s premier açai blend delivers antioxidants and
phytonutrients to help maintain and promote good health.
Claim Number 6: Açai
MonaVie’s freeze dried açai boasts 4 to 11 times the Claim Number 14: Original & Blends
antioxidant capacity of whole blueberries and more than In comparing ORAC scores, four ounces of MonaVie has
20 times the antioxidant capacity of whole raspberries. the equivalent antioxidant capacity of approximately 13
servings of fruits and vegetables.
Claim Number 7: Açai
A nutritional analysis of the freeze-dried açai used in MonaVie
products found it to have anthocyanins, proanthocyanidins,
and other avonoids.
20. CLICK HERE
HEALTH CLAIMS
TO RETURN TO
CONTENTS
ACTIVE
GENERAL CLAIMS
YOU CAN MAKE ABOUT
MONAVIE ACTIVE:
Claim Number 15: Active
Clinical Study: In a double blind,
placebo controlled, crossover clinical
study, subjects taking MonaVie Active
had a signi cant increase in their anti-
oxidant capacity, and the inhibition of
free radical damage.*
Claim Number 16: Active
Clinical Study: This study also suggests
that drinking 4 ounces of MonaVie
Active daily may help support a healthy
cardiovascular system by increasing
the antioxidant capacity in the body.*
Claim Number 17: Active
MonaVie Active contains the
additional bene ts of glucosamine
to help maintain healthy joint function.
Claim Number 18: Active
Glucosamine in MonaVie Active is
a natural substance found in healthy
cartilage.
Claim Number 19: Active
Glucosamine helps build glycoproteins,
which are essential in making and
maintaining healthy connective tissue *Note: This study was con-
and joint cartilage. ducted in a relatively small
number of healthy adults.
Claim Number 20: Active
Glucosamine helps promote joint Further studies with larger
mobility, health, and function. sample sizes are needed
before these results can be
Claim Number 21: Active generalized to the popu-
Glucosamine helps maintain healthy lation at large.
joint exibility and range of motion.
21. CLICK HERE
HEALTH
TO RETURN TO
CONTENTS
CLAIMS PULSE
HEART, CHOLESTEROL,
AND GENERAL CLAIMS
YOU CAN MAKE ABOUT
MONAVIE PULSE
22. CLICK HERE
HEALTH CLAIMS
TO RETURN TO
CONTENTS
PULSE CONTINUED...
HEART CLAIMS YOU CAN CHOLESTEROL CLAIMS Claim Number 38: Pulse
Resveratrol has antioxidant and other
MAKE ABOUT PULSE: YOU CAN MAKE ABOUT body-bene cial properties. Resveratrol
Claim Number 22: Pulse
PULSE: is a natural compound produced by
some plants to protect it from environ-
Heart friendly. mental stresses like sun radiation.
Claim Number 31: Pulse
MonaVie Pulse contains plant sterols,
Claim Number 23: Pulse Claim Number 39: Pulse Guidelines
which studies suggest play a key role in
Supports heart health. MonaVie products (including Pulse)
lowering cholesterol.
are not intended to replace or mimic
Claim Number 24: Pulse the activity, effects, or bene ts of drugs
Claim Number 32: Pulse
Supports the heart and or medications. Do not substitute or
Helps maintain existing healthy
cardiovascular system. replace your medications with
cholesterol levels.
MonaVie Pulse.
Claim Number 25: Pulse
Claim Number 33: Pulse
MonaVie Pulse’s unique blend of fruits Claim Number 40: Pulse Guidelines
Helps maintain healthy cholesterol
is noted for its antioxidant polyphenol The plant sterol activity, effects, and
levels already within a normal range.
content. bene ts in MonaVie Pulse as it relates
Claim Number 34: Pulse to heart health and cholesterol are sig-
Claim Number 26: Pulse ni cantly less than that found in drugs.
Studies suggest that when plant sterols
MonaVie Pulse is formulated to support
are present, the body absorbs less
heart health. Claim Number 41: Pulse Guidelines
cholesterol.
If you have a concern of any kind
Claim Number 27: Pulse related to MonaVie Pulse or its contra-
Claim Number 35: Pulse
MonaVie Pulse is a heart healthy blend indications with medications, consult
Plant sterols compete with cholesterol
with added plant sterols and resvera- with your physician before consuming
for absorption in the body.
trol, which help to support a healthy MonaVie Pulse.
cardiovascular system.
Claim Number 36: Pulse
Foods containing at least 0.4 g per Claim Number 42: Pulse Guidelines
Claim Number 28: Pulse Do not use MonaVie Pulse as an
serving of plant sterols, eaten twice a
Contains plant sterols that help maintain alternative to physician consultation or
day with meals for a daily total intake
heart health. advice.
of at least 0.8 g, as part of a diet low
in saturated fat and cholesterol, may
Claim Number 28: Pulse Claim Number 43: Pulse Guidelines
reduce the risk of heart disease.
Contains plant sterols that help maintain MonaVie Pulse does not cure heart
heart health. disease.
GENERAL CLAIMS YOU
Claim Number 29: Pulse
CAN MAKE AND Claim Number 44: Pulse Guidelines
MonaVie Pulse was designed with your MonaVie Pulse does not cure, treat,
heart in mind. IMPORTANT GUIDELINES mitigate, or prevent serious cholesterol
ABOUT PULSE: problems.
