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WHY CALLS FOR
CHANGE DON’T WORK
- A challenge by @NeilDenny
Change in
2014?
First a look
back at 2013
NEVER
GOT
GOING

SIMPLY
STALLED
Never got going
•
•
•
•
•
•
•

Black hole debates that crush ideas
Deferential to existing authority or practices
Inbuilt structures ensure inertia
Committees/`Sign off’/Evidence based
Reactive devaluation
Change is not your responsibility
Overwhelm
Never got going
•
•
•
•
•

“Everything we need is right here.”
Ostracise innovators
Inexperience/Past failures/Non compliance
Defensiveness
Invalidate criticism – “Okay, so what is the
answer then?”
• Stories and scars – institutionalised and
individual
The change simulacrum

sim-u-la-crum n
Something that replaces
reality with its representation
The change simulacrum

Con-fer-ence-s q.
Stalled
•
•
•
•

Ground down by the grind
The flight to health
Re-assimilation – “It’s not so different.”
The Ghettoed Innovation – “What? That?
Oh, that’s Neil’s thing.”
• Premature resolution – “What it is, right…”
Stalled
• Previously granted authority is withdrawn or
becomes ambiguous or illusory
• We are trying to implement change at wrong
level – individual, team or organisation
• Sabotage – intentional and unintentional
• Obfuscation inc Recurrent objections
• Failure to acknowledge interests and loss
Condemning criticism
Condemning criticism
We condone
mediocrity and
make excuses for
each other’s noncompliance
While a majority of
firms will vote to
proclaim standards,
they will usually not
vote
to enforce them
David Maister, Strategy and the Fat Smoker
Case
study?
d
i
s
t
r
e
s
s
time
Adapted from Ronald Heifetz’ The Practice of Adaptive Leadership
d
i
s
t
r
e
s
s

X

time
Adapted from Ronald Heifetz’ The Practice of Adaptive Leadership
d
i
s
t
r
e
s
s

X

time
Adapted from Ronald Heifetz’ The Practice of Adaptive Leadership
d
i
s
t
r
e
s
s

X

Alleviate distress
• Refer to authority
• Quick fix – technical solution
• Work avoidance including
• scapegoating
• minimising challenge
• flight to health
• proxy conflicts
time

Adapted from Ronald Heifetz’ The Practice of Adaptive Leadership
d
i
s
t
r
e
s
s

X

Maintain productive
levels of distress

time
Adapted from Ronald Heifetz’ The Practice of Adaptive Leadership
d
i
s
t
r
e
s
s

X

time
Adapted from Ronald Heifetz’ The Practice of Adaptive Leadership
d
i
s
t
r
e
s
s

X

time
Adapted from Ronald Heifetz’ The Practice of Adaptive Leadership
Change to survive

Change to thrive

Technical

Adaptive

Preserve status quo

Ongoing disruption

Responsibility is deferred
to others through
granting of authority
Change as little as
possible

Responsibility is handed
back to the constituents
themselves
“Move fast and break
things” -Mark Zuckerberg
Rinse. Repeat.
Change competencies?
Make difficult questions the habit
-to ask and to be asked!
•
•
•
•

Stretches tolerance for distress
Leads us into conflicted spaces
Disrupts aversion tactics
Redistributes responsibility back to
constituents
Change competencies?
• Encourage dissenting voices – “The canaries in
the coalmine” (Ronald Heifetz)
• Put the freaks up front – learn to love your
mavericks
• Shift from individualistic to systemic thinking
• Reflective practice
3 ideas
• Embrace `Not knowing’ as a fertile playground
• Deliberately search out complexity and
resistance
• Develop iterative change processes

OBSERVE

EXPERIMENT

INTERPRET
www.theleagueofnotknowing.com
Neil doesn’t
pretend to
have all the
answers (or
any of them
necessarily)
He challenges
me to be
more creative
and take
greater risks
with my own
vulnerabilities

t: 07815 727693
e: neildenny@allLD.co.uk
Twitter @neildenny
www.allLD.co.uk

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Why calls for change do not work