My market research for my media magazine. How it all began.

1. From closely looking at the two most common pop magazines “we love pop” and “top of
the pops” it is evident that their common thread is their clustered front covers and bold
colour schemes. The cut out is also used as the background and the colours used match
the cut out.

2. In we are pop the colour of the rim around the masthead is usually the common colour used on
the front cover demonstrated in the covers above. This creates an overall cohesive front cover
and magazine. They use a small cinematic trail of pictures at the bottom to show other features
in the magazine. This is affective as it does not take away your focus to much from the main
artist being shown in the centre of the magazine.

3. The other features
included in the
We are pop also
magazine are at
has a slogan, this
the side, still
almost creates a
visible but not
brand as from
over taking the
hearing that
main cut out.
slogan we would
know it is “we are
pop” magazine.
The slogan acts as
the magazines Pun that
very on trademark. matches
the
Pull picture.
quote
You can gather from the front cover of this magazine that their audience are girls from probably 11-
18 by the colours, artists and features used for example Cher, the wanted, Olly Murs, and the
advertising of fashion trends. The artist used are either heartthrobs or females that girls aspire to
be like.

6. There is a shocked look on Cher Lloyds face,
this is purposely done to intrigue the
audience as the shocked face suggested
she’s just found out something spectacular There is a use of
that we want to know. different size fonts, this
is effective as the most
The front cover important text are
uses san-serif bigger, for example
Although the
throughout making WOAH ITS CHER. This
layout is busy it all
it easy to read. focus’s around the
makes its stand out and
image and doesn't attracts the readers eye.
deter our attention
from it.
“Woah its Cher” is in bold
italics, making it eye catching
to the reader and highlights
the main artist.

7. • Readers Profile
• Hey were are Carly and Evie, two frantic 16 year old girls who love music, going out to
concerts and really just mainley enjoy hanging out. We met at Britain's next top model live
and realised we shared a common interest in one beautiful boy Justin Bieber. Yes you can
all scream. We are 16 and love to dance, sing and act and also enjoy meeting celebrity’s for
fun. We are actually your typical teenagers, literally we study, call each other spazzing over
the hottest boy bands and just boys in general, go out and gossip about the latest celebrity
news over a starbucks latte e.t.c. Our favourite female artist is beyonce, we look up to her
because we think that she is totally goregous and that her voice is amazing. She worked
hard to get to where she is today and that's inspiring to us and ohh did we mention that
she is totally gorgeous, she is defo someone we’d want to be like. You’ve probably guessed
already from the beginning of this passage that our favourite famous boy is the one and
only Justin Bieber. We freak out at every video, song and album he brings out because he is
well fit and also his voice is just amazing. We’ve dove the craziest stuff to try and meet him
including skipping school for his movie premier, in which we got our never say never books
signed by him. We’ve also been to all his concerts and have entered into every competition
in which after so many tries we actually did win tickets and happily went to see him at ITV.
Pop magazines are like our text books they include all the information we want to
know, and also provided up with fit posters, what a bonus !

8. • So I have decided officially that the genre of my magazine will be a
pop magazine appealing to girls ages 12-17. I have chosen to go
with the name OMG as the title of my magazine because I feel it
has a shock factor to it and people will be interested as to know
what is inside. The name OMG sounds like there is exclusive news
to tell, this links with a common thread in most pop magazines
which is gossip, there is always new gossip about the pop
heartthrobs they are featuring in their magazines. The title OMG
is very colloquial, creating a very personal and conversational
tone with the reader, making them feel very involved in what they
are reading. OMG is also very short and catchy; therefore it’s less
of a mouthful to say and will be easily remembered. By using
social media, I was able to get opinions on the chosen name of my
magazine which was good because it made me certain of whether
my name appealed to my audience or not.

12. I would like a mid-long shot
or a close up with an artist
to create intimacy between
them and the reader