Claim Number 30: Pulse
Resveratrol is an antioxidant that Claim Number 37: Pulse Claim Number 45: Pulse Guidelines
supports the cardiovascular system and MonaVie Pulse, like red wine, contains MonaVie Pulse is intended for healthy
the body’s ability to protect healthy a variety of phenolic antioxidants people, not for people with heart or
blood vessels. including resveratrol, without the alcohol. cholesterol diseases.
23. CLICK HERE
HEALTH CLAIMS EMV
TO RETURN TO
CONTENTS
CLAIMS YOU CAN MAKE Claim Number 53: EMV Claim Number 61: EMV
Promotes longer lasting and Promotes vitality.
ABOUT EMV: improved energy levels.
Claim Number 62: EMV
Claim Number 46: EMV Claim Number 54: E MV
Enhances performance.
Effective energy supply. Nutritious energy.
Claim Number 63: EMV
Claim Number 47: EMV Claim Number 55: E MV
Boosts endurance.
More balanced energy release. Natural energy for the body
and mind. Claim Number 64: EMV
Claim Number 48: E MV
Increases alertness.
Longer lasting energy release. Claim Number 56: EMV
Energizing blend. Claim Number 65: EMV
Claim Number 49: E MV
Fights fatigue.
Naturally energizing. Claim Number 57: EMV
Convenient energy. *Note: This study was conducted in
Claim Number 50: EMV a relatively small number of healthy
A 100% natural energy source. Claim Number 58: EMV adults. Further studies with larger
Promotes mental clarity. sample sizes are needed before these
Claim Number 51: EMV results can be generalized to the
Energizing ingredients for a Claim Number 59: EMV population at large.
healthy lifestyle. Promotes mental focus.
Claim Number 52: EMV Claim Number 60: EMV
Healthy energy. Promotes vigor.
24. CLICK HERE
INTERNATIONAL
TO RETURN TO
CONTENTS
PRODUCT CLAIMS
Canada | Brazil | Australia | New Zealand
Singapore | Japan | Mexico
25. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
CANADA
CLAIMS YOU CAN MAKE CLAIMS YOU CAN MAKE
ABOUT MONAVIE IN CANADA: ABOUT AÇAI IN CANADA:
Açai is one of nature’s top superfoods.
açai berry.
The açai berry has been prized for centuries as a source
Consuming MonaVie helps you to maintain a healthy and of health, energy, and longevity.
active lifestyle.
MonaVie freeze-dried açai is unparalleled in its antioxi-
People who regularly consume MonaVie have reported dant strength. MonaVie’s freeze dried açai boasts more
better health and an overall sense of well being. than 15 times the antioxidant capacity of whole blueberries
and more than 20 times the antioxidant capacity of whole
MonaVie products offer a simple and convenient solution raspberries.
to help meet some of your body’s nutritional needs.
Pre-clinical research on the freeze-dried açai used in
MonaVie’s premier açai blend delivers the phytonutrients MonaVie products shows it to have a high antioxidant
and antioxidants you need to maintain a healthy and active capacity, especially against superoxide free radicals.
lifestyle.
Freeze-dried açai in a SOD assay (SORAC) had one
In comparing ORAC scores, four ounces of MonaVie has of the highest tested antioxidant capacities of any fruit or
the equivalent antioxidant capacity of approximately 13 vegetable to ght superoxide free radicals.
servings of fruits and vegetables.
Freeze-dried açai used in MonaVie products has a high
MonaVie’s premier açai blend is a source of antioxidants antioxidant capacity, especially against peroxyl free radicals.
to support good health.
A nutritional analysis of the freeze-dried açai used in
MonaVie products found it to have anthocyanins, proantho-
cyanidins, and other avonoids.
26. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
CANADA CONTINUED...
CLAIMS YOU CAN MAKE ABOUT UNAUTHORIZED HEALTH CLAIMS
MONAVIE NATURAL HEALTH FOR CANADA:
(GLUCOSAMINE) IN CANADA: Do not use terms or phrases that suggest the product can
prevent, mitigate, diagnose, treat or cure a disease.
glucosamine to help maintain healthy joint function.
Do not use terms or phrases that suggest an ingredient
can prevent, mitigate, diagnose, treat or cure a disease.
Glucosamine in MonaVie Active is a natural substance
found in healthy cartilage.
When promoting the product, do not use scienti c studies
or other publications that discuss the effects of the ingredi-
Glucosamine helps build glycoproteins, which are es-
ents if they conclude or suggest the ingredients can prevent,
sential in making and maintaining healthy connective tissue
mitigate, diagnose, treat or cure a disease.
and joint cartilage.
Monavie Active promotes healthy joints by lubricating
and nourishing damaged tissue and cartilage.
Glucosamine helps maintain healthy joint exibility and
range of motion.
27. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
BRAZIL
GENERAL CLAIMS YOU CAN MAKE
ABOUT MONAVIE IN BRAZIL:
way to enjoy the avor of the Amazon.
among them an exclusive form of açai (açai freeze dried
powder). It’s made of powders, juices, and fruit concentrates. product a drink without comparison. It unites the properties
of all fruits in a balanced form.
all stages: from fruit selection and the freeze drying process
to product distribution and taking caring of the consumer. the pasteurization process. MonaVie uses a modern process
of ash pasteurization, which rapidly heats and cools the
product, guaranteeing its total safety for consumption.
is innovative and exclusive. This is the only process capable The traditional pasteurization method, widely used in the
of maintaining the unaltered properties of the fruit while market, may cook out the nutrients. This doesn’t occur with
allowing for a larger concentration of açai per bottle. MonaVie Original.
added sugar. ultraviolet rays and their consequent oxidation.
28. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
BRAZIL CONTINUED...
CLAIMS YOU CAN MAKE IN BRAZIL UNAUTHORIZED HEALTH CLAIMS
ABOUT MONAVIE ORIGINAL BLEND: FOR BRAZIL:
MonaVie Original is a premium drink created from It is important not to make any therapeutic claims
an exclusive blend of açaí and 18 other fruits, including regarding our products, including any mention of treat-
cupuaçu, acerola, romã (pomegranate), cranberry, and ment, prevention, cure, and diagnosis of disease or medi-
blueberry. cal conditions. Our Compliance department acts promptly
regarding the violation of this policy.
completely innovative and incorporates freeze-dried açaí, We should also avoid making claims about antioxidant
purees, and concentrated juices. The processing of açaí bene ts or functionality, that the product bene ts the body,
occurs within 24 hours of harvesting due to its high or that the product contributes to health or well-being.
oxidation index.
-
mula, and an exclusive process.
MonaVie Original is a premium drink for everyday use.
29. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
AUSTRALIA
GENERAL CLAIMS YOU CAN MAKE UNAUTHORIZED HEALTH CLAIMS
ABOUT MONAVIE IN AUSTRALIA: FOR AUSTRALIA:
It is important not to make any claims that MonaVie
improves health.
capacity. Do not use terms or phrases that suggest MonaVie
decreases minor aches and pains or that MonaVie products
enhance joint mobility and exibility.
health, decrease free radical activity, or enhancing joint shown that MonaVie…” are not
mobility, we are con ned to making claims that relate allowed in Australia.
to nutritional support and the maintenance of an already
healthy body or system.
30. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
NEW ZEALAND
GENERAL CLAIMS YOU CAN MAKE UNAUTHORIZED CLAIMS FOR
ABOUT MONAVIE IN NEW ZEALAND: NEW ZEALAND:
or extent of a physiological condition.
a physiological function whether permanently or temporar-
health, decrease free radical activity, or enhancing joint ily, in any way, must be avoided. Such products constitute
mobility, we are con ned to making claims that relate “medicines” in NZ and must be registered.
to nutritional support and the maintenance of an already
healthy body or system. It is important not to make any claims that MonaVie
improves health.
WHEN ADVERTISING IN Do not use terms or phrases that suggest MonaVie
NEW ZEALAND: decreases minor aches and pains or that MonaVie products
enhance joint mobility and exibility.
‘health’ or any word or words of similar import as a part of
or in conjunction with the name of the product. have shown that MonaVie…” are not allowed in
New Zealand.
of or a reference to any disease or physiological condition.
31. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
SINGAPORE
CLAIMS YOU CAN MAKE ABOUT CLAIMS YOU CAN MAKE
MONAVIE IN SINGAPORE: ABOUT AÇAI IN SINGAPORE:
In relation to the following claims, please ensure that there
is corresponding scienti c evidence in substantiation of the of health, energy, and longevity.
truth and accuracy of these claims (both ingredient and
product-based claims) and such evidence is available for -
production to the authorities if requested. dant strength. MonaVie’s freeze dried açai boasts more
than 15 times the antioxidant capacity of whole blueberries
and more than 20 times the antioxidant capacity of whole
berry. raspberries.
Pre-clinical research on the freeze-dried açai used in
MonaVie products shows it to have a high antioxidant
capacity, especially against superoxide free radicals.
active lifestyle.
Freeze-dried açai in a SOD assay (SORAC) had one
of the highest tested antioxidant capacities of any fruit or
better health and an overall sense of well being. vegetable to ght superoxide free radicals.
Freeze-dried açai used in MonaVie products has a high
to help meet some of your body’s nutritional needs. antioxidant capacity, especially against peroxyl free radicals.
A nutritional analysis of the freeze-dried açai used in
and antioxidants you need to maintain a healthy and active MonaVie products found it to have anthocyanins, proantho-
lifestyle. cyanidins, and other avonoids.
the equivalent antioxidant capacity of approximately 13
servings of fruits and vegetables.
to support good health.
32. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
SINGAPORE CONTINUED...
CLAIMS YOU CAN MAKE ABOUT UNAUTHORIZED CLAIMS FOR
MONAVIE NATURAL HEALTH SINGAPORE:
(GLUCOSAMINE) IN SINGAPORE:
prevent, mitigate, diagnose, treat or cure a disease.
glucosamine to help maintain healthy joint function.
Do not use terms or phrases that suggest an ingredient
can prevent, mitigate, diagnose, treat or cure a disease.
found in healthy cartilage.
or other publications that discuss the effects of the ingredients
if they conclude or suggest the ingredients can prevent,
in making and maintaining healthy connective tissue and
mitigate, diagnose, treat or cure a disease.
joint cartilage.
