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4/13/2010 © 2010 Nokia




Introduction to Forum Nokia

Jure Sustersic
Developer Relations Manager
Forum Nokia EMEA                       April 13, 2010
V#-Filename.ppt   4/13/2010 © 2010 Nokia 3




Forum Nokia
 We are dedicated to supporting third-party developers and
publishers who bring locally relevant content to Nokia devices
                     around the globe.
V#-Filename.ppt   4/13/2010 © 2010 Nokia 4




Nokia App Cycle Explained
                             1. Creation of a global pool of
                             device customers with
                             different needs
   Go-to-
6. Go- to- market programs                                                         (Symbian
                                                                                    Symbian,
                                                               2. Device Platforms (Symbian,
accelerate the adoption of                                     MeeGo,
                                                               MeeGo, Series40)
applications                                                   streamline the development
                                                               process.




5. Ovi Store to access the market                              3. Robust Application frameworks
               Nokia’
Get access to Nokia’s global and                               (Web, Qt, J2ME)
local customer base                                            Enable Development of cross
                                                               platform applications


             5. Technical services
             shorten time “from                 4. Productive Tools and SDKs lower
             concept to market.”                development costs.
V#-Filename.ppt   4/13/2010 © 2010 Nokia 6




 Who Does FNDC Serve?
   We are serving Developers.           &       We are serving Publishers.

                                               Applications
                                               Applications                         Games
                                                                                    Games
Native apps for great performance: Qt
                                            Business                     Action
                                            City Guides & Maps           Adventure
                                            Entertainment                Arcade
                                            Music                        Card & Casino
 Web apps, the easiest way for web
                                            News & Info                  Education
developers to create mobile apps: Web       Photo & Video                Puzzle
       (HTML/CSS/JavaScript]                Reference                    Sports
                                            Social Networks              Strategy
                                            Sports                       Trivia
                                            Utilities                    Word
                                                                         City
 Java apps for hundred of millions of
                                               Audio/Video
                                               Audio/Video
         devices: Java J2ME                                                 Personalization
                                            Music                           Personalization
                                            Podcasts                     Ringtones
                                            Video                        Themes
                                                                         Wallpapers
V#-Filename.ppt   4/13/2010 © 2010 Nokia 7




Forum Nokia Members
Around The World
                                           EMEA
                                         50.3%


                                Americas                                          China
                                 15.8%                                           9.0%



                                                  India
                                                  7.2%


                                                          Rest of
                                                           Asia
                                                          17.7%
Source: Forum Nokia, February 2010
V#-Filename.ppt   4/13/2010 © 2010 Nokia 8




Forum Nokia Marketing
Providing Marketing Opportunities at the global and local levels.
V#-Filename.ppt    4/13/2010 © 2010 Nokia 9




Forum Nokia Community
An active developer community with over 1.5 million unique
visitors per month
     Resources
     Resources                      Tools
                                    Tools                    Feedback
                                                             Feedback                             Programs
                                                                                                  Programs
Podcasts                  Developer Libraries          Wikis                         PRO Accelerator
Video                     SDKs                         Discussion Boards             PRO
Newsletters               White Papers                 Blogs                         Launchpad
eLearning                 Plug-ins                                                   Champions
                          Code Samples

                                             Social Media
                                             Social Media



 http://www.facebook.com/nokia   http://twitter.com/forumnokia http://www.youtube.com/user/nokiadevforum
                                                               http://www.youtube.com/user/NokiaConversations
                                                               http://www.youtube.com/user/nokia


                                    www.forum.nokia.com
V#-Filename.ppt   4/13/2010 © 2010 Nokia 10




What Makes Forum Nokia Unique?
Our Global reach combined with a local focus
• Developer relations from                                       Challenges                             Leaders
  global to regional
• More “human” and “people”
  related




                                  Ability to Execute
• Connecting People—
  Connecting Developers                                                                                        Nokia
                                                                                Sybase            Apple
  and their apps to relevant                                      Netbiscuits
  markets                                                                    Volantis Systems        Google
                                                         mBlox       Microsoft                 Adobe
                                                             Qualcomm InfoGin           Research In Motion


                                                                        Usablenet
                                                                                         Palm
                                                           Air2Web
                                                                Niche Players                         Visionaries

                                                                            Completeness of Vision

Source: Gartner (December 2009)                        As of October 2009
V#-Filename.ppt   4/13/2010 © 2010 Nokia 11




360° Developer Experience (DX)
                     Join Forum Nokia

                            1


    Feedback     5                      2   Getting
                                            started


     Distribution,     4         3
                                        Development
   Marketing, and
                                        and Testing
    Monetization
V#-Filename.ppt   4/13/2010 © 2010 Nokia 12




Forum Nokia Life Cycle
Supporting Developers Through All Stages of the
Application Life Cycle
         Increase consumer            Leading platforms
         awareness and boost            and Streamlined
         demand.                          Development


                            Lucrative
                            business
                          opportunities
                           for mobile
                           developers
         Comprehensive                     Development
         go-to-market                    tools & services
         support accelerates          to shorten time to
         revenue growth.                         market.
V#-Filename.ppt   4/13/2010 © 2010 Nokia 13




