Financial Plan workshop (Jan 18th 2013) for Microsoft Innovation Center Brussels' boostcamp

1. MIC boostcamp - Finance workshop
Translating your business model into figures
What are the key parts of your financial plan?
What is the logic behind it?
Azèle Mathieu
Rodolphe d'Udekem d'Acoz
Martin van Wunnik
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2. Who are we ?
Azèle Mathieu
Rodolphe d'Udekem d'Acoz
Martin van Wunnik
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18 Jan ’13

3. This presentation is available for free:
http://www.slideshare.net/FinanceCoach24
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4. Why a Financial Plan ?
If you don't think about the future,
you cannot have one.
John Golsworthy
where you want to go
You need to know
how you are supposed to get there
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6. Financial Plan
Content
– Assumptions
– Profit & Loss
– Balance Sheet / Investment
– Cash-Flow -> Cash needed
– Valuation of the project
– Profitability / return of the project
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7. Accounting: Profit & Loss (P&L)
COGS (Cost of Sales)
General Expenditures
Personnel Costs
Revenues (Sales…)
Depreciation
Financial cost
Taxes
EBIT
Profit
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8. Accounting: Balance Sheet
ACTIVE PASSIVE
Equity + Reserves
(Capital/Kapitaal)
Non Current Assets
(Actifs Immobilisés/
Vast Activa)
LT Debts
Current Assets
(Actifs circulants/
Vlottend Activa) ST Debts
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9. Tips for assumptions
• Office: 10-25 m²/person
• EUR 100/m²/year + 15 % for maintenance
[ or COWORKING !]
• Insurances: 1 -3 % of revenues
• Marketing: define a % of revenues + starting
investment
• Don’t forget lawyers, accountant, social
secretary, office supplies…
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10. • Car leasing : 300 – 800 EUR per month
• Salary : Gross monthly x 19,2 = Yearly cost
• Revenues: worst-case & best-case
– First 3 to 6 months: 0 EUR
– Maximum ‘billable’ hours per day
(one-off events, holidays, prospecting, etc...)
• Own salary : “0 EUR” / Realistic
different ‘hats’
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11. Required Cash-Flow
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12. How to finance your startup ?
Equity
LT Debts
ST Debts
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13. Your case
Free download:
http://www.slideshare.net/FinanceCoach24
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