In relation to these claims, please ensure that there is
corresponding scienti c evidence in substantiation of the
and nourishing damaged tissue and cartilage.
truth and accuracy of these claims (both ingredient and
product-based claims) and such evidence is available for
production to the authorities if requested.
range of motion.
33. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
JAPAN
CLAIMS YOU CAN MAKE ABOUT CLAIMS YOU CAN MAKE
MONAVIE IN JAPAN: ABOUT AÇAI IN JAPAN:
MonaVie delivers a blend of 19 fruits, including the açai
berry.
The açai berry has been prized for centuries as a source
Consuming MonaVie helps you to maintain a healthy and of health, energy, and longevity.
active lifestyle.
MonaVie products offer a simple and convenient solution strength.
to help meet some of your body’s nutritional needs.
MonaVie’s premier açai blend delivers phytonutrients. MonaVie products found it to have anthocyanins, proantho-
cyanidins, and other avonoids.
“Antioxidants” is clearly a word of “suggestion of medi-
cine-like effect”, and therefore cannot be used in sales tools.
If the sales tools does not describe the effect of the açai but
the importance of the ingredients in açai for maintaining
health, the description is acceptable.
In comparing ORAC scores, four ounces of MonaVie has
the equivalent capacity of approximately 13 servings of
fruits and vegetables.
34. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
JAPAN CONTINUED...
STRUCTURE/FUNCTION CLAIMS YOU
have reported better health and an overall sense of well
CAN MAKE ABOUT MONAVIE ACTIVE being.
(GLUCOSAMINE) IN JAPAN:
-
dants” is clearly the word of “suggestion of medicine-like
glucosamine to help maintain healthy joint function. effect”, therefore you cannot use the word in sales tools. If
the sales tools describe not the effect of the açai but the im-
portance of the ingredients in açai for maintaining health,
the description is acceptable. For example, “XX in açai is
important to maintain your health”.) and phytonutrients to
help maintain good health. This may be deemed to consti-
tute “suggestion of medicine-like effect” under the Pharma-
UNAUTHORIZED CLAIMS FOR JAPAN: ceutical Affairs Law.
MonaVie’s freeze dried açai boasts more than 15 times
can prevent, mitigate, diagnose, treat or cure a disease. the antioxidant capacity of whole blueberries and more
than 20 times the antioxidant capacity of whole raspberries.
or other publications that discuss the effects of the ingredi- Glucosamine in MonaVie Active is a natural substance
ents if they conclude or suggest the ingredients can prevent, found in healthy cartilage. Since this describes the speci c
mitigate, diagnose, treat or cure a disease. parts of body (cartilage), it may be deemed to constitute
“suggestion of medicine-like effect” under the Pharmaceuti-
MonaVie freeze-dried açai is unparalled in its antioxidant cal Affairs Law.
strength. (The term “unparalleled” might be inappropriate in
light of prohibition of false and exaggerating statement.) Glucosamine helps maintain healthy joint exibility and
range of motion. This may also be deemed to constitute
“suggestion of medicine-like effect” under the Pharmaceuti-
cal Affairs Law.
35. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
MEXICO
CLAIMS YOU CAN MAKE ABOUT CLAIMS YOU CAN MAKE
MONAVIE IN MEXICO: ABOUT AÇAI IN MEXICO:
The açai berry has been prized for centuries as a possible
source of health, energy, and longevity.
Some people who regularly consume MonaVie have
reported better health and an overall sense of well being. MonaVie freeze-dried açai is unparalleled in its antioxi-
dant strength. MonaVie’s freeze dried açai boasts more
MonaVie products offer a simple and convenient solution than 15 times the antioxidant capacity of whole blueberries
to help meet some of your body’s nutritional needs. and more than 20 times the antioxidant capacity of whole
raspberries.
MonaVie’s premier açai blend delivers antioxidants and
phytonutrients,some of which help maintain and promote Research on the freeze-dried açai used in MonaVie
good health. products shows it to have a high antioxidant capacity,
especially against superoxide free radicals.
In comparing ORAC scores, four ounces of MonaVie has
the equivalent antioxidant capacity of approximately 13 Freeze-dried açai in a SOD assay (SORAC) had one
servings of fruits and vegetables. of the highest tested antioxidant capacities of any fruit or
vegetable to ght superoxide free radicals.
Freeze-dried açai used in MonaVie products has a high
antioxidant capacity, especially against peroxyl free radicals.
A nutritional analysis of the freeze-dried açai used in
MonaVie products found it to have anthocyanins, proantho-
cyanidins, and other avonoids.
36. CLICK HERE
PRODUCT CLAIMS
TO RETURN TO
CONTENTS
MEXICO CONTINUED...
STRUCTURE/FUNCTION CLAIMS YOU UNAUTHORIZED HEALTH CLAIMS
CAN MAKE ABOUT MONAVIE ACTIVE FOR MEXICO:
(GLUCOSAMINE) IN MEXICO:
prevent, mitigate, diagnose, treat or cure a disease.
glucosamine an ingredient that helps maintain healthy
joint function.
can prevent, mitigate, diagnose, treat or cure a disease.
