Although negligible at present, the market for transparent conductors (TCs) using silver nanowires and other silver nanomaterials is expected to generate more than $225 million in revenues by 2019. This is according to a report just published by NanoMarkets titled, “Market for Silver Nanomaterials as Transparent Conductors, 2014-2020.” For more details of the report see: http://nanomarkets.net/market_reports/report/markets-for-silver-nanomaterials-as-transparent-conductors The new report follows a recent NanoMarkets report titled, “Markets for Metal Meshes as Transparent Conductors-2014” that continued the firm’s coverage of the transparent conductor. See more details at: http://nanomarkets.net/market_reports/report/markets-for-metal-meshes-as-transparent-conductors-2014

1. Revenues from Transparent Conductors Using Silver Nanowires Will Exceed $225 million
by 2019
February 12, 2014
Glen Allen, Virginia: Although negligible at present, the market for transparent conductors (TCs)
using silver nanowires and other silver nanomaterials is expected to generate more than $225
Page | 1
million in revenues by 2019. This is according to a report just published by NanoMarkets titled,
“Market for Silver Nanomaterials as Transparent Conductors, 2014-2020.”
For more details of the report see: http://nanomarkets.net/market_reports/report/markets-forsilver-nanomaterials-as-transparent-conductors
The new report follows a recent NanoMarkets report titled, “Markets for Metal Meshes as
Transparent Conductors-2014” that continued the firm’s coverage of the transparent conductor.
See more details at: http://nanomarkets.net/market_reports/report/markets-for-metal-meshes-astransparent-conductors-2014
About the report:
The growth of the touch-screen market has focused efforts on alternative materials that might
make a dent in ITO’s dominance as a transparent conductor. Several years ago the hype was all
about carbon nanotubes, but now it appears that nanomaterials made from silver are much more
likely to gain market share.
In this report, we assess the current state of the market for transparent conductors made with
silver nanowires and silver nanoparticles. This report draws from research gathered from
NanoMarkets ongoing industry research program in the area of transparent conductors, but we
have also brought the story right up to date based on the latest developments in the sector,
showing what the current prospects are for silver nanomaterials in the transparent conductor
sector.
This report describes the capabilities and strategies of the leading silver nanomaterial-based
transparent conductor suppliers and also discusses commercially interesting developments at
other firms. In addition, this report contains an updated granular eight-year forecast of the silver
nanomaterial market as a part of the larger transparent conductor market and also forecasts the
market in all the key applications where silver nanowires have potential to gain traction.
The all-important application here is touch screens, and that is the most likely place for silver
materials considered in this report to succeed. But this report also discusses other applications
including LCD and OLED displays, OLED lighting and PV panels. NanoMarkets believes that this
report will provide the reader with deep strategic insight into new developments and market
forecasts for this important sector of the transparent conductor market.
Among the firms that are discussed in this report are: 3M, Cambrios, Carestream, Cima NanoTech,
ClearJet, E Ink, Fujimori Kogyo, G24, Heliatek, JTOUCH, LG, NISSHA, Novaled, Saint-Gobain,
Samsung, SeaShell Technology, Sumitomo, Tata Steel, Toray, and TPK Film Solutions.
From the report:
Firms offering silver nanomaterial TCs will have to move beyond their current focus on touch
panels, since larger displays do not use touch extensively and touch control may eventually be
supplanted by gestural control. One possibility is that silver nanomaterial firms will discover TC
markets in the solar panel segment or perhaps OLED lighting. Ultimately, however, silver
nanomaterial-based TC firms will have to find new business in the mainstream LCD sector, or
they will never generate substantial revenues. There are already small signs that this can

2. happen. For example, Cambrios has worked with Sumitomo to incorporate Cambrios’ ink into
LCDs. The LCD market is huge, however, so even a tiny penetration of it by silver nanomaterials
can lead to substantial revenues. NanoMarkets thinks that more than half of the revenues for
suppliers of silver nanomaterial TCs will come from LCDs by 2019.
Silver nanomaterials face strong competition from many other TC materials but can claim certain
advantages. Because nanomaterials form a random network, they don’t have the risk of visible Page | 2
Moiré patterns that can be a concern with the increasingly popular metal meshes. Silver
nanomaterial TC manufacturers are already using this as a selling point to distinguish their materials
from meshes.
Meanwhile, commercial silver nanomaterials TCs have reduced haze to the point where they look
better than ITO. Silver nanomaterials can also be patterned by passivating areas in the ink
eliminating a need an index matching layer, which is required when ITO is used. In fact, patterning
is becoming a market distinguishing feature for silver nanomaterial TC products and each company
has its own approach. 3M, for example, provides pre-patterned films and claims that this enables
it to be cost-competitive with ITO because it saves the customer the time and expense of etching
and patterning. But some TC suppliers firms believe that having customers pattern the films
themselves is an advantage because it provides flexibility to create novel sensor and displays
designs.
About NanoMarkets:
NanoMarkets tracks and analyzes emerging markets in energy, electronics and other area
created by developments in advanced materials. The firm is a recognized leader in industry
analysis and forecasts of in the transparent conductor industry.
Visit http://www.nanomarkets.net for a full listing of NanoMarkets' reports and other services.
Contact:
Robert Nolan
NanoMarkets
(804) 938-0030
rob@nanomarkets.net