This document discusses the power of storytelling for change-makers. It argues that stories are how humans learn and understand the world. Changing the dominant story is key to changing society. The document outlines elements of effective stories, including connecting to human experiences, creating empathy, showing conflict and resolution, and providing a call to action. It discusses archetypes and leadership styles that can be used in stories. The goal of storytelling is to interest and inspire people to see things differently and take action.
14. “A fact is interesting,
an idea is important,
but only a story, a
good argument, a
well-crafted narrative
is amazing, never to
be forgotten.”
KEVIN KELLY
16. “Legendary totemic beings wandered
over the continent in the Dreamtime,
singing out the name of everything that
crossed their path - birds, animals, plants,
rocks, waterhold - and so singing the
world into existence.
Even today, when an Aboriginal mother
notices the first stirring of speech in her
child, she lets it handle the 'things' of that
particular country: leaves, fruit, insects
and so forth. The child at its mother's
breast, will toy with the 'thing', talk to it,
test its teeth on it, learn its name, repeat
its name.”
BRUCE CHATWIN
18. PROBLEM
FROM THE SILVER MINES OF THE NEW WORLD
TO THE ALUMINUM FACADES OF THE BANKS
THAT ARE TOO BIG TO FAIL, WE HAVE BEEN
EXTRACTING VALUE & EXPLOITING FROM
PEOPLE & PLACES ALL IN THE NAME OF
22. “And God said: Let man
have dominion of the fish
of the sea, and over the
fowl of the air. and over
the cattle, and over all the
earth, and over every
creeping thing that
creepeth over the earth.”
GENESIS 1, 26
51. SO ACTUALLY THE REALLY CHALLENGE IS
HOW TO...
I HAVE PERCEIVED THAT REALLY THIS IS
WHAT IS HAPPENING...
THE BOON!
52.
53. 1. THE ORDINARY WORLD. The hero, uneasy, uncomfortable or unaware, is
introduced sympathetically so the audience can identify with the situation or
dilemma. The hero is shown against a background of environment, heredity,
and personal history. Some kind of polarity in the heroʼs life is pulling in different
directions and causing stress.
2. THE CALL TO ADVENTURE. Something shakes up the situation, either from
external pressures or from something rising up from deep within, so the hero
must face the beginnings of change.
3. REFUSAL OF THE CALL. The hero feels the fear of the unknown and tries
to turn away from the adventure, however briefly. Alternately, another character
may express the uncertainty and danger ahead.
4. MEETING WITH THE MENTOR. The hero comes across a seasoned
traveler of the worlds who gives him or her training, equipment, or advice that
will help on the journey. Or the hero reaches within to a source of courage and
wisdom.
5. CROSSING THE THRESHOLD. At the end of Act One, the hero commits to
leaving the Ordinary World and entering a new region or condition with
unfamiliar rules and values.
6. TESTS, ALLIES AND ENEMIES. The hero is tested and sorts out allegiances
in the Special World.
54. 7. APPROACH TO THE IN-MOST CAVE. The hero and newfound allies
prepare for the major challenge in the Special world.
8. THE ORDEAL. Near the middle of the story, the hero enters a central space
in the Special World and confronts death or faces his or her greatest fear. Out
of the moment of death comes a new life.
9. THE REWARD. The hero takes possession of the treasure won by facing
death. There may be celebration, but there is also danger of losing the treasure
again.
10. THE ROAD BACK. About three-fourths of the way through the story, the
hero is driven to complete the adventure, leaving the Special World to be sure
the treasure is brought home. Often a chase scene signals the urgency and
danger of the mission.
11. THE RESURRECTION. At the climax, the hero is severely tested once
more on the threshold of home. He or she is purified by a last sacrifice, another
moment of death and rebirth, but on a higher and more complete level. By the
heroʼs action, the polarities that were in conflict at the beginning are finally
resolved.
12. RETURN WITH THE BOON. The hero returns home or continues the
journey, bearing some element of the treasure that has the power to transform
the world as the hero has been transformed.
55.
56. UNCONSCIOUS
SOLUTION
UNCONSCIOUS
PROBLEM CONSCIOUS
SOLUTION
CONSCIOUS
PROBLEM
59. CHARISMA
THE ORCHESTRATOR
VISIONARY, WISE
CREATOR OF IDEAS AND INSPIRATION
GENERATES NEW CONTEXTS
LOOKS FOR NEW FUTURES
BALANCES TEAMS
THE TEENAGER
CHILDISH, PETULANT
LOOKS AFTER
THEMSELVES
REJECTS GROUP (BUT
WANTS THEIR SUPPORT)
60. COMMITMENT
THE CHAMPION
STRONG, COMMITTED
FIGHTS TEAM BATTLES
SAYS WHAT NEEDS TO BE SAID
ACTION-ORIENTED
THE TERRORIST
NEEDY, COWARDLY
ATTACKS WITHOUT VALUE
FEELS HARD DONE BY
DRAINS ENERGY AND MOODS
61. CONNECTIVITY
THE PEACEMAKER
CALMING, EMPATHIC
SOLVES DISPUTES
CONNECTED TO OTHERS
UNDERSTANDS MOTIVATIONS
THE OPPORTUNIST
FLAKY, CALCULATING
FLITS BETWEEN IDEAS
AND PEOPLE
SWITCHES
ALLEGIANCES
62. CREATIVITY
THE ARCHITECT:
TRANSFORMATIVE, CATALYTIC,
CURIOUS
SEES PROBLEMS AND SOLUTIONS
USES SUITE OF TOOLS TO SHIFT
THINGS
MAKES CHANGE WITH MINIMAL
EFFORT
THE SABOTEUR
PESSIMISTIC, SPIKY
USES TOOLS TO TANK
PROJECTS AND
DESTROY PEOPLE
63.
64. ARCHETYPE TASK MOTTO
SURVIVE
ORPHAN LIFE IS SUFFERING
DIFFICULTY
LIFE IS AN
WANDERER FIND YOURSELF
ADVENTURE
PROVE YOUR
WARRIOR LIFE IS A BATTLE
WORTH
SHOW TO THE GREATER
ALTRUIST
GENEROSITY GOOD
ACHIEVE
INNOCENT LIFE IS JOY
HAPPINESS
TRANSFORM YOUR CREATING THE
MAGICIAN
LIFE / WORLD WORLD I WANT
67. CONVICTION
THE STATEMENT OF INTENT
WHY YOU ARE COMMITTED
YOUR PURPOSE, CAUSE AND BELIEF
SOMETHING BIGGER THAN YOURSELF
68. THEREFORE IT DOESN’T HAVE TO BE THIS
WAY BECAUSE I BELIEVE...
I AM COMMITTED TO... BECAUSE...
MY LIFE’S PURPOSE IS TO...
BEST WHEN UNEXPECTED, DELIGHTED IN &
COMES FROM LOVE
81. "You can never
change things by
fighting the existing
reality. To change
something, build a
new model that
makes the existing
model obsolete."
BUCKY
91. “The ability to see our
lives as stories rather
than unrelated, random
events increases the
possibility for significant
and purposeful action.”
DANIEL TAYLOR
92.
93.
94. "Those who do not have
power over the story that
dominates their lives
— the power to retell it,
rethink it, deconstruct it,
joke about it, and change
it as times change -
truly are powerless,
because they cannot think
new thoughts.”
SALMAN RUSHDIE
95. "Be patient toward
everything unresolved in
your heart and try to
love the questions
themselves... the point is
to live everything... live
the questions now.”
RAINER MARIA RILKE