When promoting the product, do not use scienti c studies
found in healthy cartilage.
or other publications that discuss the effects of the ingredi-
ents if they conclude or suggest the ingredients can prevent,
mitigate, diagnose, treat or cure a disease.
in making and maintaining healthy connective tissue and
joint cartilage.
function.
range of motion.
38. CLICK HERE
GLOSSARY
TO RETURN TO
CONTENTS
Açai: A small, round, dark-violet berry Active Juice Blend: In addition to the bene cial Balance, Variety, Moderation Philosophy:
crowned with a white ornamental whorl. Its properties found in our Original juice blend, MonaVie products are developed with the
appearance is similar to that of a grape, but MonaVie Active was formulated with the philosophy that balance is better than relying
it has a smaller amount of pulp and a single added bene t of plant-derived glucosamine upon the contribution of a single ingredient,
large seed. Açai avor can be described as a scienti cally shown to help promote joint variety can produce greater bene ts than one
cross between blackberries and chocolate. The mobility, health, and function. This vital formula particular nutrient, and moderation is more
primary ingredient in MonaVie products, açai delivers the resources your body needs to get powerful than excess.
has been prized for centuries by the people of moving. MonaVie Active contains açai, acerola,
the Amazon as a source of health and vitality. white grape, apple, pear, purple grape, Banana: Bananas are typically grown in the
Modern science has documented the remark- aronia, cranberry, passion fruit, banana, humid, tropical region of South America and
able nutritional properties of the açai berry, prune, kiwi, blueberry, bilberry, camu camu, have very bene cial nutritional properties.
bringing it into the limelight of the world and wolfberry, pomegranate and lychee. They are a good source of several nutrients
dubbing it a “superfood,” meaning a food including vitamin C and potassium.
with an unusually high phytonutrient content. Anthocyanin: Blue, red, and/or violet pigments
Featuring an impressive nutritional pro le, açai from fruits and vegetables with antioxidant B-Complex Vitamins: Energizing nutrients
is literally loaded—antioxidants, phytonutri- capabilities. added to EMV, b-complex consists of essential
ents, vitamins, minerals, trace minerals, amino vitamins important for many physiological func-
acids, plant sterols, protein, healthy fats, and Antioxidant: Cell protectors for our bodies that tions, and functions such as the metabolism of
ber—all remarkably captured in MonaVie’s prevent free radicals from potentially damaging carbohydrates and fat into energy. The
premier açai formulas. The açai berry is millions of healthy, functioning cells. They do B-complex vitamins included in MonaVie EMV
particularly unique because it contains all of this by donating an electron to unstable free are vitamins B3, B5, B6, and B12.
the essential amino acids necessary for life. In radicals, which neutralizes their harmful effects.
fact, so complete is this amazing fruit that the Bilberry: These berries grown on a perennial
Brazilian people living along the Amazon use Apple: The traditional apple being added shrub, reddish purple in color and native to
it as a primary food source in their diet. Teams to MonaVie is both delicious and nutritious. Northern Europe and North America. They are
of skilled native harvesters in partnership with Apples are rich in antioxidant polyphenols. high in substances called avonoids, which are
MonaVie climb açai trees up to 30 meters high found in many fruits and vegetables. Flavonoids
with vines secured tightly around their ankles Aronia: Also known as the chokeberry, Aronia are a large group of phytonutrients that are
for safety to pick the nutritious and powerful is a glossy, bluish-black or red fruit with a de ned by color. The avonoids in these berries
berries--making it available to a modern world slightly bitter to pleasantly sweet avor, and are associated with good vision and eye function.
in critical need of sound nutrition. a high concentration of vitamin C. Because of
its dark pigment, this Native of Eastern North Blackberry: Used for over 2,000 years in
Açai Proportions: The exact amount of açai America is high in various antioxidants. Europe for eating and medicinal purposes, this
contained in MonaVie blends is not disclosed. fruit is also native to Asia, North America, and
This is considered one of the company’s greatest Ascorbic acid (Vitamin C): Found in many South America. The dark colored aggregate
intellectual assets. The amount of açai used in MonaVie fruits, and an energizing nutrient fruit is a dense source of polyphenolic
all three blends is the same. added to EMV, vitamin C is a water-soluble compounds and is high in antioxidants.
vitamin needed by the body for hundreds of
Acerola: This is a bright red, soft, and juicy vital metabolic reactions. This need, along with Blueberry: Blueberries have a diverse range of
fruit that has been eaten for centuries by the its antioxidant properties, makes Vitamin C an nutrients with notably high levels of manga-
natives of the Antilles, Central America, and important nutrient to consume daily to help main- nese, vitamin C and vitamin K. Antioxidant
Northern South America. Also called the tain proper cell metabolism and tissue health. levels in blueberries are particularly high.
Barbados cherry, this fruit is known for having
high concentrations of ascorbic acid, or vita- Athletic Banned Substances: Original and Caffeine: A central nervous system stimulant
min C, acting as an antioxidant and a natural Active were subjected to rigorous testing for derived from various plant sources, listed by
preservative. over 170 harmful substances prohibited for use the USDA as a “Multiple Purpose Generally
by professional athletes. These products were Recognized As Safe Food Substance.”
found to contain no beta blockers, diuretics, MonaVie EMV provides a responsible level of
narcotics, anabolic steroids, stimulants, or natural caffeine for clarity and focus with a
masking agents. proper blend of carbohydrates to give the fuel
needed for a combination of immediate and
longer lasting energy levels.
