1. The world of communication has changed a
lot after the advent of internet. With each
passing day some thing new gets created,
something old gets deleted and in fact this
has been the story for the last 3 decades.
We can easily experience the effect of
internet in almost every sphere of the life.
Same is the case with the marketing
techniques. Internet has become an integral
part for the marketing tool and techniques to
upsurge and grow in demand and values.
The most important area has been the
social media services.
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2. Social media services like facebook, twitter, LinkedIn provides an
excellent arena and platform for the promotion of new marketing
techniques In this practical world nothing travels as fast as the new ideas
3. These social networking sites and media services have a great reach
and the population associated with these activities is growing up
http://www.fuelonline.co exponentially every single hour According to an
estimation, if facebook were a nation it would have been the fourth
populous nation of the world
4. So much is the reach of these social media services Via these media
services information can be shared at an lightening speed, for instance a
person sitting in one corner of the globe can get the idea about the like
and dislike of another person living in a totally different area (which takes
even the fastest of the aircraft at least 6 hours to reach there from that
part) in just 10 seconds or so
5. These social media services acts like a boon for those buyers who are
like minded or are in the search of similar things as there is a publicity
(both negative and positive ) through words and in some cases like in
facebook via a very simple tool known as like button If anyone presses
or clicks like button it is assumed that the product has got a positive
response from that individual which helps in the promotion of that product
6. In twitter same is done in a very snazzy manner with the help of
minimum words So if any one wishes to sell or make an environment
favorable for his product he can't ignore the social media services role
7. promotion through social media services is cheap and more so over very
much based on content as the contents are the first thing the viewer will
take notice of Moreover people are getting bored of the old tactics and
ideas so a new and fresh innovative idea coupled with a brilliant
marketing strategy can do a world favor for the promotion and in some
case in the incremental demand of the product
8. So in a nutshell we can say that the social media services are a powerful
tool for advocating a product and it has a tremendous reach to help in
getting desired result
