What are influencers, how can they be used, and when should you refrain from using influencers? That was the subject for Joanne Jacobs' much appreciated presentation at Mynewsday in Sweden, October 12-14th 2011. You can check out a video of Joanne's presentation on this link: http://www.mynewsdesk.com/se/pressroom/mynewsday/video/view/joanne-jacob-interest-is-a-skill-solving-problems-with-influencers-6784
Strategies for Landing an Oracle DBA Job as a Fresher
Joanne Jacobs: Influence is a skill
1. Influence is a Skill: Solving Problems with Influencers Joanne Jacobs, October 2011 Image source: http://www.flickr.com/photos/brandnewbrain/67610989/
18. Example: Authenticity fail AMEX campaign capped the donations it would make to the Princes Trust in the UK in spite of claiming that £0.50 would go towards the charity for every inspirational story shared.
39. Influence is a Skill: Solving Problems with Influencers Joanne Jacobs, October 2011 Image source: http://www.flickr.com/photos/brandnewbrain/67610989/