39. CLICK HERE
GLOSSARY
TO RETURN TO
CONTENTS
CONTINUED...
Camu Camu: Produced on a low-growing Concord Grape: The particular variety of this Elderberry: Native to the subtropical regions
shrub found throughout the Amazon, this fruit fruit was developed in 1849 in the state of of eastern North America and Europe, early
is round and red when young and dark purple Massachusetts. This dark, aromatic purple fruit settlers used this fruit as a dried and medicinal
when ripe. The fruit is about the size of a lemon has a high phenolic content and antioxidant crop. The at topped clusters of small, juicy,
and contains a signi cant amount of vitamin C. capacity. Fresh fruit of this variety contains round berries are loaded with blue and red
variable amounts of vitamin C. pigmented phytonutrients and antioxidants.
Carotenoids: Red, orange, and/or yellow
antioxidant pigments mostly from vegetables Contents May Vary: Healthy fat content Ellagic Acid: A polyphenolic antioxidant some-
and some fruits, and are a source of vitamin A. accounts for why MonaVie products may times used to stop blood ow and bleeding.
sometimes taste or look different. Depending on
Catechins: Flavonoid polyphenols with an the area of the Amazon and the time of year EMV: Unlike most energy drinks which are load-
antioxidant function. Catechins are commer- the açai berry is harvested, the fat content may ed with synthetic caffeine and high fructose
cially used in dyeing and tanning. vary slightly from bottle to bottle. As with any corn syrup, MonaVie EMV is a natural, healthy,
natural fruit or vegetable, it’s not produced long lasting blend of antioxidant-rich super
Cholesterol: The most common type of steroid with the exact same nutritional composition fruits. This blend includes açai, apple, acerola,
in the bloodstream of the human body, and every time it grows. camu camu, cupuaçu, pear, and white and
is an important component of healthy cell purple grape. However, in addition to the fruit
membranes. However, in excess, cholesterol is Copper: A mineral necessary for the formation juices, MonaVie EMV has been infused with
a factor in coronary disease. The good news of red blood cells, elastin, and collagen. It also powerful energy-enhancing botanicals includ-
is that cholesterol levels can often be modi ed helps maintain healthy bones, blood vessels, ing guarana, green tea, maca, yerba mate
by lifestyle changes, such as eating a diet low nerves, and the immune system. and ginseng. Additional energizing nutrients
in saturated fat and cholesterol, and high in were also added such as D-risbose, L-tyrosine,
whole grains, fruits, and vegetables. Cranberry: Native to North America, this dark vitamin C and B-complex vitamins. Great
red, tart berry is packed with nutrients, includ- tasting and lightly carbonated, this healthy
Clari cation: A process of making fruit or ing potent antioxidant avonoids and other formula increases performance, endurance,
vegetables into a clear liquid form by remov- polyphenolic compounds. and concentration by kicking up your energy
ing the suspended solids. The downside of this level and keeping it there— without the high
process is that it strips out nutrient rich fats and Cupuaçu: This fruit originates in the south and sugar, stimulant-subsequent crash. The sweet
pulp. As opposed to clari cation, MonaVie southeastern parts of the Brazilian Amazon. It taste and most of the calories in MonaVie
uses premium açai pulp and freeze-dried is strong and pleasant smelling, and is known EMV come from the fruit juices and Palatinose,
powder to ensure you receive the nutritional for its volatile aroma. The pulp is white and which are healthier energy sources. MonaVie
bene ts this incredible fruit has to offer. soft, and has a sour and highly- avored taste. EMV provides a responsible level of natural
caffeine for clarity and focus with a proper
Clinical Human Research: If results are positive Dangerous Substance Testing: MonaVie blend of carbohydrates to give the fuel needed
for in vitro and ex vivo testing, a third validation products have been tested for dangerous for a combination of immediate and longer
step is to conduct clinical human research. This substances such as benzene, heavy metals, lasting energy levels.
type of study demonstrates what is taking place harmful bacteria, and pesticides; none
in the body by consuming a particular product. being detected. Ex Vivo: Laboratory testing of live organism
performed outside of the body.
Complete Protein: Açai is a complete protein, Dietary Fiber: The indigestible portion of edible
meaning that is has all essential amino acids. parts of plants that are not broken down in FDA: U.S. Food and Drug Administration.
But to avoid any confusion, the actual amount the digestive system. Dietary ber pushes food
of protein per serving in the MonaVie blends through the digestive system, absorbs water, Flash Pasteurization: A method of sterilizing
is less than one gram per ounce. Therefore, eases defecation, and relieves constipation. food to make it safe for human consumption
the label on the bottle states “zero grams” Digestive ber has several health bene ts such that involves a process of high heat for a short
of protein. Four ounces of MonaVie juice, as lowering the risk of diabetes, heart disease time to destroy all potentially harmful microbes.
however, provide one gram of protein. and colon cancer. The products are rapidly heated, bottled, and
cooled, thereby capturing the fresh avors,
D-Ribose: An energizing nutrient added to EMV, vibrant colors, and bene cial nutrients. This
ribose is a carbohydrate that when combined method is superior to Kettle Pasteurization.
with other components increases production
and storage of cell energy. Flavanols: A subclass of avonoids.
