Klarity is a robust and comprehensive dashboard-styled platform providing metrics and analytics extracted from social media "big data" for marketers and entreprises. The proprietary engine developed by Social Media Broadcasts crawls influencer networks such as Facebook, Google+, Instagram, Pinterest, Twitter, Youtube, Sina Weibo and Tencent Weibo, collecting granular data and translating the information into meaningful insights allowing users to monitor social activity, measure performance and gather social intelligence.

1. Social
Media
and
Big
Data
Deliver
Big
Value
for
Brands
Presented
by:
Andy
Ann
Co
Founder
and
Director
of
Klarity
Analy4cs
The
Most
Comprehensive
Source
of
Social
Analy4cs

2. Andy
Ann
Co-­‐Founder
of
Klarity
Analy4cs
Founder
of
NDN
Group
Hot
Mob
&
Darizi

3. BIG DATA
What’s
Big
Data?

4. What’s
Big
Data?

5. What’s
Big
Data?

6. What’s
Big
Data?

7. What’s
Big
Data?

8. What’s
Big
Data?

9. What’s
Big
Data?

10. What’s
Big
Data?

11. What’s
Big
Data?

12. What’s
Big
Data?

13. What’s
Big
Data?

14. BIG DATA
What’s
Big
Data?

15. Store
Search
Share
Data
that
we:
Capture
Analyze
Transfer
!

16.
Both
Large
and
Small
amount
of
Data
Sets
allow
us
to
compare
and
correlate
for:
Ø SpoLng
Business
Trends
Ø Determine
Quality
of
Research
Ø Forecast
Transac4ons
Ø Analyze
and
Plan
Ø Make
BeQer
Decisions
Why
Big
Data
is
Important?

17. Why
Big
Data
is
Important
for
Brands?

18. Why
Big
Data
is
Important
for
Brands?

19. Record High – 143k Tweets per second

20. Record High – 143000 Tweets per second

21. LIKES PER DAY

22. 40 Million Photos A Day

23. 500k Business Accounts

24. Ad Revenue hit USD120M

26. Monitoring 10000 Brands Worldwide
30 Million Data Points Per Day

27. SAY IF I’M THE CMO OF NIKE

32. SAY IF I’M THE BRAND MANAGER
OF BIOTHERM

47. SAY IF I’M THE DIGITAL
STRATEGIST OF AUDI

57. Brands
We
Analyze

58. What’s
Next?
Data
becomes
another
problem
for
you
to
solve!
The
dirty
secret
of
big
data
is
that
no
algorithm
can
tell
you
what’s
significant
or
what
it
means;
It’s
all
about:
Data
Correla4on;
Interpreta4ons;
Imagina4on

59. Just
don’t
expect
Big
Data
explains
everything!

60. CALL US NOWGET YOUR FREE TRIAL WITH US NOW!!