• Nokia’s Annual Developer Competition
• Worth over 1.5 Million USD in Prizes
                                                     The 2010 Categories
             Eco/Being Green                                  Entertainment             Productivity


                                                                       Growth Economy
                                     Life Improvement
                                                                       Venture Challenge


                                Go to www.callingallinnovators.com NOW
                                        to Enter Your Innovative App or Idea
13   © 2010 Nokia   V1-Filename.ppt / YYYY-MM-DD / Initials
V#-Filename.ppt   4/13/2010 © 2010 Nokia 14




www.forum.nokia.com

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Intro to forum_nokia_sofia_13042010

  • 1. 4/13/2010 © 2010 Nokia Introduction to Forum Nokia Jure Sustersic Developer Relations Manager Forum Nokia EMEA April 13, 2010
  • 2. V#-Filename.ppt 4/13/2010 © 2010 Nokia 3 Forum Nokia We are dedicated to supporting third-party developers and publishers who bring locally relevant content to Nokia devices around the globe.
  • 3. V#-Filename.ppt 4/13/2010 © 2010 Nokia 4 Nokia App Cycle Explained 1. Creation of a global pool of device customers with different needs Go-to- 6. Go- to- market programs (Symbian Symbian, 2. Device Platforms (Symbian, accelerate the adoption of MeeGo, MeeGo, Series40) applications streamline the development process. 5. Ovi Store to access the market 3. Robust Application frameworks Nokia’ Get access to Nokia’s global and (Web, Qt, J2ME) local customer base Enable Development of cross platform applications 5. Technical services shorten time “from 4. Productive Tools and SDKs lower concept to market.” development costs.
  • 4. V#-Filename.ppt 4/13/2010 © 2010 Nokia 6 Who Does FNDC Serve? We are serving Developers. & We are serving Publishers. Applications Applications Games Games Native apps for great performance: Qt Business Action City Guides & Maps Adventure Entertainment Arcade Music Card & Casino Web apps, the easiest way for web News & Info Education developers to create mobile apps: Web Photo & Video Puzzle (HTML/CSS/JavaScript] Reference Sports Social Networks Strategy Sports Trivia Utilities Word City Java apps for hundred of millions of Audio/Video Audio/Video devices: Java J2ME Personalization Music Personalization Podcasts Ringtones Video Themes Wallpapers
  • 5. V#-Filename.ppt 4/13/2010 © 2010 Nokia 7 Forum Nokia Members Around The World EMEA 50.3% Americas China 15.8% 9.0% India 7.2% Rest of Asia 17.7% Source: Forum Nokia, February 2010
  • 6. V#-Filename.ppt 4/13/2010 © 2010 Nokia 8 Forum Nokia Marketing Providing Marketing Opportunities at the global and local levels.
  • 7. V#-Filename.ppt 4/13/2010 © 2010 Nokia 9 Forum Nokia Community An active developer community with over 1.5 million unique visitors per month Resources Resources Tools Tools Feedback Feedback Programs Programs Podcasts Developer Libraries Wikis PRO Accelerator Video SDKs Discussion Boards PRO Newsletters White Papers Blogs Launchpad eLearning Plug-ins Champions Code Samples Social Media Social Media http://www.facebook.com/nokia http://twitter.com/forumnokia http://www.youtube.com/user/nokiadevforum http://www.youtube.com/user/NokiaConversations http://www.youtube.com/user/nokia www.forum.nokia.com
  • 8. V#-Filename.ppt 4/13/2010 © 2010 Nokia 10 What Makes Forum Nokia Unique? Our Global reach combined with a local focus • Developer relations from Challenges Leaders global to regional • More “human” and “people” related Ability to Execute • Connecting People— Connecting Developers Nokia Sybase Apple and their apps to relevant Netbiscuits markets Volantis Systems Google mBlox Microsoft Adobe Qualcomm InfoGin Research In Motion Usablenet Palm Air2Web Niche Players Visionaries Completeness of Vision Source: Gartner (December 2009) As of October 2009
  • 9. V#-Filename.ppt 4/13/2010 © 2010 Nokia 11 360° Developer Experience (DX) Join Forum Nokia 1 Feedback 5 2 Getting started Distribution, 4 3 Development Marketing, and and Testing Monetization
  • 10. V#-Filename.ppt 4/13/2010 © 2010 Nokia 12 Forum Nokia Life Cycle Supporting Developers Through All Stages of the Application Life Cycle Increase consumer Leading platforms awareness and boost and Streamlined demand. Development Lucrative business opportunities for mobile developers Comprehensive Development go-to-market tools & services support accelerates to shorten time to revenue growth. market.
  • 11. V#-Filename.ppt 4/13/2010 © 2010 Nokia 13 • Nokia’s Annual Developer Competition • Worth over 1.5 Million USD in Prizes The 2010 Categories Eco/Being Green Entertainment Productivity Growth Economy Life Improvement Venture Challenge Go to www.callingallinnovators.com NOW to Enter Your Innovative App or Idea 13 © 2010 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials
  • 12. V#-Filename.ppt 4/13/2010 © 2010 Nokia 14 www.forum.nokia.com