40. CLICK HERE
GLOSSARY
TO RETURN TO
CONTENTS
CONTINUED...
Flavonoids: Also called bioflavonoids, GRAS: An acronym that stands for “Generally Kiwi: Originally known as the Chinese goose-
flavonoids are a group of polyphenols that Recognized As Safe,” a status required for berry, kiwi is a rich source of nutrients such as
are water-soluble pigments, considered to have food products by the FDA prior to sale. vitamin C, and potassium. The skin is a good
antioxidant and anti-in ammatory properties. source of avonoid antioxidants.
Green Clumps: The green clumps you might
Free Radical: An unstable compound that your see in MonaVie juice are heart-friendly sub- Kosher: Kosher certi ed foods are foods
body is exposed to daily. Left without restraint, stances known as mono and poly-unsaturated that meet Jewish dietary laws and traditions.
free radicals can damage healthy cells, and fatty acids, which come from the açai berry. Certi cation appears on over sixty percent of
are believed to be involved with premature These fats tend to coagulate or clump together America’s produced foods that are certi ed
aging and many chronic diseases. when ash pasteurized. They are not harmful; Kosher. MonaVie has received certi cation
in fact, they are very healthy. Remember to from the Orthodox Union, the world’s largest
Freeze Drying: A highly effective method of shake the bottle well before pouring. and most widely recognized Kosher certi ca-
preserving food by rapidly freezing the food, tion agency.
then drying it in a vacuum. By freeze-drying Green Tea: A botanical included in EMV, and
the açai, up to one hundred percent of the cultivated originally in East Asia as a large Kosher Juice Blend: MonaVie Original is also
phytonutrient composition is maintained when shrub tree, green tea now grows throughout available in a Kosher certi ed blend. Kosher
compared to other drying methods. Asia and parts of the Middle East and Africa. certi ed foods are foods that meet Jewish
People have been drinking green tea around dietary laws and traditions. MonaVie has
Gel Packs: For men and women on-the-go, all the world for centuries. Studies suggest that received certi cation from the Orthodox Union,
three MonaVie blends also offer a convenient green tea has many health bene ts due to its the world’s largest and most widely recognized
gel option formulated to deliver the same antioxidant polyphenol content. Green tea may Kosher certi cation agency. MonaVie Kosher
remarkable bene ts as their juice counterparts. also help boost metabolism and increase alert- is very similar to MonaVie Original, but has
ness primarily due to its natural caffeine content. its own unique blend of fruits. This accounts
Ginseng: A botanical included in EMV, ginseng for the slight difference in the color, taste, and
has been referred to as the king of all herbs. Guarana: A botanical included in EMV, guarana texture. It does not have white grape, aronia,
The root offshoots are harvested after four is a Brazilian herb that is considered to be cupuaçu, or camu camu, and doesn’t contain
to six years of growth. In China, ginseng is “Generally Recognized As Safe.” It’s become potassium sorbate. Four new fruits have been
widely used medicinally to promote longevity, a popular addition to energy drinks due to its added: pineapple, elderberry, cherry and
and is said to improve quality of life. natural caffeine content. Traditionally, guarana blackberry.
has been used as a safe and natural physical
Glucosamine: A natural compound found in and mental pick-me-up. Today, guarana is Lipid Peroxidation: Cell damage resulting from
the body that is used to help make and form mostly used for energy and performance. free radicals “stealing” electrons from lipids
cartilage. Glucosamine has been scienti cally inside cell membranes.
shown to help promote joint mobility, health, In Vitro: Laboratory testing done in a test tube.
and function. The type of glucosamine used in L-Tyrosine: An energizing nutrient added to
Active is the only non-animal, non-shell sh form Isomaltulose: The generic name for the trade EMV, L-tyrosine, a non-essential amino acid, is a
of glucosamine available, and therefore can name Palatinose, which is a carbohydrate found precursor to adrenaline naturally formed in the
be consumed by people with shell sh allergies. naturally occurring in honey and sugar cane. body. Because of its role in the body, tyrosine
Isomaltulose metabolizes more slowly when com- may be involved with helping the body cope
Glycoproteins: Prot eins that are essential in pared to table sugar, promoting a steady stream with stressful situations.
making and maintaining healthy connective of energy over a longer period of time.
tissue and joint cartilage. Lychee: A tropical fruit majorly grown in Asia,
Kettle Pasteurization: A method of sterilizing Southeast Asia, and the Northern part of India.
GMP: An acronym that stands for “Good food to make it safe for human consumption It is rich in vitamin C, potassium, and copper.
Manufacturing Practice,” an industry standard that involves heating the formula for hours to This fruit may be good for digestive health.
for management of manufacturing and quality destroy all potentially harmful microbes. This Research has also shown that this fruit has
control testing of foods as required by the FDA. method can inadvertently “cook out” many of many health protective phytonutrients.
the nutritional properties of the food, and is not
as effective as Flash Pasteurization.
41. CLICK HERE
GLOSSARY
TO RETURN TO
CONTENTS
CONTINUED...
Maca: A botanical included in EMV also known Original Juice Blend: MonaVie Original is Pineapple: Native to southern Brazil and
as Peruvian ginseng, maca is native to South a blend of the Brazilian açai berry—one of Paraguay, this tropical sweet fruit contains
America and has been used since ancient times nature’s top superfoods—and 18 other body- phenolic compounds and signi cant amounts
as a staple food crop. Maca has been long bene cial fruits. This amazing blend provides of antioxidants. The edible juicy esh ranges
known in folklore for its aphrodisiac and ener- a wide variety of powerful antioxidants and from an almost white to yellow color.
gizing properties. Maca has a long history of phytonutrients to help maintain and promote
use as a medicinal plant used by both men and good health. The fruits contained in MonaVie Plant Sterols: Phytonutrient compounds found
women to improve a sense of well being. Original are açai, white grape, apple, in the fatty tissues of plants. In scienti c studies,
acerola, aronia, purple grape, cranberry, plant sterols have demonstrated the ability to
Manganese: A trace mineral that acts as an passion fruit, apricot, prune, kiwi, blueberry, improve cholesterol levels in humans. When
enzyme activator in the human body. Man- wolfberry, pomegranate, lychee, camu camu, plant sterols are consumed, they compete with
ganese is involved in the formation of bone, pear, banana and bilberry. cholesterol for absorption in the body. From
in maintaining healthy nerve tissue, helps to your body’s point of view, plant sterols look a
synthesize fatty acids and cholesterol, helps to Oxidation: A chemical reaction in which oxygen lot like cholesterol. So as you eat more meals
facilitate protein and carbohydrate metabolism, is combined with another substance. Iron when with suf cient amounts of plant sterols, your
and helps in the production of sex hormones. exposed to oxygen produces rust, and there- body actually absorbs less cholesterol. How-
fore becomes corroded, or “oxidized.” ever, it’s dif cult to consume enough of these
Mono and Poly-unsaturated Fatty Acids: foods on a daily basis to derive enough plant
Healthy fats that lower total cholesterol Oxidative Stress: When free radicals outweigh the sterols to maintain healthy cholesterol levels.
and LDL cholesterol. Many nuts are high in body’s ability to counter their damaging effects. Supplementation with MonaVie Heart provides
monounsaturated fats, and seafood is high in a solution for this problem.
polyunsaturated fats. PalatinoseTM: The trade name for isomaltulose,
a carbohydrate found naturally occurring in Polyphenolic Compounds: A class of powerful
Natural Flavors: MonaVie uses natural avors honey and sugar cane. Isomaltulose metabolizes antioxidants found in plants that are thought to
in its products because a juice concentrate, more slowly when compared to table sugar, be responsible for the “French Paradox.”
which contains only the juice from a fruit, does promoting a steady stream of energy over a
not give you the entire avor of the fruit. longer period of time. Pomegranate: Originating from the Middle
MonaVie’s natural avors make its products East, Pomegranate is a good source of
more palatable and balanced by staying true Passion Fruit: Passion fruit is commercially nutrients such as vitamin C, potassium, and
to the natural avor of the entire fruit. The important to Brazil. Native to tropical regions antioxidant polyphenols. Some pomegranate
natural avor used in MonaVie Original and of South America, with a color ranging from polyphenols have been shown to have potent
Active juices and in MonaVie Gel is a mixed yellow to purple, this round to oval-shaped fruit free-radical scavenging properties. Many
berry natural avor. has soft to rm juice sacs inside. It is rich in pomegranate phytonutrients have cardio-
body bene cial antioxidants. protective properties.
Omega-3 Fatty Acids: Fatty acids, particularly
found in sh oils, with the ability to lower Pear: Originally from Europe and Asia, pears Potassium: A mineral only exceeded in abun-
cholesterol levels. have a soft, buttery, and somewhat grainy tex- dance in the body by calcium and phosphorus.
ture. The white to cream-colored esh of pears Potassium is important in maintaining the body’s
ORAC Scale: A valuable measurement tool was once referred to as the “gift of the gods.” electrolytes in a proper balance, helps regulate
for manufacturers to help quantify the health Juicy and sweet, pears may help promote blood pressure, and has an important role in
bene ts of their food products. ORAC stands cardiovascular health and good digestion. regulating the activity of muscles and nerves.
for “Oxygen Radical Absorbance Capacity.”
Phlorizin: An antioxidant phytonutrient ob- Prescription Medication Interactions: Although
tained from the roots and bark of certain trees MonaVie does not provide medical advice,
with potential health bene ting properties. there are some prescription medicines that are
known to interact with foods and nutrients that
Phytonutrients: Not exactly vitamins, and not you should be aware of. These include vitamin
exactly minerals, phytonutrients are com- K with blood thinners or anti-coagulants, and
pounds acting as cell guardians that contrib- potassium with blood pressure and ACE inhibi-
ute to avor, color and disease resistance tor medications. Before taking MonaVie prod-
of plants. Many phytonutrients, also called ucts, be sure to review your prescriptions rst,
“phytochemicals,” have antioxidant properties. then consult with your physician or pharmacist.